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ZEHER 🐍 is out now.

A glimpse into a life that doesn’t slow down.
Instinct over thought, movement over stillness.

like a wildlife rescuer in the middle of it all…
responding, reacting, living in the chaos, not outside it.

this one carries that energy. Raw, restless, a little dangerous.

Dived into the daily life of @thehottestmowgli 🫡 with a vintage camera to understand the daily hustle of a wildlife rescuer.
no filters. just the moment.

📹 - @pastastudios.in
✂️ - @shotbychang

A @chakrarecords release.

#drogaandbrmha #zeher #chakrarecords #wildlife #india

The og @evo.sounds reacts to our track "Slow down" ❤️🌊
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Video by : @k.prashant_kp

Last year I dropped my first film with a few AI clips and BG plates stitched in. Felt like cheating gravity. Cut to today, a fully prompted film out in the wild for Bridgestone. Cars with legs. Cheetah, rhino, mountain goat.

Was it easy? Lol no. Every day was prompt crunching, editing, upscaling, breaking it, rebuilding it, chasing one frame for hours. But why use AI for basic slop when it lets you tell the wildest version of the story? That’s the whole point.

Wanted to feed this pipeline with my own hands. Cracked the flow for absolute quality. Sat through upscales, dialled in the codecs end to end, no corner cut.

A film like this is wildly subjective. Cars with legs hits everyone differently, and by the end you only see flaws in your own work. Which is why client and agency trust on a job like this is everything. Massive respect to both sides for bringing in such a mad concept and giving us a free hand on the calls that mattered.

The other half nobody talks about. Building the team, sharing what you learn, getting everyone to think in this new language. Took more out of me as a director than most shoot jobs ever did.

Mad love to @adityajoshi20 for backing me first, you got everyone else on board. And @ritvick, bro you made me believe in myself before I even did. Wouldn’t have happened without you two.

*CREDITS*

Client: Bridgestone Tyres
Agency: Schbang

Production
Director & AI Pipeline Lead: Vishal Shekhar
Production House: andbeyond.ai x @elemental_films_
Producers: @ninad.mirajgaonkar , @pranjalpradhan4
Lead Generation Artists : @hardikaswani_directs , @menosh_b
Offline Editor: @nitesh_vaje_ @stitchmedia.in @rishabh_shetty_
Online: FIIP Studio , Splice Studio
Grade: @sujithvijayan__ (Tunnel Studio)
Music Director: @captain.fuse (Captain Fuse)
Post Production Coordinator: Prabhat Iyer @tamil_paiyyaan

Agency Team
President, Brand Solutions: Jitto George
EVP, Integrated Solutions: Chirag Shah
Executive Creative Director (Copy): Karan Kapoor
Executive Producer: Bhumit Shah
Sr. Brand Solutions Lead: Rishab Soni
Agency Producer: Esha Lal
🚀​​​​​​​​​​​​​​​

1960s-70s Indian dance music was way ahead of its time. Live bands blending jazz, Latin rhythms & rock ’n’ roll into film tracks. Think brass sections, groovy basslines, and rhythms that still hit today. Timeless for a reason.
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#sampling #beats #retro #dancemusic #hiphopmusic

While digging through disco archives found Asha Bhosle & chorus tune 🪩

The versatility. The fearlessness. The voice.

This flip of Udi Baba is inspired by that energy. no rules, just expression.

Forever grateful for the path she created for all of us 🇮🇳
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#beats #ashabhosle #tribute #sampling #hiphopmusic

🍝 New Work 🍝

Presenting our latest launch film for @sprite_india 's all-new Sprite Lemon Mint, featuring one of India’s most loved comic performers @whosunilgrover ⭐

Another music-led campaign from the house of 🍝 ft. vocals from @theeevil @nakitadoodlesandstuff , and @whosunilgrover himself with @captain.fuse turning the heat on music.

Video Credits

Agency : @vml_india WPP Studio X
National Creative Director, StudioX, WPP : ronforyourlife
INSWA Lead, OpenX, WPP : reallydeep
Lead, StudioX, WPP : @rpahwa4
Senior Creative Director : @chaalaak_balak
Group Head - Creative : @nakitadoodlesandstuff
Design and Art head : @gora1549
VP - Account management, OpenX, WPP : sinhatania
Integration Lead : @raawi.agrawal
Senior Manager - Integration : @areejxhashmi
Senior Executive - Integration : @seem._.run
Art Director : @p.a.d.m.i.n.i

Production House : @pastastudios.in 🍝
Director : @prashantsatyam
Executive Producer : @kraanti_tandel
DOP : @ujwalgupta_
DA : @chetna_gunesh
Choreographer : @j.p.malhotra
1st AD : @adiityapawar
Production Designer : @vinay0v
Line Producer : @manoj.sarang.9
Costume Stylist : @ur_styled
Hair and make up : @omishamua
AD Team : @tushantsatyam @thekidmonkey @kasaaa.re , @____khushigandhi____

