Instagram Story Viewer

I am beyond excited to announce that starting next week I’ll be joining @buck_design Amsterdam as Lead 2D Animator! Over the past years I’ve gotten to know some amazingly talented and lovely people and I’m happy that I finally get to work alongside some of them on a more permanent basis. After exactly 10 years of freelancing — plus a small break in between — and after some internal debate and consideration it felt like it was time to go into a new direction. Thanks BUCK for giving me this chance!

Oh and I’ve made some After Effects logo thingies last month while freelancing there. Swipe ➡️ to see all of them in more detail!

#2d #animation #aftereffects #motiondesign #buck #amsterdam

I am beyond excited to announce that starting next week I’ll be joining @buck_design Amsterdam as Lead 2D Animator! Over the past years I’ve gotten to know some amazingly talented and lovely people and I’m happy that I finally get to work alongside some of them on a more permanent basis. After exactly 10 years of freelancing — plus a small break in between — and after some internal debate and consideration it felt like it was time to go into a new direction. Thanks BUCK for giving me this chance!

Oh and I’ve made some After Effects logo thingies last month while freelancing there. Swipe ➡️ to see all of them in more detail!

#2d #animation #aftereffects #motiondesign #buck #amsterdam

I am beyond excited to announce that starting next week I’ll be joining @buck_design Amsterdam as Lead 2D Animator! Over the past years I’ve gotten to know some amazingly talented and lovely people and I’m happy that I finally get to work alongside some of them on a more permanent basis. After exactly 10 years of freelancing — plus a small break in between — and after some internal debate and consideration it felt like it was time to go into a new direction. Thanks BUCK for giving me this chance!

Oh and I’ve made some After Effects logo thingies last month while freelancing there. Swipe ➡️ to see all of them in more detail!

#2d #animation #aftereffects #motiondesign #buck #amsterdam

I am beyond excited to announce that starting next week I’ll be joining @buck_design Amsterdam as Lead 2D Animator! Over the past years I’ve gotten to know some amazingly talented and lovely people and I’m happy that I finally get to work alongside some of them on a more permanent basis. After exactly 10 years of freelancing — plus a small break in between — and after some internal debate and consideration it felt like it was time to go into a new direction. Thanks BUCK for giving me this chance!

Oh and I’ve made some After Effects logo thingies last month while freelancing there. Swipe ➡️ to see all of them in more detail!

#2d #animation #aftereffects #motiondesign #buck #amsterdam

I am beyond excited to announce that starting next week I’ll be joining @buck_design Amsterdam as Lead 2D Animator! Over the past years I’ve gotten to know some amazingly talented and lovely people and I’m happy that I finally get to work alongside some of them on a more permanent basis. After exactly 10 years of freelancing — plus a small break in between — and after some internal debate and consideration it felt like it was time to go into a new direction. Thanks BUCK for giving me this chance!

Oh and I’ve made some After Effects logo thingies last month while freelancing there. Swipe ➡️ to see all of them in more detail!

#2d #animation #aftereffects #motiondesign #buck #amsterdam

I am beyond excited to announce that starting next week I’ll be joining @buck_design Amsterdam as Lead 2D Animator! Over the past years I’ve gotten to know some amazingly talented and lovely people and I’m happy that I finally get to work alongside some of them on a more permanent basis. After exactly 10 years of freelancing — plus a small break in between — and after some internal debate and consideration it felt like it was time to go into a new direction. Thanks BUCK for giving me this chance!

Oh and I’ve made some After Effects logo thingies last month while freelancing there. Swipe ➡️ to see all of them in more detail!

#2d #animation #aftereffects #motiondesign #buck #amsterdam

As a big fan of meditation and yoga, I was more than thrilled when @buck_design approached and asked me to help out on this animation for Headspace Germany. This was the first time for me in the role as a Lead Animator, and I have to say I learned a ton while working on this project with some of the most talented people in the industry(what a team!!). Thank you again BUCK Amsterdam for this awesome opportunity.

Executive Creative Director: Vincent Lammers
(Associate) Creative Director: Jennifer Zheng
(Senior) Art Director: Simon Buijs
Executive Producer: Chance Woodward
Producer: Katie Liston
Resourcing: Iasha Chapman
Storyboards: Jennifer Zheng, Léa Zhang, Ester Rossi
Designers: Mijke Coebergh, Christo Silveira, Anna Moessnang, Ester Rossi
Lead Animator: Marco van der Vlag
Cel Animators: Melanie Gohin, Anne Mosca, Ester Rossi
AE Animators: Robin Desnoue, Léa Zhang, Jaume Mestre, Marco van der Vlag
Sound: Antfood

@headspace.de @headspace

Official video: https://www.youtube.com/watch?v=lFXRdIn7em8

#headspace #zen #meditation #yoga #sleepcast #motionlovers #damngoodmove #motionmate #mgcollective #mdcommunity #gfxmob #gfx_daily #motionaep #motiondesign #animation #aftereffects #2D #framebyframe #celanimation

New year, new reel! 🎥 🎬

Check my website for a complete breakdown of all the work (link in bio).

