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RETRO NETWORKS 📠

Creative direction: @master_m____ @lewruu
Model: @angele_cisse

RETRO NETWORKS 📠

Creative direction: @master_m____ @lewruu
Model: @angele_cisse

RETRO NETWORKS 📠

Creative direction: @master_m____ @lewruu
Model: @angele_cisse

RETRO NETWORKS 📠

Creative direction: @master_m____ @lewruu
Model: @angele_cisse

RETRO NETWORKS 📠

Creative direction: @master_m____ @lewruu
Model: @angele_cisse

RETRO NETWORKS 📠

Creative direction: @master_m____ @lewruu
Model: @angele_cisse

RETRO NETWORKS 📠

Creative direction: @master_m____ @lewruu
Model: @angele_cisse

Fashion has no limits, it always pushes the boundaries of boldness and innovation. Discover our latest campaign, where style meets passion for creativity...
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#zara #fashion #advertising #advertisement #fashionstyle #fashioncampaign #fashioncampaigns #ss24collection #montreal #cinematography🎥 #cinematic #modeling #models #classy #suitstyle #suits #viral #explore #explorepage

MELANIN BLOOM

Creative Direction, Photography: @master_m____
Model: @ebenas08
Photography assistance: @steven.nitro.ca @it.a.b.m @lewruu @1.ttlb
BTS: @it.a.b.m

MELANIN BLOOM

Creative Direction, Photography: @master_m____
Model: @ebenas08
Photography assistance: @steven.nitro.ca @it.a.b.m @lewruu @1.ttlb
BTS: @it.a.b.m

MELANIN BLOOM

Creative Direction, Photography: @master_m____
Model: @ebenas08
Photography assistance: @steven.nitro.ca @it.a.b.m @lewruu @1.ttlb
BTS: @it.a.b.m

MELANIN BLOOM

Creative Direction, Photography: @master_m____
Model: @ebenas08
Photography assistance: @steven.nitro.ca @it.a.b.m @lewruu @1.ttlb
BTS: @it.a.b.m

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

African Creatives Series, with Dakar photographer @master_m____ building between Dakar and Montreal, between still image and film.

“Growing up in Dakar gave him a deep cultural inheritance,the gestures, landscapes, and rituals of everyday life that now thread through his work.”

Read the full conversation via the link in bio.

#africanmagazine #afriquenoiremagazine #africancreative #africancreativeseries #africanphotography

Master M, founder of Lumaly speaks on creativity and the story behind the vision,

Thanks to @ely_pouye for helping film this interview and @edgemalick for the assistance,

STILL RISING | A @gringo_custum & Lumaly collaboration.

Directed by @master_m____
Designer & Styling: @neguin_yembas1
Main character: @fidelformose
Creative Director, Cinematography: @master_m____
Music: @mxcjprod @master_m____
On set assistance, BTS: @edgemalick

FOR US, BY US | A @dak.workshop & Lumaly shortfilm
A space for young artists who create without waiting, opening horizons that once felt closed.

It starts here.
February 15th, 2026 at LaVilla 13A.

Produced by: @lumalycreative
Directed by @master_m____
Casting: @pek__18 @marvin_ludovic
Creative Direction: @master_m____
Production Manager: @davisheuss
Assistant Director: @ibra_its_him @babs_visuals
Stylist & Designer: @moleerjeans
Cinematography, Editing: @master_m____
Music: @master_m____
Voice over: @walyheel
ActionCam: @ibra_its_him
Assistant on set, BTS: @walyheel @babs_visuals @dableedy @edgemalick @iamelhadjimalick
Special thanks to: @mory.dgn @dr.photography00

Lumaly presents a visual collaboration with @thekult__

Shot in Dakar, between land and horizon,
This is not a collection,
It is a tribute, to kulture, to craft, to Dakar,
To stories that travel,
To Dakar, where everything begins,

Creative Director, Photography: @master_m____
Designer: @thekult__
Styling: @master_m____
Produced by: @lumalycreative
Main Character: @ebene_niang_
Jewelry: @ker_keur_ebene
Photography assistant: @mory.dgn

