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We’re in the fuzzy backpack business.

We’re excited to share that Ames Watson has acquired Claire’s, a brand that has been part of millions of firsts for generations of tweens.

As Tom put it best, “It’s a troubled company, not a troubled brand.”

Our focus now is on revitalizing stores, upgrading experiences, and reintroducing Claire’s as the joyful, iconic destination it is meant to be. ✨ Story linked in bio.

Ames Watson is thrilled to partner with Authentic Brands Group in building upon Champion’s rich heritage, while driving innovation in collegiate sportswear. Link in bio for more on our latest venture.

👀 Debuting at @fanaticsfest : Champion X @NFL 🏈

Link in bio for details

The ability to customize headwear on-demand at a Lids location has always been a difference maker. In 2025, the Lids Custom Zone will begin evolving to include even more options like patches and hat curving. Link in bio for more on the Lids store of the future.

Authentic Brands Group has announced the finalized acquisition of the iconic Champion brand. Ames Watson is thrilled to partner with Authentic Brands Group as the operators of Champion’s long-term US collegiate apparel business. Our deep expertise in apparel and operations, especially in the collegiate market, makes this a perfect fit. We’re excited to leverage our strengths to further elevate the Champion brand! 🔗 in bio

Congrats to the Lids and Fan Outfitters teams on the opening of the first Baltimore location! 🐦‍⬛ 🦀

Specializing in the best and largest localized assortments for college and pro fans, this concept has grown rapidly, with 25 locations opened in just over 12 months!

Congrats to the Lids and Fan Outfitters teams on the opening of the first Baltimore location! 🐦‍⬛ 🦀

Specializing in the best and largest localized assortments for college and pro fans, this concept has grown rapidly, with 25 locations opened in just over 12 months!

Congrats to the @lids team on the release of the Lids X Topps Players Chase Series 1 Box! The first-of-its-kind collaboration features exclusive @mitchellandness headwear, an all-new @topps Chrome Pack and the chance to win fan experiences like World Series tickets and iconic meet and greets.

📷 : @brwalkoff

Congrats to the @lids team on the release of the Lids X Topps Players Chase Series 1 Box! The first-of-its-kind collaboration features exclusive @mitchellandness headwear, an all-new @topps Chrome Pack and the chance to win fan experiences like World Series tickets and iconic meet and greets.

📷 : @brwalkoff

“I want people that will go out and find problems for me.” —- Ames Watson co-founder Tom Ripley discusses leadership must haves and much more with Scott Aleali and Jeff Maier on the #FundFanatics podcast.

Major congrats to the Lids U and @bncollege teams as they launch the first ever @stoneyclover collegiate collection at @tulanebookstore today!

Check out the @stoneyclover stories today for a Q and A with co-founder and Tulane alumna Kendall Glazer.

Major congrats to the Lids U and @bncollege teams as they launch the first ever @stoneyclover collegiate collection at @tulanebookstore today!

Check out the @stoneyclover stories today for a Q and A with co-founder and Tulane alumna Kendall Glazer.

Congrats to founders @stpierson and @alexarbuckley on launching the next phase of the @margauxny brand evolution, including updated colors, fonts and a stunning new website!

Repost via @leberger : 4 years ago, @rip8654 and I introduced ourselves to the @lids team at the DSM conference. We told them to hold on, change was coming. We could not be prouder to be part of this incredible team. Today, our partner and brother, @michaelrubin, joined us to celebrate what we’ve accomplished and to note loudly We Are Just Getting Started.

Repost via @leberger : 4 years ago, @rip8654 and I introduced ourselves to the @lids team at the DSM conference. We told them to hold on, change was coming. We could not be prouder to be part of this incredible team. Today, our partner and brother, @michaelrubin, joined us to celebrate what we’ve accomplished and to note loudly We Are Just Getting Started.

Repost via @leberger : 4 years ago, @rip8654 and I introduced ourselves to the @lids team at the DSM conference. We told them to hold on, change was coming. We could not be prouder to be part of this incredible team. Today, our partner and brother, @michaelrubin, joined us to celebrate what we’ve accomplished and to note loudly We Are Just Getting Started.

Repost via @leberger : 4 years ago, @rip8654 and I introduced ourselves to the @lids team at the DSM conference. We told them to hold on, change was coming. We could not be prouder to be part of this incredible team. Today, our partner and brother, @michaelrubin, joined us to celebrate what we’ve accomplished and to note loudly We Are Just Getting Started.

Repost via @leberger : 4 years ago, @rip8654 and I introduced ourselves to the @lids team at the DSM conference. We told them to hold on, change was coming. We could not be prouder to be part of this incredible team. Today, our partner and brother, @michaelrubin, joined us to celebrate what we’ve accomplished and to note loudly We Are Just Getting Started.

The Ames Watson crew was thrilled to celebrate the Grand Opening of @Lids Las Vegas Showcase, the biggest flagship yet, with the amazing #LidsNation team. Special thank you to @kels_mccawand @simplykelleeee for a fantastic event!#JustGettingStarted

The Ames Watson crew was thrilled to celebrate the Grand Opening of @Lids Las Vegas Showcase, the biggest flagship yet, with the amazing #LidsNation team. Special thank you to @kels_mccawand @simplykelleeee for a fantastic event!#JustGettingStarted

The Ames Watson crew was thrilled to celebrate the Grand Opening of @Lids Las Vegas Showcase, the biggest flagship yet, with the amazing #LidsNation team. Special thank you to @kels_mccawand @simplykelleeee for a fantastic event!#JustGettingStarted

The Ames Watson crew was thrilled to celebrate the Grand Opening of @Lids Las Vegas Showcase, the biggest flagship yet, with the amazing #LidsNation team. Special thank you to @kels_mccawand @simplykelleeee for a fantastic event!#JustGettingStarted

The Ames Watson crew was thrilled to celebrate the Grand Opening of @Lids Las Vegas Showcase, the biggest flagship yet, with the amazing #LidsNation team. Special thank you to @kels_mccawand @simplykelleeee for a fantastic event!#JustGettingStarted

The Ames Watson crew was thrilled to celebrate the Grand Opening of @Lids Las Vegas Showcase, the biggest flagship yet, with the amazing #LidsNation team. Special thank you to @kels_mccawand @simplykelleeee for a fantastic event!#JustGettingStarted

The Ames Watson crew was thrilled to celebrate the Grand Opening of @Lids Las Vegas Showcase, the biggest flagship yet, with the amazing #LidsNation team. Special thank you to @kels_mccawand @simplykelleeee for a fantastic event!#JustGettingStarted