Luis Roca
Freelance Art Director
Some motion tests I did over a weekend earlier this year in collaboration with the great crew @psyop & @hy_per_cul_ture for Adobe Acrobat. We won it 😉
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#adobe #acrobat #motiondesign #graphicdesign
Some motion tests I did over a weekend earlier this year in collaboration with the great crew @psyop & @hy_per_cul_ture for Adobe Acrobat. We won it 😉
--
#adobe #acrobat #motiondesign #graphicdesign
Some motion tests I did over a weekend earlier this year in collaboration with the great crew @psyop & @hy_per_cul_ture for Adobe Acrobat. We won it 😉
--
#adobe #acrobat #motiondesign #graphicdesign
Some motion tests I did over a weekend earlier this year in collaboration with the great crew @psyop & @hy_per_cul_ture for Adobe Acrobat. We won it 😉
--
#adobe #acrobat #motiondesign #graphicdesign
Some motion tests I did over a weekend earlier this year in collaboration with the great crew @psyop & @hy_per_cul_ture for Adobe Acrobat. We won it 😉
--
#adobe #acrobat #motiondesign #graphicdesign
Some motion tests I did over a weekend earlier this year in collaboration with the great crew @psyop & @hy_per_cul_ture for Adobe Acrobat. We won it 😉
--
#adobe #acrobat #motiondesign #graphicdesign
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
I'm really excited about this one. I got the chance to design, art direct, and animate this project with the beautiful @genghisdon.
Styleframes are always hard, but man, they are fun. These are some of my favorite explorations.
Full project breakdown on my site 💫
#motion #motiondesign #motiongraphics #artdirection #usopen #tennis🎾
DIRECTORS CUT 🎥
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Really happy and proud of how this one turned out.
Commissioned by 72&Sunny, I was able to join Psyop + Hyperculture showcase the new Adobe Acrobat. From pitch dev to animation direction, I got the chance to see this whole project through.
Shoutout to this amazing team that assembled this, you are all savages ❤️
Full project here
https://www.behance.net/gallery/238011849/Adobe-Acrobat
Directed at: @psyop
Producer: @jwbybee @cloiemason
Assistant Producer: Otto Fallson Ree
Directors: @hy_per_cul_ture @peter_riet @floris__vos
Animation Lead: @rocamode
Designer: @hy_per_cul_ture @richprjcts @clintchangrules @habillage.graphique @renegades.of.phong Yelim Lee
3D Designer: @guido.glid @javi_tommasi
Lead Technical Director: @clintchangrules
2D Supervisor: @clintchangrules
2D Animator: @fco_castro_ @madebyjames.work @rocamode @juampi_wip Lauren Detling, Lena Huang
#adobe #pdf #aftereffects #motiongraphics #design #logo #logoanimation #acrobat #mograph #motiondesign
DIRECTORS CUT 🎥
-
Really happy and proud of how this one turned out.
Commissioned by 72&Sunny, I was able to join Psyop + Hyperculture showcase the new Adobe Acrobat. From pitch dev to animation direction, I got the chance to see this whole project through.
Shoutout to this amazing team that assembled this, you are all savages ❤️
Full project here
https://www.behance.net/gallery/238011849/Adobe-Acrobat
Directed at: @psyop
Producer: @jwbybee @cloiemason
Assistant Producer: Otto Fallson Ree
Directors: @hy_per_cul_ture @peter_riet @floris__vos
Animation Lead: @rocamode
Designer: @hy_per_cul_ture @richprjcts @clintchangrules @habillage.graphique @renegades.of.phong Yelim Lee
3D Designer: @guido.glid @javi_tommasi
Lead Technical Director: @clintchangrules
2D Supervisor: @clintchangrules
2D Animator: @fco_castro_ @madebyjames.work @rocamode @juampi_wip Lauren Detling, Lena Huang
#adobe #pdf #aftereffects #motiongraphics #design #logo #logoanimation #acrobat #mograph #motiondesign
DIRECTORS CUT 🎥
-
Really happy and proud of how this one turned out.