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@nataalmedia @debonairafrik @cultureicontv @afriquenoiremagazine @voguemagazine @outlandermagazine @guzangs @fiftyfourmag @afropolitainmagazine @deedsmagazine @afroellemag @raw_melanin @soylemag

Lumaly presents a visual collaboration with @thekult__

Shot in Dakar, between land and horizon,
This is not a collection,
It is a tribute, to kulture, to craft, to Dakar,
To stories that travel,
To Dakar, where everything begins,

Creative Director, Photography: @master_m____
Designer: @thekult__
Styling: @master_m____
Produced by: @lumalycreative
Main Character: @ebene_niang_
Jewelry: @ker_keur_ebene
Photography assistant: @mory.dgn

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@nataalmedia @debonairafrik @cultureicontv @afriquenoiremagazine @voguemagazine @outlandermagazine @guzangs @fiftyfourmag @afropolitainmagazine @deedsmagazine @afroellemag @raw_melanin @soylemag

Lumaly presents a visual collaboration with @thekult__

Shot in Dakar, between land and horizon,
This is not a collection,
It is a tribute, to kulture, to craft, to Dakar,
To stories that travel,
To Dakar, where everything begins,

Creative Director, Photography: @master_m____
Designer: @thekult__
Styling: @master_m____
Produced by: @lumalycreative
Main Character: @ebene_niang_
Jewelry: @ker_keur_ebene
Photography assistant: @mory.dgn

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@nataalmedia @debonairafrik @cultureicontv @afriquenoiremagazine @voguemagazine @outlandermagazine @guzangs @fiftyfourmag @afropolitainmagazine @deedsmagazine @afroellemag @raw_melanin @soylemag

Lumaly presents a visual collaboration with @thekult__

Shot in Dakar, between land and horizon,
This is not a collection,
It is a tribute, to kulture, to craft, to Dakar,
To stories that travel,
To Dakar, where everything begins,

Creative Director, Photography: @master_m____
Designer: @thekult__
Styling: @master_m____
Produced by: @lumalycreative
Main Character: @ebene_niang_
Jewelry: @ker_keur_ebene
Photography assistant: @mory.dgn

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.

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@nataalmedia @debonairafrik @cultureicontv @afriquenoiremagazine @voguemagazine @outlandermagazine @guzangs @fiftyfourmag @afropolitainmagazine @deedsmagazine @afroellemag @raw_melanin @soylemag

Lumaly presents a visual collaboration with @thekult__

Shot in Dakar, between land and horizon,
This is not a collection,
It is a tribute, to kulture, to craft, to Dakar,
To stories that travel,
To Dakar, where everything begins,

Creative Director, Photography: @master_m____
Designer: @thekult__
Styling: @master_m____
Produced by: @lumalycreative
Main Character: @ebene_niang_
Jewelry: @ker_keur_ebene
Photography assistant: @mory.dgn

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.

.
@nataalmedia @debonairafrik @cultureicontv @afriquenoiremagazine @voguemagazine @outlandermagazine @guzangs @fiftyfourmag @afropolitainmagazine @deedsmagazine @afroellemag @raw_melanin @soylemag

Lumaly presents a visual collaboration with @thekult__

Shot in Dakar, between land and horizon,
This is not a collection,
It is a tribute, to kulture, to craft, to Dakar,
To stories that travel,
To Dakar, where everything begins,

Creative Director, Photography: @master_m____
Designer: @thekult__
Styling: @master_m____
Produced by: @lumalycreative
Main Character: @ebene_niang_
Jewelry: @ker_keur_ebene
Photography assistant: @mory.dgn

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.

