Deering
Fashion is Fun (Again!)
The Stripe City Knit & Mini Miner Skirt have arrived
Destination: deering.world 💗

The Stripe City Knit & Mini Miner Skirt have arrived
Destination: deering.world 💗
The Stripe City Knit & Mini Miner Skirt have arrived
Destination: deering.world 💗

We don’t have favourites but…
We maybe saved the best for last!
Landing tomorrow night 7pm at deering.world ✨

We don’t have favourites but…
We maybe saved the best for last!
Landing tomorrow night 7pm at deering.world ✨

We don’t have favourites but…
We maybe saved the best for last!
Landing tomorrow night 7pm at deering.world ✨

We don’t have favourites but…
We maybe saved the best for last!
Landing tomorrow night 7pm at deering.world ✨
A few notes from a collection I admittedly was a little nervous to release.
At Deering, it’s been about the obvious detail, the interesting fabric, the overt print, the bold colour.
This collection is much more refined, a little monochromatic - and I wondered if it was right for me, and for you.
But the reality is, I’m not always the woman who wants to go big, and be bold. The woman I am changes every day in the way I express myself - and I wanted this collection to honor that.
That it doesn’t have to be about trends, but it also doesn’t have to be a big, bright statement.
I also quite simply, LOVE the colour grey and find it anything but drab! 🩶
So there’s a little nod to my personal style evolution and perhaps it’s one that suits yours too.
As always, fashion is my ultimate form of self expression and with every collection, I’m simply encouraging you to find the joy in the art of getting dressed, daily.
Love, Erin xx
A few notes from a collection I admittedly was a little nervous to release.
At Deering, it’s been about the obvious detail, the interesting fabric, the overt print, the bold colour.
This collection is much more refined, a little monochromatic - and I wondered if it was right for me, and for you.
But the reality is, I’m not always the woman who wants to go big, and be bold. The woman I am changes every day in the way I express myself - and I wanted this collection to honor that.
That it doesn’t have to be about trends, but it also doesn’t have to be a big, bright statement.
I also quite simply, LOVE the colour grey and find it anything but drab! 🩶
So there’s a little nod to my personal style evolution and perhaps it’s one that suits yours too.
As always, fashion is my ultimate form of self expression and with every collection, I’m simply encouraging you to find the joy in the art of getting dressed, daily.
Love, Erin xx

Alexandra Ritter brings an unmistakable, magnetic energy to the world of fashion. Best known for her high-voltage videos and a point of view that’s entirely her own, she’s built a community drawn to the joy and fun she finds in getting dressed.
A mother, a creator and a relentless force in Australian style, @alexandra.e.style has carved out a space online that feels pretty rare.
She truly embodies what fashion is meant to feel like: joyful, vibrant, and real. Truly for the love of it!
Alexandra carries Big MUM Energy with her daily, an unmatched ability to make fashion feel like pure joy.
(and she looks bloody amazing in Deering!)
Love, Erin x

Alexandra Ritter brings an unmistakable, magnetic energy to the world of fashion. Best known for her high-voltage videos and a point of view that’s entirely her own, she’s built a community drawn to the joy and fun she finds in getting dressed.
A mother, a creator and a relentless force in Australian style, @alexandra.e.style has carved out a space online that feels pretty rare.
She truly embodies what fashion is meant to feel like: joyful, vibrant, and real. Truly for the love of it!
Alexandra carries Big MUM Energy with her daily, an unmatched ability to make fashion feel like pure joy.
(and she looks bloody amazing in Deering!)
Love, Erin x

Alexandra Ritter brings an unmistakable, magnetic energy to the world of fashion. Best known for her high-voltage videos and a point of view that’s entirely her own, she’s built a community drawn to the joy and fun she finds in getting dressed.
A mother, a creator and a relentless force in Australian style, @alexandra.e.style has carved out a space online that feels pretty rare.
She truly embodies what fashion is meant to feel like: joyful, vibrant, and real. Truly for the love of it!
Alexandra carries Big MUM Energy with her daily, an unmatched ability to make fashion feel like pure joy.
(and she looks bloody amazing in Deering!)
Love, Erin x