Commissioned by 72&Sunny, I was able to join Psyop + Hyperculture showcase the new Adobe Acrobat. From pitch dev to animation direction, I got the chance to see this whole project through.
Shoutout to this amazing team that assembled this, you are all savages ❤️
Full project here
https://www.behance.net/gallery/238011849/Adobe-Acrobat
Directed at: @psyop
Producer: @jwbybee @cloiemason
Assistant Producer: Otto Fallson Ree
Directors: @hy_per_cul_ture @peter_riet @floris__vos
Animation Lead: @rocamode
Designer: @hy_per_cul_ture @richprjcts @clintchangrules @habillage.graphique @renegades.of.phong Yelim Lee
3D Designer: @guido.glid @javi_tommasi
Lead Technical Director: @clintchangrules
2D Supervisor: @clintchangrules
2D Animator: @fco_castro_ @madebyjames.work @rocamode @juampi_wip Lauren Detling, Lena Huang
#adobe #pdf #aftereffects #motiongraphics #design #logo #logoanimation #acrobat #mograph #motiondesign
DIRECTORS CUT 🎥
-
Really happy and proud of how this one turned out.
Commissioned by 72&Sunny, I was able to join Psyop + Hyperculture showcase the new Adobe Acrobat. From pitch dev to animation direction, I got the chance to see this whole project through.
Shoutout to this amazing team that assembled this, you are all savages ❤️
Full project here
https://www.behance.net/gallery/238011849/Adobe-Acrobat
Directed at: @psyop
Producer: @jwbybee @cloiemason
Assistant Producer: Otto Fallson Ree
Directors: @hy_per_cul_ture @peter_riet @floris__vos
Animation Lead: @rocamode
Designer: @hy_per_cul_ture @richprjcts @clintchangrules @habillage.graphique @renegades.of.phong Yelim Lee
3D Designer: @guido.glid @javi_tommasi
Lead Technical Director: @clintchangrules
2D Supervisor: @clintchangrules
2D Animator: @fco_castro_ @madebyjames.work @rocamode @juampi_wip Lauren Detling, Lena Huang
#adobe #pdf #aftereffects #motiongraphics #design #logo #logoanimation #acrobat #mograph #motiondesign
DIRECTORS CUT 🎥
-
Really happy and proud of how this one turned out.
Commissioned by 72&Sunny, I was able to join Psyop + Hyperculture showcase the new Adobe Acrobat. From pitch dev to animation direction, I got the chance to see this whole project through.
Shoutout to this amazing team that assembled this, you are all savages ❤️
Full project here
https://www.behance.net/gallery/238011849/Adobe-Acrobat
Directed at: @psyop
Producer: @jwbybee @cloiemason
Assistant Producer: Otto Fallson Ree
Directors: @hy_per_cul_ture @peter_riet @floris__vos
Animation Lead: @rocamode
Designer: @hy_per_cul_ture @richprjcts @clintchangrules @habillage.graphique @renegades.of.phong Yelim Lee
3D Designer: @guido.glid @javi_tommasi
Lead Technical Director: @clintchangrules
2D Supervisor: @clintchangrules
2D Animator: @fco_castro_ @madebyjames.work @rocamode @juampi_wip Lauren Detling, Lena Huang
#adobe #pdf #aftereffects #motiongraphics #design #logo #logoanimation #acrobat #mograph #motiondesign
DIRECTORS CUT 🎥
-
Really happy and proud of how this one turned out.
Commissioned by 72&Sunny, I was able to join Psyop + Hyperculture showcase the new Adobe Acrobat. From pitch dev to animation direction, I got the chance to see this whole project through.
Shoutout to this amazing team that assembled this, you are all savages ❤️
Full project here
https://www.behance.net/gallery/238011849/Adobe-Acrobat
Directed at: @psyop
Producer: @jwbybee @cloiemason
Assistant Producer: Otto Fallson Ree
Directors: @hy_per_cul_ture @peter_riet @floris__vos
Animation Lead: @rocamode
Designer: @hy_per_cul_ture @richprjcts @clintchangrules @habillage.graphique @renegades.of.phong Yelim Lee
3D Designer: @guido.glid @javi_tommasi
Lead Technical Director: @clintchangrules
2D Supervisor: @clintchangrules
2D Animator: @fco_castro_ @madebyjames.work @rocamode @juampi_wip Lauren Detling, Lena Huang
#adobe #pdf #aftereffects #motiongraphics #design #logo #logoanimation #acrobat #mograph #motiondesign
Last year Kepler Group and I collaborated on creating this promo for Champion. The main purpose of this one was to incorporate AI into our pipeline by taking product photos from their website and generating a fully customizable 20-second spot.