Song: Neon Indian - Change Of Coast

#showreel #reel #2022 #aftereffects #2D #motiondesign #animation #buckuback #motionlovers #damngoodmove #motionmate #mgcollective #mdcommunity #gfxmob #gfx_daily #motionaep #motiongraphics #showreel2022 #showreels

I’ve been trying to vibe-code the next After Effects and accidentally built a real-time rendering animation app for the browser. What started as a fun experiment has turned into a 10-week rabbit hole I can’t seem to exit. Please send help.

By prompting Claude continuously, this somehow formed into a fully functioning motion design app that runs on WebGPU and TypeScript that I’m calling “Plate”.

The code is probably held together by pure vibes, miracles and delusion. Developers will probably experience extreme emotional damage if they look at it (i am truly sorry).

Motion designerssuddenly have gained powers to build custom animation apps through using LLM’s like Claude Opus or ChatGPT Codex. The future of motion design is interesting.

Test the app out yourself at https://plate.video and let me know what you think!

(Understand that Plate is in Alpha so expect many bugs and the possibility of things breaking.)

#motiondesign #aftereffects #vibecoding #webgpu

Coinbase just entered the prediction markets space and we helped bring the announcement to life with a fast, punchy sizzle reel!

The stretching dots were deceptively tricky, but we managed to build a versatile rig in Cavalry that we ended up using for almost every shot.

This was a really fun short and sweet project with some good technical challenges.

Full credits

Client: Coinbase
Studio: BUCK

Executive Creative Director
Vincent Lammers

Executive Producer
Chance Woodward

Creative/Animation Director
Joe Brooks

Associate Creative Director
Conrad Ostwald

Producer
Bénédicte Gold-Dalg

Art Director
Estefan Richter

Animation Lead
Marco van der Vlag

Designers
Estefan Richter
Mattheus Sakita

2D Animation Lead
Marco van der Vlag

Animators
John Stewart
Laurentiu Lunic
Adrian Moran
Marco van der Vlag

Special Thanks
Anton Thallner

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

At the start of this year we partnered with Riot Games and set out to bring the visual identity for MSI 2025 to life. We came up with a brand, design and motion system that was used by dozens of vendors during the event.

I loved exploring this more gritty style of animation, and often wondered how far we could push it. How many keyframes do you actually need if you go really gritty? Turns out, some elements only needed 4 frames in total to fully animate in and out. The less in-betweens we added, the grittier it looked.

But how do you maintain consistency when so many different people are involved? You make a set of guidelines: a Motion Language. This is where Riot Games asked us to create a Motion Brandbook + Animation Toolkit. We supplied an After Effects toolkit with a bunch of pre-made assets that were used by the vendors all throughout the event. And it’s been really fun to see them editing an iterating on our work. lf you swipe right ➡️ you can see some of the work that was included in the AE toolkit and some quick screen recordings from the Motion Brandbook.

Working alongside the Riot Games team was an incredibly rewarding experience, and I’m proud to have collaborated with such a awesome client.

Lastly, a big shout out to our own team here at BUCK Amsterdam, everyone delivered outstanding work on this project.

Explore the full showcase here for more details: https://buck.co/work/riot-games-msi

@buck_design @riotgames
Full credits

Executive Creative Director
Vincent Lammers

Head of Production
Carolina Brandão

Associate Creative Director
Daniel Rodrigues

Executive Producer
Justin Harris

Producer
Jose Tirado Galan

Art Director
Rasmus Stenberg
Estefan Richter

Animation Director
Daniel Rodrigues
Joe Brooks

2D Animation Lead
Marco van der Vlag

Designers
Chris Markland
Rasmus Stenberg
Estefan Richter
Lucas Ramos
Florian Stumpe
Bernd Bousard
Felipe de Leonardo Figols
Alessandro Issao Nakabachi
Léo Imbert

Animators
Otilija Morozaite
Laurentiu Lunic
John Stewart
Nicolas Grandry
Riccardo Agostinelli
Marco van der Vlag

Some glassy gradients! Do I miss just diving into After Effects, playing around for hours/days to get to some interesting. These were fun! Heavily inspired by two greats: @fafa_motion and @jerbosmans

An explosive logo animation for GitHub that I was happy to be a part of last year! This continued to be developed even further into an entire branding system by my dear colleagues at @buck_design ! Check for more info here https://buck.co/work/github-universe-2023

Below is a list of the awesome people who worked on just this logo animation:

Executive Creative Director
Vincent Lammers

Creative Director
Ward Graumans

Art Director
Estefan Richter

Executive Producer
Chance Woodward

Producer
Katie Liston

Design
Yana Abramova
Sandro Rybak
Estefan Richter

Animation Lead
Marco van der Vlag

Animation
Adelir Boeira
Simon Schu
Marco van der Vlag

0123456789

➡️

➡️

➡️

➡️

➡️

➡️

➡️

➡️

➡️