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themcheung

The Michael Cheung

HKG 🔁 BKK
🔹️Talent Mgmt, Casting, Editorial, Mkt & Edu.
Founder @bakemanagement @yolk.goods
Creative @damncheung

4K
posts
5.9K
followers
3K
following

Unwillingly leaving the place that made me. No amount of images and words can recite my adoration of this abode and the giving neighbourhood. 21 years together. I thought I would grow old with you, but for now, I will love you from afar. I have been broken since early this year, more broken than my physical foot fracture.

Thank you to everyone who encouraged me to live another day, even to the ghost that occasionally opens the lift for me throughout the years.


139
9
1 months ago


Unwillingly leaving the place that made me. No amount of images and words can recite my adoration of this abode and the giving neighbourhood. 21 years together. I thought I would grow old with you, but for now, I will love you from afar. I have been broken since early this year, more broken than my physical foot fracture.

Thank you to everyone who encouraged me to live another day, even to the ghost that occasionally opens the lift for me throughout the years.


139
9
1 months ago

Unwillingly leaving the place that made me. No amount of images and words can recite my adoration of this abode and the giving neighbourhood. 21 years together. I thought I would grow old with you, but for now, I will love you from afar. I have been broken since early this year, more broken than my physical foot fracture.

Thank you to everyone who encouraged me to live another day, even to the ghost that occasionally opens the lift for me throughout the years.


139
9
1 months ago

Unwillingly leaving the place that made me. No amount of images and words can recite my adoration of this abode and the giving neighbourhood. 21 years together. I thought I would grow old with you, but for now, I will love you from afar. I have been broken since early this year, more broken than my physical foot fracture.

Thank you to everyone who encouraged me to live another day, even to the ghost that occasionally opens the lift for me throughout the years.


139
9
1 months ago

Unwillingly leaving the place that made me. No amount of images and words can recite my adoration of this abode and the giving neighbourhood. 21 years together. I thought I would grow old with you, but for now, I will love you from afar. I have been broken since early this year, more broken than my physical foot fracture.

Thank you to everyone who encouraged me to live another day, even to the ghost that occasionally opens the lift for me throughout the years.


139
9
1 months ago

Unwillingly leaving the place that made me. No amount of images and words can recite my adoration of this abode and the giving neighbourhood. 21 years together. I thought I would grow old with you, but for now, I will love you from afar. I have been broken since early this year, more broken than my physical foot fracture.

Thank you to everyone who encouraged me to live another day, even to the ghost that occasionally opens the lift for me throughout the years.


139
9
1 months ago

Unwillingly leaving the place that made me. No amount of images and words can recite my adoration of this abode and the giving neighbourhood. 21 years together. I thought I would grow old with you, but for now, I will love you from afar. I have been broken since early this year, more broken than my physical foot fracture.

Thank you to everyone who encouraged me to live another day, even to the ghost that occasionally opens the lift for me throughout the years.


139
9
1 months ago

Revisiting my feelings from 14 Oct 2025 °•~○

Thankiu @alexandra_gavronska @nadet__ for making it less daunting


67
15
6 months ago


Revisiting my feelings from 14 Oct 2025 °•~○

Thankiu @alexandra_gavronska @nadet__ for making it less daunting


67
15
6 months ago

I am so honoured to grace the pages of @cityhowwhy, especially being placed in the culture column in the issue. It feels extremely special to be profiled in Cantonese as it is my mother's home and it has become the heritage that I attempt to preserve with great respect.

I have become the person I am through the tireless support from my mom and the love from a few special souls, notably Cissy and Hely. I also want to give special thanks to Demi and Janice who nurtured this seed of thought in my head that I can do things on my own.

Thank you to @eelainekwok for covering me the way you did.

Thank you to @brandonho.me for taking the time to snap these beautiful, wholesome PR shots for this spread.

Grab your copy of the Jul/Aug issue at your local newsstand today.


186
19
1 years ago

I am so honoured to grace the pages of @cityhowwhy, especially being placed in the culture column in the issue. It feels extremely special to be profiled in Cantonese as it is my mother's home and it has become the heritage that I attempt to preserve with great respect.