Got the chance to design and animate this entire thing.
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Creative Director:
Camm Rowland
Art Director:
Luis Roca
Producer:
Annie Malik
Design & Animation
Luis Roca
#motiongraphics #champion #sportwear #design #typeface #type #glitch #athleisure

HAPPY NEIGHBORS
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Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors

HAPPY NEIGHBORS
-
Happy neighbors is a study on residential spaces protected by physical barriers that are created in response to perceived or real threats of urban violence. As a result, these fortified homes create a false sense of security, forcing homeowners to distance themselves from their neighbors.
Growing up in a neighborhood like this, I didn't think too much about it until I moved to Richmond and found my community. The contrast between both is striking. One is safe, one tries to be. One is inviting, while the other isolates. But as I move back and forward between both, I realize that people always find a way of coming together, like nature overcoming barbed wire. 🌻❤️
Check out the full project here:
https://www.behance.net/gallery/226649961/Happy-Neighbors
We had a blast coming up with the graphics for Kepler's new Anthem video.
Check out the full video and project breakdown here:
https://www.behance.net/gallery/191090145/Kepler-Anthem
CD: @camm.rowland
Design and Animation: @motionmanaus @pleasecallmechamp @pablo_lozano_
Audio: @sanctus.audio
#motion #future #infocus
ITS TIME BOIS!
Quick render we did last year with beautiful Travis @hueandcry
✏️ @rocamode
🎥 @travis.animation @rocamode
#animation #design #motiondesign #footballseason #gameday #nachos #championship #handegg
It's been a year and some change since we launched the new rebrand @hueandcry. Can't believe time flew so fast with this guy.
Probably one of the hardest but most rewarding projects I've had the chance to work on. Finding the true voice of a company can be challenging, but once you set the foundations for it everything else just starts falling into place.
This part took us a while, from animation to design to sound, we were able to pull it together and I personally had a blast animating and editing this piece. Wouldn't be possible without the help of Matt, Travis, Trish, Lauren, David, Murilo, Jeff, Becky, Magnus, and the magical sounds of Jen.
Special thanks to OMFGCO for setting up HUE+CRY's new look.
Check out the full breakdown here!
https://www.luisroca.co/hueandcryrebrand
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#rebrand #hueandcry #graphicdesign #reels #motiongraphics
Today is the start of a new chapter in my career. I've been wanting to pursue this for a long time and I'm so happy and excited to share that im going freelance.
Check out my work on my new site here and hit me up! I would love to start collaborating with y'all.
https://www.luisroca.co/
<3
Your work day is about to end, the golden hour is just starting, warming your fingertips as you type that email. As you settle in, you look through your window and marble at the vastness of it all while you let the soul-soothing sounds of the Polycom music take you away...
Dive into this 1HR pleasure ride here:
https://www.youtube.com/watch?v=uF8mxdT-NeE
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Nice colab we did here at @hueandcry with @onemanchen dope artwork. Had fun animating the PC screen with the gang.

