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_66greene

66 GREENE

66 GREENE ST,
SOHO NEW YORK
FOUNDER @_by.alexander

137
posts
764
followers
22K
following

HAWA X 66 GREENE — Live 📍


3
22
1 weeks ago


“I’d be lying if I told you where exactly this is going to go. I’m not God.”

Full interview live at byalexander.com


3
9
1 weeks ago

Raised in a traditional African family, @mightbehawa recalls that part of her yearning for authenticity involved rejecting the gender norms imposed on her from an early age.

HAWA x 66 GREENE now live.

Words by @suburban.hoodie


3
13
1 weeks ago

Raised in a traditional African family, @mightbehawa recalls that part of her yearning for authenticity involved rejecting the gender norms imposed on her from an early age.

HAWA x 66 GREENE now live.

Words by @suburban.hoodie


3
13
1 weeks ago

“When people walk through the doors of @_66greene there’s an understanding you have to have a different level of work ethic.”

HAWA x 66 GREENE now live.

Words by @suburban.hoodie


3
6
1 weeks ago

“When people walk through the doors of @_66greene there’s an understanding you have to have a different level of work ethic.”

HAWA x 66 GREENE now live.

Words by @suburban.hoodie


3
6
1 weeks ago

From hanging out in London traphouses and modeling for the world’s biggest brands to crafting genre-altering music for culture’s latest era, this is the type of grind only @mightbehawa could author into existence.

HAWA x 66 GREENE now live.

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
15
1 weeks ago

From hanging out in London traphouses and modeling for the world’s biggest brands to crafting genre-altering music for culture’s latest era, this is the type of grind only @mightbehawa could author into existence.

HAWA x 66 GREENE now live.

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
15
1 weeks ago


From hanging out in London traphouses and modeling for the world’s biggest brands to crafting genre-altering music for culture’s latest era, this is the type of grind only @mightbehawa could author into existence.

HAWA x 66 GREENE now live.

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
15
1 weeks ago

Moonlighting as a model and embedding herself within the city’s legacy skate scene, @mightbehawa has quickly become a recognizable face in key cultural circles.

HAWA x 66 GREENE now live.

Words by @suburban.hoodie

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
10
1 weeks ago

You Can’t Out-Hustle Hawa.

Clocking in 16 hours a day in the studio, @mightbehawa has chosen to dedicate her time and energy to shaping a sonic signature that feels utterly unique — evoking ancient tribal war calls, mixed with bouncy, 808-bolstered flows and contemporary lyricism.

Full interview live at byalexander.com

Words by @suburban.hoodie

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


848
116
1 weeks ago

You Can’t Out-Hustle Hawa.

Clocking in 16 hours a day in the studio, @mightbehawa has chosen to dedicate her time and energy to shaping a sonic signature that feels utterly unique — evoking ancient tribal war calls, mixed with bouncy, 808-bolstered flows and contemporary lyricism.

Full interview live at byalexander.com

Words by @suburban.hoodie

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


848
116
1 weeks ago

You Can’t Out-Hustle Hawa.

Clocking in 16 hours a day in the studio, @mightbehawa has chosen to dedicate her time and energy to shaping a sonic signature that feels utterly unique — evoking ancient tribal war calls, mixed with bouncy, 808-bolstered flows and contemporary lyricism.

Full interview live at byalexander.com

Words by @suburban.hoodie

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


848
116
1 weeks ago

You Can’t Out-Hustle Hawa.

Clocking in 16 hours a day in the studio, @mightbehawa has chosen to dedicate her time and energy to shaping a sonic signature that feels utterly unique — evoking ancient tribal war calls, mixed with bouncy, 808-bolstered flows and contemporary lyricism.

Full interview live at byalexander.com

Words by @suburban.hoodie

Photographer: @diegobendezu
Photo Assistant: @noz_399
Photo Assistant: @rubengcalderon
Photo Assistant: @moraconazucar
Stylist: @jardnassac
Styling Assistant: @amor3koko
Makeup: @molliegloss
Hair: @rachelpolycarpe
Set Designer: @mazefrance
Set Assistant: @mr_coady
Production Coordinator: @treboutilier
Production Assistant: @dvidmattos

Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Art Director: @dauduhh 
Studio Director: @snatraraps
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


848
116
1 weeks ago

Ekkstacy built his sound on emotional chaos, but lately, he’s been searching for something steadier.

After a difficult year marked by addiction and creative blocks, the artist is choosing health over everything, and letting the music follow.

Full interview live at byalexander.com

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
4 weeks ago


“I don’t really think or care about the legacy stuff. I just want to be healthy and feel better. I’m sure the music will do what it does on its own. The shit I liked when I was a kid, I’ll probably like it forever. So I’m sure the people who liked my shit when they were younger will probably also like it forever.”

EKKSTACY x 66 GREENE now live.

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
4 weeks ago

Though he shared some of his condemnations of the industry as a whole — the pressures it places upon artists and the red tape he’s had to navigate, he candidly expressed, “Nothing can take away the joy of making something cool.” And going into his future projects, that’s exactly what he aims to do.

Words by @kayla_ce

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
4 weeks ago

The funny thing about Stacy is that, at first glance, his ambiance comes off as just that: assertive and commanding. He loomed over those on set at an unconfirmed height (I assumed he had to be clearing 6 feet with ease), and his tattoos enshrouded his virgin skin, yielding a tough persona. But after our conversation took off, it was clear that I had judged this book by his generous stature and sheath of forever ink. He was anything but authoritative, and it became apparent to me that he’s probably often misunderstood.

Words by @kayla_ce

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
1
4 weeks ago

The funny thing about Stacy is that, at first glance, his ambiance comes off as just that: assertive and commanding. He loomed over those on set at an unconfirmed height (I assumed he had to be clearing 6 feet with ease), and his tattoos enshrouded his virgin skin, yielding a tough persona. But after our conversation took off, it was clear that I had judged this book by his generous stature and sheath of forever ink. He was anything but authoritative, and it became apparent to me that he’s probably often misunderstood.

Words by @kayla_ce

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
1
4 weeks ago

Whether it’s his recently dropped album forever, or NEGATIVE, one of the musician’s earlier projects, it’s clear that he pours his emotions into his writing through lyrics like, “My voice is nothing when I’m screaming out for help,” and “I run, I fall — the rain won’t go away.”

Read more at byalexander.com

Words by @kayla_ce

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
8
4 weeks ago

Whether it’s his recently dropped album forever, or NEGATIVE, one of the musician’s earlier projects, it’s clear that he pours his emotions into his writing through lyrics like, “My voice is nothing when I’m screaming out for help,” and “I run, I fall — the rain won’t go away.”

Read more at byalexander.com

Words by @kayla_ce

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
8
4 weeks ago

Whether it’s his recently dropped album forever, or NEGATIVE, one of the musician’s earlier projects, it’s clear that he pours his emotions into his writing through lyrics like, “My voice is nothing when I’m screaming out for help,” and “I run, I fall — the rain won’t go away.”

Read more at byalexander.com

Words by @kayla_ce

Photographer: @maxheilbronn
Stylist: @cadenswift
Makeup: @molliegloss
Set Design: @the.laila99
Photo Assistant: @johnvetromile
Styling Assistant: cipher.hks
Styling Assistant: @sophiaromulo
Production Assistant: @mitchelltoomeyy

Studio Director: @snatraraps
Art Director: @dauduhh 
Casting: @jsmlv.practice
Creative Producer: @evanmcc_
Managing Director: @jameslennonchuang
Executive Creative Director: @yohbe_
Publisher: @_by.alexander


3
8
4 weeks ago


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