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@nataalmedia @debonairafrik @cultureicontv @afriquenoiremagazine @voguemagazine @outlandermagazine @guzangs @fiftyfourmag @afropolitainmagazine @deedsmagazine @afroellemag @raw_melanin @soylemag

BEFORE KICKOFF | AVANT MATCH

(EN) A city, a voice, a nation ready,
(FR) Une ville, une voix, une nation prête,

Creative Director, Photography: @master_m____
A collaboration with: @snkingsports @abubakr_sadikh
Produced by: @lumalycreative
Main Character: @cyr_dm
Assistant Creative Director: @dableedy
Editing, Color Grading: @master_m____
Photography Assistance: @dr.photography00 @edgemalick @christdarit

@nataalmedia @nwe @debonairafrik @cultureicontv @nwe @westafricancommunity @afriquenoiremagazine@voguemagazine @outlandermagazine @brut.afrique @guzangs @fiftyfourmag

BEFORE KICKOFF | AVANT MATCH

(EN) A city, a voice, a nation ready,
(FR) Une ville, une voix, une nation prête,

Creative Director, Photography: @master_m____
A collaboration with: @snkingsports @abubakr_sadikh
Produced by: @lumalycreative
Main Character: @cyr_dm
Assistant Creative Director: @dableedy
Editing, Color Grading: @master_m____
Photography Assistance: @dr.photography00 @edgemalick @christdarit

@nataalmedia @nwe @debonairafrik @cultureicontv @nwe @westafricancommunity @afriquenoiremagazine@voguemagazine @outlandermagazine @brut.afrique @guzangs @fiftyfourmag

BEFORE KICKOFF | AVANT MATCH

(EN) A city, a voice, a nation ready,
(FR) Une ville, une voix, une nation prête,

Creative Director, Photography: @master_m____
A collaboration with: @snkingsports @abubakr_sadikh
Produced by: @lumalycreative
Main Character: @cyr_dm
Assistant Creative Director: @dableedy
Editing, Color Grading: @master_m____
Photography Assistance: @dr.photography00 @edgemalick @christdarit

@nataalmedia @nwe @debonairafrik @cultureicontv @nwe @westafricancommunity @afriquenoiremagazine@voguemagazine @outlandermagazine @brut.afrique @guzangs @fiftyfourmag

BEFORE KICKOFF | AVANT MATCH

(EN) A city, a voice, a nation ready,
(FR) Une ville, une voix, une nation prête,

Creative Director, Photography: @master_m____
A collaboration with: @snkingsports @abubakr_sadikh
Produced by: @lumalycreative
Main Character: @cyr_dm
Assistant Creative Director: @dableedy
Editing, Color Grading: @master_m____
Photography Assistance: @dr.photography00 @edgemalick @christdarit

@nataalmedia @nwe @debonairafrik @cultureicontv @nwe @westafricancommunity @afriquenoiremagazine@voguemagazine @outlandermagazine @brut.afrique @guzangs @fiftyfourmag

BEFORE KICKOFF | AVANT MATCH

(EN) A city, a voice, a nation ready,
(FR) Une ville, une voix, une nation prête,

Creative Director, Photography: @master_m____
A collaboration with: @snkingsports @abubakr_sadikh
Produced by: @lumalycreative
Main Character: @cyr_dm
Assistant Creative Director: @dableedy
Editing, Color Grading: @master_m____
Photography Assistance: @dr.photography00 @edgemalick @christdarit

@nataalmedia @nwe @debonairafrik @cultureicontv @nwe @westafricancommunity @afriquenoiremagazine@voguemagazine @outlandermagazine @brut.afrique @guzangs @fiftyfourmag

OFFICE BI,

Directed by @master_m____
Produced by @lumalycreative
Starring @mame_amy
Post Production @master_m____
Voice Over @mame_amy
Creative Direction @master_m____
Gaffer @mahamprod
Set Design / Art Directors @master_m____ @mame_amy @__koukeltongo
Production Assistants @dr.photography00 @edgemalick @mahamprod
DOP @master_m____
Video filmed at @libertecenter.sn
BTS @dr.photography00

#sañséakkpasso #localattitude #madeinsenegal

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

random imagery, portraits, sneak peeks,
SENEGAL FRAMES,

INNER THOUGHTS,

Creative Direction, Cinematography, Music: @master_m____
Main character: @ebenas08
Styling: @geiaura @lalainvogue
Assistance: @hawa_17_