LitLab
Stories that feel human and alive.
A Content Creation House
NYC | MNL

Meet Miguel.
Our Good Vibes Curator 😎
He always raises the spirits and brings positive energy wherever he goes, from strategizing the next step to connecting with people. Empowering the team to push the limits and become their best selves.
From active fun to proactive leadership, he follows what grounds him, sharpening his persistence as he goes. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab
Meet Miguel.
Our Good Vibes Curator 😎
He always raises the spirits and brings positive energy wherever he goes, from strategizing the next step to connecting with people. Empowering the team to push the limits and become their best selves.
From active fun to proactive leadership, he follows what grounds him, sharpening his persistence as he goes. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab

Meet Miguel.
Our Good Vibes Curator 😎
He always raises the spirits and brings positive energy wherever he goes, from strategizing the next step to connecting with people. Empowering the team to push the limits and become their best selves.
From active fun to proactive leadership, he follows what grounds him, sharpening his persistence as he goes. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab

Meet Miguel.
Our Good Vibes Curator 😎
He always raises the spirits and brings positive energy wherever he goes, from strategizing the next step to connecting with people. Empowering the team to push the limits and become their best selves.
From active fun to proactive leadership, he follows what grounds him, sharpening his persistence as he goes. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab
BLK Spell of Summer with @annecurtissmith
Director: @patrckmartin
EP: @philippbalbuena
AD: @aclalata
A&P Manager: @pmgs__
DOP: @crloth
Cam-ops: Eve Baswel, @dop.patrick
Gaffer: Joven Alcantara
Equipment: @balandra019
Editor: @patrckmartin
Colorist: @lascano_lance
Sound Design: @julianmiggles
Online Editor: @sammy.beary
Intern: @stephbaltazar_
Styling: @jolobayoneta
Hair: @santiagoraymond
Makeup: @robbiepinera
A @litlabstudios creative and production for @blkcosmeticsph

Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.

Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.

Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.
Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.

Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.
Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.

Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.
Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.
Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.

Putting the glow in the Yum glow up takes a good and dedicated team!
We collaborated with @jollibee and PJB to bring the vision of falling in love with the yummy goodness to life 🍔
With the creativity and direction of @paogarrido__, take a peek into some behind-the-scenes highlights.

Meet Jace.
Our resident Gen Z and certified girly pop 💅
She brings heart into everything she does, from strategy to storytelling. Always tuned in to what people feel, what moves culture, and what actually connects.
From circuits to content, she follows what lights her up, one moment at a time. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab
Meet Jace.
Our resident Gen Z and certified girly pop 💅
She brings heart into everything she does, from strategy to storytelling. Always tuned in to what people feel, what moves culture, and what actually connects.
From circuits to content, she follows what lights her up, one moment at a time. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab

Meet Jace.
Our resident Gen Z and certified girly pop 💅
She brings heart into everything she does, from strategy to storytelling. Always tuned in to what people feel, what moves culture, and what actually connects.
From circuits to content, she follows what lights her up, one moment at a time. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab

