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On this amazing project, we did the sandstorms simulations for our friends at Nash.
#houdini #houdinifx #sidefx #sidefxhoudini

Get an exclusive first look at our look development workflow, designed to supercharge our USD pipeline. This dynamic process accelerates look-dev with rapid iteration, sharp version control, and rock-solid consistency—empowering artists to move faster and achieve more predictable results.

Building on this, our advanced Flow (Production Tracking) pipeline aligns seamlessly with the look-dev process. It is built on Houdini’s PDG and APEX, utilizing USD core concepts. This enables seamless data sharing and updates, reduces miscommunication, and helps coordinators manage tasks more proactively across teams.

Stay tuned and follow us on social media for more insights into the ever-evolving tech that powers the Hardcore motor.

*Nael and Estela's character models and textures were previously created by Vetor Zero and imported into Houdini by our team for shading, rigging, animation, and rendering.

#houdini #sidefx #sidefxhoudini #solaris #usd #lookdev #karma #rendering

Get an exclusive first look at our look development workflow, designed to supercharge our USD pipeline. This dynamic process accelerates look-dev with rapid iteration, sharp version control, and rock-solid consistency—empowering artists to move faster and achieve more predictable results.

Building on this, our advanced Flow (Production Tracking) pipeline aligns seamlessly with the look-dev process. It is built on Houdini’s PDG and APEX, utilizing USD core concepts. This enables seamless data sharing and updates, reduces miscommunication, and helps coordinators manage tasks more proactively across teams.

Stay tuned and follow us on social media for more insights into the ever-evolving tech that powers the Hardcore motor.

*Nael and Estela's character models and textures were previously created by Vetor Zero and imported into Houdini by our team for shading, rigging, animation, and rendering.

#houdini #sidefx #sidefxhoudini #solaris #usd #lookdev #karma #rendering

Get an exclusive first look at our look development workflow, designed to supercharge our USD pipeline. This dynamic process accelerates look-dev with rapid iteration, sharp version control, and rock-solid consistency—empowering artists to move faster and achieve more predictable results.

Building on this, our advanced Flow (Production Tracking) pipeline aligns seamlessly with the look-dev process. It is built on Houdini’s PDG and APEX, utilizing USD core concepts. This enables seamless data sharing and updates, reduces miscommunication, and helps coordinators manage tasks more proactively across teams.

Stay tuned and follow us on social media for more insights into the ever-evolving tech that powers the Hardcore motor.

*Nael and Estela's character models and textures were previously created by Vetor Zero and imported into Houdini by our team for shading, rigging, animation, and rendering.

#houdini #sidefx #sidefxhoudini #solaris #usd #lookdev #karma #rendering

Get an exclusive first look at our look development workflow, designed to supercharge our USD pipeline. This dynamic process accelerates look-dev with rapid iteration, sharp version control, and rock-solid consistency—empowering artists to move faster and achieve more predictable results.

Building on this, our advanced Flow (Production Tracking) pipeline aligns seamlessly with the look-dev process. It is built on Houdini’s PDG and APEX, utilizing USD core concepts. This enables seamless data sharing and updates, reduces miscommunication, and helps coordinators manage tasks more proactively across teams.

Stay tuned and follow us on social media for more insights into the ever-evolving tech that powers the Hardcore motor.

*Nael and Estela's character models and textures were previously created by Vetor Zero and imported into Houdini by our team for shading, rigging, animation, and rendering.

#houdini #sidefx #sidefxhoudini #solaris #usd #lookdev #karma #rendering

Get an exclusive first look at our look development workflow, designed to supercharge our USD pipeline. This dynamic process accelerates look-dev with rapid iteration, sharp version control, and rock-solid consistency—empowering artists to move faster and achieve more predictable results.

Building on this, our advanced Flow (Production Tracking) pipeline aligns seamlessly with the look-dev process. It is built on Houdini’s PDG and APEX, utilizing USD core concepts. This enables seamless data sharing and updates, reduces miscommunication, and helps coordinators manage tasks more proactively across teams.

Stay tuned and follow us on social media for more insights into the ever-evolving tech that powers the Hardcore motor.

*Nael and Estela's character models and textures were previously created by Vetor Zero and imported into Houdini by our team for shading, rigging, animation, and rendering.

#houdini #sidefx #sidefxhoudini #solaris #usd #lookdev #karma #rendering

Get an exclusive first look at our look development workflow, designed to supercharge our USD pipeline. This dynamic process accelerates look-dev with rapid iteration, sharp version control, and rock-solid consistency—empowering artists to move faster and achieve more predictable results.

Building on this, our advanced Flow (Production Tracking) pipeline aligns seamlessly with the look-dev process. It is built on Houdini’s PDG and APEX, utilizing USD core concepts. This enables seamless data sharing and updates, reduces miscommunication, and helps coordinators manage tasks more proactively across teams.

Stay tuned and follow us on social media for more insights into the ever-evolving tech that powers the Hardcore motor.

*Nael and Estela's character models and textures were previously created by Vetor Zero and imported into Houdini by our team for shading, rigging, animation, and rendering.

#houdini #sidefx #sidefxhoudini #solaris #usd #lookdev #karma #rendering

Get ready for an unforgettable experience—dive into the full Nike ad, “Rise of the Kids”! You’ll be blown away by the breathtaking visuals of the dust storm, brought to life with incredible post-production by Nash. This remarkable film, created by the phenomenal duo Alaska, takes you on an exhilarating journey that you absolutely cannot miss!