Feliz de haber celebrado un fin de semana completo con la persona que mas amo @mariabeatrizvm

Feliz de haber celebrado un fin de semana completo con la persona que mas amo @mariabeatrizvm

Feliz de haber celebrado un fin de semana completo con la persona que mas amo @mariabeatrizvm

Feliz de haber celebrado un fin de semana completo con la persona que mas amo @mariabeatrizvm
Instagram Hikaye Görüntüleyici, Instagram hikayelerini, videoları, fotoğrafları veya IGTV'yi gizlice izleyip kaydetmenizi sağlayan basit bir araçtır. Bu hizmetle, içerikleri indirip istediğiniz zaman çevrimdışı olarak keyfini çıkarabilirsiniz. Instagram'da daha sonra görmek istediğiniz bir şey bulduysanız veya anonim kalmak isterseniz, bizim Görüntüleyicimiz sizin için mükemmeldir. Anonstories, kimliğinizi gizli tutmak için mükemmel bir çözüm sunar. Instagram, Hikaye özelliğini Ağustos 2023'te başlatmış ve bu format, etkileşimi yüksek ve zaman sınırlı olduğu için hızla diğer platformlar tarafından benimsenmiştir. Hikayeler, kullanıcıların hızlı güncellemeler paylaşmasını sağlar; fotoğraflar, videolar veya selfie'ler, metin, emojiler veya filtrelerle zenginleştirilmiş ve sadece 24 saat görünür. Bu sınırlı süre, normal gönderilere göre yüksek etkileşim yaratır. Bugünlerde, Hikayeler sosyal medyada bağlantı kurmanın ve iletişim kurmanın en popüler yollarından biridir. Ancak, bir Hikaye görüntülediğinizde, yaratıcısı adınızı görüntüleyici listesinde görebilir ki bu da gizlilik endişesi yaratabilir. Peki ya Hikayeleri fark edilmeden görüntülemek isterseniz? İşte burada Anonstories devreye girer. Kimliğinizi ifşa etmeden, kamuya açık Instagram içeriğini izlemenizi sağlar. Sadece merak ettiğiniz profilin kullanıcı adını girin, araç size en son Hikayelerini gösterecektir. Anonstories Görüntüleyicisinin Özellikleri: - Anonim Tarama: Hikayeleri görüntüleyici listesine düşmeden izleyin. - Hesap Gerekmez: Instagram hesabı oluşturmadan kamuya açık içeriği görüntüleyin. - İçerik İndirme: Hikaye içeriklerini cihazınıza indirip çevrimdışı olarak kullanabilirsiniz. - Öne Çıkanlar Görüntüleme: Instagram Öne Çıkanlarına erişin, 24 saatlik süreyi aşarak da. - Yeniden Paylaşım Takibi: Kişisel profillerin Hikayeleri üzerindeki paylaşımları veya etkileşim seviyelerini takip edin. Kısıtlamalar: - Bu araç yalnızca açık hesaplarla çalışır; özel hesaplar erişilemez. Yararları: - Gizlilik Dostu: Herhangi bir Instagram içeriğini fark edilmeden izleyin. - Basit ve Kolay: Uygulama yükleme veya kayıt gerekmez. - Özel Araçlar: Instagram’ın sunmadığı şekilde içerik indirme ve yönetme.
Instagram güncellemelerini gizlice takip edin, gizliliğinizi koruyun ve anonim kalın.
Özel Profil Görüntüleyicisi ile profilleri ve fotoğrafları anonim olarak kolayca görüntüleyin.
Bu ücretsiz araç, hikaye yükleyicisine görünmeden Instagram Hikayelerini anonim olarak görüntülemenizi sağlar.
Anonstories, kullanıcıların Instagram hikayelerini yaratıcıyı uyarmadan görüntülemelerini sağlar.
iOS, Android, Windows, macOS ve Chrome ile Safari gibi modern tarayıcılarda sorunsuz çalışır.
Giriş bilgisi gerektirmeden güvenli, anonim taramayı ön planda tutar.
Kullanıcılar, sadece bir kullanıcı adı girerek halka açık hikayeleri görüntüleyebilir—hesap gerekmez.
Fotoğrafları (JPEG) ve videoları (MP4) kolayca indirir.
Hizmet ücretsizdir.
Özel hesaplardan içerikler yalnızca takipçiler tarafından erişilebilir.
Dosyalar yalnızca kişisel veya eğitimsel kullanım içindir ve telif hakkı kurallarına uymalıdır.
Bir kamu kullanıcı adı girin, hikayeleri görüntüleyin veya indirin. Hizmet, içeriği yerel olarak kaydetmek için doğrudan bağlantılar oluşturur.