I have become the person I am through the tireless support from my mom and the love from a few special souls, notably Cissy and Hely. I also want to give special thanks to Demi and Janice who nurtured this seed of thought in my head that I can do things on my own.

Thank you to @eelainekwok for covering me the way you did.

Thank you to @brandonho.me for taking the time to snap these beautiful, wholesome PR shots for this spread.

Grab your copy of the Jul/Aug issue at your local newsstand today.


186
19
1 years ago

I am so honoured to grace the pages of @cityhowwhy, especially being placed in the culture column in the issue. It feels extremely special to be profiled in Cantonese as it is my mother's home and it has become the heritage that I attempt to preserve with great respect.

I have become the person I am through the tireless support from my mom and the love from a few special souls, notably Cissy and Hely. I also want to give special thanks to Demi and Janice who nurtured this seed of thought in my head that I can do things on my own.

Thank you to @eelainekwok for covering me the way you did.

Thank you to @brandonho.me for taking the time to snap these beautiful, wholesome PR shots for this spread.

Grab your copy of the Jul/Aug issue at your local newsstand today.


186
19
1 years ago

I am so honoured to grace the pages of @cityhowwhy, especially being placed in the culture column in the issue. It feels extremely special to be profiled in Cantonese as it is my mother's home and it has become the heritage that I attempt to preserve with great respect.

I have become the person I am through the tireless support from my mom and the love from a few special souls, notably Cissy and Hely. I also want to give special thanks to Demi and Janice who nurtured this seed of thought in my head that I can do things on my own.

Thank you to @eelainekwok for covering me the way you did.

Thank you to @brandonho.me for taking the time to snap these beautiful, wholesome PR shots for this spread.

Grab your copy of the Jul/Aug issue at your local newsstand today.


186
19
1 years ago

Representing Jeremy from Adelaide. Half part Filipino, half part Australian.

I suppose this is my comeback. Same book, different chapter.

#motheragency
#worldwide


16
1
6 hours ago

Representing Jeremy from Adelaide. Half part Filipino, half part Australian.

I suppose this is my comeback. Same book, different chapter.

#motheragency
#worldwide


16
1
6 hours ago


Representing Jeremy from Adelaide. Half part Filipino, half part Australian.

I suppose this is my comeback. Same book, different chapter.

#motheragency
#worldwide


16
1
6 hours ago

Representing Jeremy from Adelaide. Half part Filipino, half part Australian.

I suppose this is my comeback. Same book, different chapter.

#motheragency
#worldwide


16
1
6 hours ago

Representing Jeremy from Adelaide. Half part Filipino, half part Australian.

I suppose this is my comeback. Same book, different chapter.

#motheragency
#worldwide


16
1
6 hours ago

While I itch to post the campaign shots. Let me "leak" these lookbook shots from the two days of shenanigans with my models.

Thank you @aaspectrum__official

@j_yudo @ci_s.sy @yiptung_2 @tyler.yeung @wailok.cwl @kkingleeeeee @arsze.makeup @sokko_sqkq

Production & Casting by yours truly


34
1 days ago

While I itch to post the campaign shots. Let me "leak" these lookbook shots from the two days of shenanigans with my models.

Thank you @aaspectrum__official

@j_yudo @ci_s.sy @yiptung_2 @tyler.yeung @wailok.cwl @kkingleeeeee @arsze.makeup @sokko_sqkq

Production & Casting by yours truly


34
1 days ago

While I itch to post the campaign shots. Let me "leak" these lookbook shots from the two days of shenanigans with my models.

Thank you @aaspectrum__official

@j_yudo @ci_s.sy @yiptung_2 @tyler.yeung @wailok.cwl @kkingleeeeee @arsze.makeup @sokko_sqkq

Production & Casting by yours truly


34
1 days ago


While I itch to post the campaign shots. Let me "leak" these lookbook shots from the two days of shenanigans with my models.

Thank you @aaspectrum__official

@j_yudo @ci_s.sy @yiptung_2 @tyler.yeung @wailok.cwl @kkingleeeeee @arsze.makeup @sokko_sqkq

Production & Casting by yours truly


34
1 days ago

While I itch to post the campaign shots. Let me "leak" these lookbook shots from the two days of shenanigans with my models.