Meet Jace.
Our resident Gen Z and certified girly pop 💅
She brings heart into everything she does, from strategy to storytelling. Always tuned in to what people feel, what moves culture, and what actually connects.
From circuits to content, she follows what lights her up, one moment at a time. That same energy shows up in the work. Intentional, intuitive, and deeply human.
#HumansOfLitLab
At LitLab, we believe real chemistry is what makes ideas and people come alive together. Because when the chemistry’s right, everything just… clicks. Ideas flow, people get each other, and the craft hits different.
This is us, your creative partner in telling stories that feels human and alive 🕺🏻💃🏻
📸 by @belgbelgica
💄by @murielvegaperez
🎥 by @paogarrido__
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
“Sayang” means waste in Filipino. For years it was used to make women feel like they weren’t enough.
We collaborated with L’Oréal Paris to turn this into the opposite and continue the conversation along with @piajauncey, @kaladkaren, and @superjanella.
Seen and told in the lens of our director, @eeeeevvvvvaaaaa_ver2 🎥
Clearer vision, same beating heart. We’re a Content Creation House that lives in your everyday. LitLab SOCIALS catches those real moments, the ones that feel like your best friend just texted you. We know the platforms, we know what keeps people scrolling, and we know how to make your brand impossible to ignore. Because the best brands feel like friends, not followers.
Let’s keep you in the conversation 🤳🏻
Clearer vision, same beating heart. We’re a Content Creation House that lives in your everyday. LitLab SOCIALS catches those real moments, the ones that feel like your best friend just texted you. We know the platforms, we know what keeps people scrolling, and we know how to make your brand impossible to ignore. Because the best brands feel like friends, not followers.
Let’s keep you in the conversation 🤳🏻
Clearer vision, same beating heart. We’re a Content Creation House that lives in your everyday. LitLab SOCIALS catches those real moments, the ones that feel like your best friend just texted you. We know the platforms, we know what keeps people scrolling, and we know how to make your brand impossible to ignore. Because the best brands feel like friends, not followers.
Let’s keep you in the conversation 🤳🏻
Clearer vision, same beating heart. We’re a Content Creation House that lives in your everyday. LitLab SOCIALS catches those real moments, the ones that feel like your best friend just texted you. We know the platforms, we know what keeps people scrolling, and we know how to make your brand impossible to ignore. Because the best brands feel like friends, not followers.
Let’s keep you in the conversation 🤳🏻
Clearer vision, same beating heart. We’re a Content Creation House that lives in your everyday. LitLab SOCIALS catches those real moments, the ones that feel like your best friend just texted you. We know the platforms, we know what keeps people scrolling, and we know how to make your brand impossible to ignore. Because the best brands feel like friends, not followers.
Let’s keep you in the conversation 🤳🏻
Good chemistry never changes. It just gets better. We’re stepping into something new at LitLab and honestly, it feels sooo good. Stronger energy, deeper intention, and a renewed focus on creating stories that feel human and alive. And oh, a whole new look to match it. Glad you’re here for it 👫🏻
Same chemistry, sharper look. We just got clearer about who we are: a Content Creation House built for impact. LitLab STUDIOS is where we pour everything into the stories that matter. We take our time with this one. The kind of stories that make people put their phone down and just… watch. Because stories that make people feel are the ones that linger. We’re building the campaigns your brand will be remembered for.
Ready to go all in? 🏃🏻♂️➡️
Same chemistry, sharper look. We just got clearer about who we are: a Content Creation House built for impact. LitLab STUDIOS is where we pour everything into the stories that matter. We take our time with this one. The kind of stories that make people put their phone down and just… watch. Because stories that make people feel are the ones that linger. We’re building the campaigns your brand will be remembered for.
Ready to go all in? 🏃🏻♂️➡️
Same chemistry, sharper look. We just got clearer about who we are: a Content Creation House built for impact. LitLab STUDIOS is where we pour everything into the stories that matter. We take our time with this one. The kind of stories that make people put their phone down and just… watch. Because stories that make people feel are the ones that linger. We’re building the campaigns your brand will be remembered for.
Ready to go all in? 🏃🏻♂️➡️
Same chemistry, sharper look. We just got clearer about who we are: a Content Creation House built for impact. LitLab STUDIOS is where we pour everything into the stories that matter. We take our time with this one. The kind of stories that make people put their phone down and just… watch. Because stories that make people feel are the ones that linger. We’re building the campaigns your brand will be remembered for.
Ready to go all in? 🏃🏻♂️➡️
Same chemistry, sharper look. We just got clearer about who we are: a Content Creation House built for impact. LitLab STUDIOS is where we pour everything into the stories that matter. We take our time with this one. The kind of stories that make people put their phone down and just… watch. Because stories that make people feel are the ones that linger. We’re building the campaigns your brand will be remembered for.
Ready to go all in? 🏃🏻♂️➡️

True chemistry and what’s next for LitLab. Link in our bio. ✨
Photographed by @belgbelgica

True chemistry and what’s next for LitLab. Link in our bio. ✨
Photographed by @belgbelgica

True chemistry and what’s next for LitLab. Link in our bio. ✨
Photographed by @belgbelgica

True chemistry and what’s next for LitLab. Link in our bio. ✨
Photographed by @belgbelgica

True chemistry and what’s next for LitLab. Link in our bio. ✨
Photographed by @belgbelgica
Ever wonder what happens in a virtual production? Get to know how a robocam, an LED screen, in-camera VFX, and a whole lot of teamwork brought @hiromi_uematsu’s creative vision to life 🎥💻
Catch the full video on our YouTube channel!
Lit Lab “Notes from the Team” is a series that brings you behind the scenes to discover how a simple concept transformed into an effortlessly striking visual journey.
@gotymebank #litlab #litlabnotes #notesfromtheteam#BankingMadeBeautiful
When the going gets tough, there’s nothing more beautiful than a team you can bank on 🫂💪🏼🏆
A @litlabstudios creatives and production for @gotymebank
𝗟𝗜𝗧 𝗟𝗔𝗕 𝗧𝗘𝗔𝗠
Director: Hiromi Uematsu
Creative Leads: Paolo Garrido, Patrick Martin
KV Creative Lead: Patrick Martin
Head of A&P, Executive Producer: Miguel Gutierrez
Accounts and Production Manager: A Reandelar
Production Associates: Claire Ley, Bianca Asuncion
Production Coordinator: Pauline Sangalang
Talent Coordinator, Photo Set Coordinator: Juan Fontanilla
Social Media Content Creator: Jace Castro
Interns: Princess Perez, Allen Grutas
Offline Editor: Sam Africa
𝗥𝗢𝗕𝗢𝗦𝗛𝗘𝗘𝗣 𝗧𝗘𝗔𝗠
VP Production: Robosheep
Producers: Wes Villarica, Chase Ocier-Hui
VP Environment Lead: Micah Fernandez
ICVFX Lead / UE Post Rendering: Paolo Jose Jaminola
LED Stage Supervisor: Chase Ocier-Hui
3D Environment Art: Luminaut Pictures Inc.
#litlab #BankingMadeBeautiful #icvfx
#unrealengine
#virtualproduction @gotymebank @robosheep.studio
𝗙𝘂𝗹𝗹 𝗰𝗿𝗲𝗱𝗶𝘁𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀 ⬇️
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