Alexandra Ritter brings an unmistakable, magnetic energy to the world of fashion. Best known for her high-voltage videos and a point of view that’s entirely her own, she’s built a community drawn to the joy and fun she finds in getting dressed.
A mother, a creator and a relentless force in Australian style, @alexandra.e.style has carved out a space online that feels pretty rare.
She truly embodies what fashion is meant to feel like: joyful, vibrant, and real. Truly for the love of it!
Alexandra carries Big MUM Energy with her daily, an unmatched ability to make fashion feel like pure joy.
(and she looks bloody amazing in Deering!)
Love, Erin x

Alexandra Ritter brings an unmistakable, magnetic energy to the world of fashion. Best known for her high-voltage videos and a point of view that’s entirely her own, she’s built a community drawn to the joy and fun she finds in getting dressed.
A mother, a creator and a relentless force in Australian style, @alexandra.e.style has carved out a space online that feels pretty rare.
She truly embodies what fashion is meant to feel like: joyful, vibrant, and real. Truly for the love of it!
Alexandra carries Big MUM Energy with her daily, an unmatched ability to make fashion feel like pure joy.
(and she looks bloody amazing in Deering!)
Love, Erin x

Alexandra Ritter brings an unmistakable, magnetic energy to the world of fashion. Best known for her high-voltage videos and a point of view that’s entirely her own, she’s built a community drawn to the joy and fun she finds in getting dressed.
A mother, a creator and a relentless force in Australian style, @alexandra.e.style has carved out a space online that feels pretty rare.
She truly embodies what fashion is meant to feel like: joyful, vibrant, and real. Truly for the love of it!
Alexandra carries Big MUM Energy with her daily, an unmatched ability to make fashion feel like pure joy.
(and she looks bloody amazing in Deering!)
Love, Erin x

Part 2! She’s arrived!
We’ve got coat(singular), we’ve got pants(plural), two soft and spectacularly made knits, and one fluffy collar designed to set your neck (and heart) on fire 🔥
Online Now

Part 2! She’s arrived!
We’ve got coat(singular), we’ve got pants(plural), two soft and spectacularly made knits, and one fluffy collar designed to set your neck (and heart) on fire 🔥
Online Now

Part 2! She’s arrived!
We’ve got coat(singular), we’ve got pants(plural), two soft and spectacularly made knits, and one fluffy collar designed to set your neck (and heart) on fire 🔥
Online Now

Part 2! She’s arrived!
We’ve got coat(singular), we’ve got pants(plural), two soft and spectacularly made knits, and one fluffy collar designed to set your neck (and heart) on fire 🔥
Online Now

Part 2! She’s arrived!
We’ve got coat(singular), we’ve got pants(plural), two soft and spectacularly made knits, and one fluffy collar designed to set your neck (and heart) on fire 🔥
Online Now

A little fluffy, a lot of fun
Part 2 arrives online Thursday 7pm
Let’s go!

A little fluffy, a lot of fun
Part 2 arrives online Thursday 7pm
Let’s go!

A little fluffy, a lot of fun
Part 2 arrives online Thursday 7pm
Let’s go!

A little fluffy, a lot of fun
Part 2 arrives online Thursday 7pm
Let’s go!

A little fluffy, a lot of fun
Part 2 arrives online Thursday 7pm
Let’s go!

A little fluffy, a lot of fun
Part 2 arrives online Thursday 7pm
Let’s go!
We predict some fluffy fun in your future
The Fluffernutter Coat 💭
Arrives Thursday!

Fashion is Fun (Again!) | The Campaign
Photographer @stephcammarano
Model @anayamishraa @mercimanagement
Hair & Make up @shellarubymartin
Social & Content @ame.nash
Digital Technician @ashleyludkin
Lighting Technicians @coppertb @harryburmeister
Studio @sunstudios
Post Production @_shetouch
Thank you to these brilliant creatives, we are nothing without you!
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