#houdini #sidefx #karma #solaris #vfx #cgi #3d #simulation #duststorm

Get ready for an exhilarating behind-the-scenes experience of our duststorm magic for the Nike film “Rise of the Kids”! You won't want to miss this stunning footage, brilliantly brought to life by our amazing friends at Nash in post-production. Directed by the incredibly talented Alaskas, this is a journey you have to see to believe! Buckle up and enjoy the ride!

#houdini #sidefx #cgi #vfx #3d #simulation #duststorm

In conclusion, the campaign's main film powerfully showcases the NIO brand, featuring the exceptional character and FX work we developed alongside our talented friends at Voodoo, with the robust rendering capabilities provided by our partners at GridMarkets driving our vision forward.

#houdini #sidefx #sidefxhoudini #vfx #cgi #3d #render #simulation #karma #solaris #usd vellum

Discover the magic behind our 3D work for the NIO advertisements in this breakdown, showcasing the vital yet often unseen efforts that bring these characters to life. With characters animated and simulated in Houdini and rendered in Karma on GridMarkets, we embrace innovation through our new USD pipeline.

#houdini #sidefx #sidefxhoudini #cgi #vfx #3d #render #simulation #karma #solaris #vellum

Creative work alone is not enough to create a great film. You need excellent organization, top-notch tools, and cutting-edge technology to ensure the process is smooth and reliable. Exceptional services lead to outstanding results.

Bring your project to us and experience the advantages of having the best technology and crew on your side!

#houdini #sidefx #sidefxhoudini #cgi #3d #vfx #simulation #animation #character #render #karma #solaris

Creative work alone is not enough to create a great film. You need excellent organization, top-notch tools, and cutting-edge technology to ensure the process is smooth and reliable. Exceptional services lead to outstanding results.

Bring your project to us and experience the advantages of having the best technology and crew on your side!

#houdini #sidefx #sidefxhoudini #cgi #3d #vfx #simulation #animation #character #render #karma #solaris

Creative work alone is not enough to create a great film. You need excellent organization, top-notch tools, and cutting-edge technology to ensure the process is smooth and reliable. Exceptional services lead to outstanding results.

Bring your project to us and experience the advantages of having the best technology and crew on your side!

#houdini #sidefx #sidefxhoudini #cgi #3d #vfx #simulation #animation #character #render #karma #solaris

Creative work alone is not enough to create a great film. You need excellent organization, top-notch tools, and cutting-edge technology to ensure the process is smooth and reliable. Exceptional services lead to outstanding results.

Bring your project to us and experience the advantages of having the best technology and crew on your side!

#houdini #sidefx #sidefxhoudini #cgi #3d #vfx #simulation #animation #character #render #karma #solaris

Creative work alone is not enough to create a great film. You need excellent organization, top-notch tools, and cutting-edge technology to ensure the process is smooth and reliable. Exceptional services lead to outstanding results.

Bring your project to us and experience the advantages of having the best technology and crew on your side!

#houdini #sidefx #sidefxhoudini #cgi #3d #vfx #simulation #animation #character #render #karma #solaris

We are thrilled to have partnered with Voodoo on the captivating balloon characters for the new NIO advertisement. Under the expert leadership of Jean Campos, our talented team of modelers poured their creativity and dedication into transforming unique concepts into vibrant, lifelike balloon characters.

#houdini #sidefx #sidefxhoudini #karma #render #lookdev #character #animation #vfx #simulation #cgi #3d

Nash VFX asked us to help develop the new VW Nivus shaders, which accurately depict the car's beauty while being physically realistic enough to make it believable on screen.

We built several buildings and used some CGI tricks to create beautiful reflections of the cars on the screen.

We utilized our brand-new USD pipeline to pull several shots quickly, creating watertight USD scenes that were error-free and ready to be uploaded to the GridMarkets render farm. The system enabled us to adapt to the project's fast turnarounds and deliver all the shots on time.

#houdini #sidefx #vfx #cgi #3d #render #solaris #karma

Making CG cars look believable is no easy task. To achieve those beautiful Nivus shots in the ad, we had to rebuild the buildings outside the camera view and add several light tunnels to help bring out nice, shiny reflections.

#houdini #sidefx #vfx #cgi #3d #solaris #render #lookdev

This project began a great partnership with the outstanding Brazilian director duo The Youth.

Using cutting-edge AI tech, our team built 3d models from the actors to aid in the liquid-morph transition, bringing depth and energy to the liquid-morph effect.

Using the same technique, we’ve developed the effects of smoke and serpentine disappearing, making the ads perfect for the joy of the Brazilian carnival.

The fantastic team at Colossal Films was responsible for the beautiful composites.

#vfx #houdini #sidefx #cgi #3d #simulation #fluid #flip #particle #pyro #smoke #render

This project began a great partnership with the outstanding Brazilian director duo The Youth.

Using cutting-edge AI tech, our team built 3d models from the actors to aid in the liquid-morph transition, bringing depth and energy to the liquid-morph effect.

Using the same technique, we’ve developed the effects of smoke and serpentine disappearing, making the ads perfect for the joy of the Brazilian carnival.

The fantastic team at Colossal Films was responsible for the beautiful composites.

#vfx #houdini #sidefx #cgi #3d #simulation #fluid #flip #particle #pyro #smoke #render

Our skilled artists developed custom solvers to bring to life the dynamic transitions in this funny Guaraná Antarctica carnival ad.
Watch some of the steps taken along the road that led us to deliver this delightful film, directed by the super-talented duo The Youth and composited by their post-production sidekicks at Colossal Films.

#vfx #houdini #sidefx #cgi #3d #simulation #flip #fluid #particle #vellum