Thank you @aaspectrum__official

@j_yudo @ci_s.sy @yiptung_2 @tyler.yeung @wailok.cwl @kkingleeeeee @arsze.makeup @sokko_sqkq

Production & Casting by yours truly


34
1 days ago

While I itch to post the campaign shots. Let me "leak" these lookbook shots from the two days of shenanigans with my models.

Thank you @aaspectrum__official

@j_yudo @ci_s.sy @yiptung_2 @tyler.yeung @wailok.cwl @kkingleeeeee @arsze.makeup @sokko_sqkq

Production & Casting by yours truly


34
1 days ago

You know you're in it for the long run when someone gets mad at you for throwing a tantrum and will schedule a call just to confront you on your bad behaviour. This is also the same person who gets annoyed when I don't call him from time to time and gives him a rundown of my deepest truth. We're miles apart from each other, yet the bond is so still that time doesn't wither our support for one another.

I am turning a page in life knowing that someone understands my dark cues of humour and other villainous acts with no judgement.

Life, indeed, is fleeting, but the passion was real.


14
1
2 days ago

While AI started to function like domesticated worms, I had the honour to produce a campaign for @aaspectrum__official while still in crutches in January. It was super special because I did it with my own models and for a foreign brand.

Production & Casting Direction by yours truly
@bakemanagement


92
8
2 days ago

While AI started to function like domesticated worms, I had the honour to produce a campaign for @aaspectrum__official while still in crutches in January. It was super special because I did it with my own models and for a foreign brand.

Production & Casting Direction by yours truly
@bakemanagement


92
8
2 days ago

While AI started to function like domesticated worms, I had the honour to produce a campaign for @aaspectrum__official while still in crutches in January. It was super special because I did it with my own models and for a foreign brand.

Production & Casting Direction by yours truly
@bakemanagement


92
8
2 days ago

Me love Hong Kong ☆
Unreleased raws by @frabonasia
full production by me

#2023


43
3
1 weeks ago

Me love Hong Kong ☆
Unreleased raws by @frabonasia
full production by me

#2023


43
3
1 weeks ago

Me love Hong Kong ☆
Unreleased raws by @frabonasia
full production by me

#2023


43
3
1 weeks ago

That shoot subsequently killed my soul yet made me level up like a Pokemon. What a memorable experience with the team and @frabonasia

#throwback


71
2
1 weeks ago

That shoot subsequently killed my soul yet made me level up like a Pokemon. What a memorable experience with the team and @frabonasia

#throwback


71
2
1 weeks ago

That shoot subsequently killed my soul yet made me level up like a Pokemon. What a memorable experience with the team and @frabonasia

#throwback


71
2
1 weeks ago

A book. A chapter. A page. Like Voldemort's horcruxes, I have also left a piece of my soul in this place and time.


121
5
2 weeks ago

A book. A chapter. A page. Like Voldemort's horcruxes, I have also left a piece of my soul in this place and time.


121
5
2 weeks ago

A book. A chapter. A page. Like Voldemort's horcruxes, I have also left a piece of my soul in this place and time.


121
5
2 weeks ago

A book. A chapter. A page. Like Voldemort's horcruxes, I have also left a piece of my soul in this place and time.


121
5
2 weeks ago

I thought I lost them. I've literally been looking for them for the past year. Around the same time I collected my first book on Hong Kong, I stumbled upon these finely printed postcards of this city.

I wouldn't mind being a historian or a researcher.


24
3 weeks ago

I thought I lost them. I've literally been looking for them for the past year. Around the same time I collected my first book on Hong Kong, I stumbled upon these finely printed postcards of this city.

I wouldn't mind being a historian or a researcher.


24
3 weeks ago

Captures from the organiser of @bits_and_bites_festival

I was elated to see friends supporting my community initiatives and meeting new faces from varied walks of life, including academia, sustainability, and cultural professions.


37
1 months ago

Captures from the organiser of @bits_and_bites_festival

I was elated to see friends supporting my community initiatives and meeting new faces from varied walks of life, including academia, sustainability, and cultural professions.


37
1 months ago


View Instagram Stories in Secret

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