Assistant Producer : @jennie._.99
1st AC : @biccchhhuuu
Art Director : @abla_narie
Casting Director : @jennie._.99
Cast : @navyaanegi @therashid94 @fannygandhii @kunal.singh.jerath @anshuldogra25 @hey_alisha_martin @adityabharakhda @withluvkea @rohan__mehta

Post Team:
Post house : @stitchmedia.in
Editor : @nitesh_vaje_
Asst. Editor : @takke_darshan_prabhakar
Motion Gfx & Online : @humble_diksh @ro625_rr
CGI : @nohmi._
Studio Manager : @surrealaahmedkhan
Online & Grading Studio : @famous_1945
Senior Online Artist : @murudkararun
Asst online artist : @dilshad_shaikh_021
Colorist : @edgarreynag
Music Director : @captain.fuse
Vocalists : @theeevil @nakitadoodlesandstuff
Sound Engineer : @rishabhagarwalz
Post Producer : @shafiq_qureshi99

Pasta’s Accounts : @deepak._____singh

SG’s Entourage

PAB Ceo : @gulati.kanika
Head Ops PAB : @pragyajain_30
SG Manager : @shilpamehtta
Head Alliances : rjv253
Costume Stylist : Riddhima

ZEHER 🐍 is out now.

A glimpse into a life that doesn’t slow down.
Instinct over thought, movement over stillness.

like a wildlife rescuer in the middle of it all…
responding, reacting, living in the chaos, not outside it.

this one carries that energy. Raw, restless, a little dangerous.

Dived into the daily life of @thehottestmowgli 🫡 with a vintage camera to understand the daily hustle of a wildlife rescuer.
no filters. just the moment.

📹 - @pastastudios.in
✂️ - @shotbychang

A @chakrarecords release.

#drogaandbrmha #zeher #chakrarecords #wildlife #india

🍝 New Work 🍝

Fashion films hit different when the music drives the attitude.

At @pastastudios.in 🍝 we’ve always taken pride in crafting music-led visual storytelling where the rhythm, the cut, and the style all move together. This one was especially fun to bring alive for @youstafashion in collaboration with @wondrlabindia

The film rides on a banger track produced by @captain.fuse with an electrifying, velvety vocals by the exceptionally gifted @j_quee_n the energy of the track really shaped the vibe of the film and the edit.

Also had a great time shooting with @benafshasoonawalla 💄 @abhinavsharma5 🎭 & @soundousmoufakir 👸 these guys brought an amazing presence and personality to the frames and was a treat to work with them.

Crew Love ❤️

Client: @youstafashion
Agency: @wondrlabindia
Production House: @pastastudios.in x @wondrlabindia

Agency Team:
@tanayakaur11 @diptirode @upaasna21 anjusharma

Director: @prashantsatyam
Executive Producer: @kraanti_tandel
DOP: @ujwalgupta_
DA: @chetna_gunesh
Production Designer: @vinay0v
Line Producer: @manoj.sarang.9
Choreographer: @j.p.malhotra
1st AD: @adiityapawar
Costume Stylist: @nikitaletitia
AD Team: @tushantsatyam @thekidmonkey @kasaaa.re
Assistant Producer: @jennie._.99
1st AC: @biccchhhuuu
Art Director : Anju Sharma
Costume Team: @sethmuskaan
Storyboard: Amit
Production Controller : Santosh, @arjun_pagdant
BTS - @shotbychang

@soundousmoufakir HMU
Head HMU: @makeupbynishitag
Assistants: @wingitwithdisha @visagesby.netss

@abhinavsharma5 HMU
Hair: Prateik
Makeup: Prajakta
Manager: Amit

@benafshasoonawalla HMU
Karen

Post Team:
Offline & VFX: @stitchmedia.in
Editor: @nitesh_vaje_
Asst editor: @takke_darshan_prabhakar
Motion graphics: @humble_diksh @ro625_rr
Vfx: @nohmi._
Studio Manager: @surrealaahmedkhan
Grading Studio: @studio_tunnel_
Colorist: @sujithvijayan__
Online Studio: @famous_1945
Senior Online Artist: @murudkararun
Asst online artist: @dilshad_shaikh_021
Music Director: @captain.fuse
Vocalists: @j_quee_n
Sound Engineer: @rishabhagarwalz
Sound Studio: @pulzzstudio
Post Producer: @shafiq_qureshi99

Jatra | جاتر is out now on all streaming platforms.

First and foremost, We’re truly grateful to @chakrarecords for believing in this project, coming on board as the label, and helping take this music to global charts. Feeling blessed about this partnership and excited for the future collaborations.

With @droga_and_brmha we’re working to create music that brings out our culture through sounds, energy and moments that exist in real places and real celebrations.

The video was shot during a rare village festival called SAMRALU, which takes place only once every 50 years in Besi Ramchandra Puram, a small village near the eastern coast of Andhra Pradesh, India.

For 10 days the entire village comes alive every evening with celebrations, rituals and gatherings, ending with a powerful procession of their village Goddess Amavaru.

We were lucky to witness and capture a small part of that energy.

🎬 by @prashantsatyam @pastastudios.in 🍝

Jatra | جاتر is out now on all streaming platforms.

First and foremost, We’re truly grateful to @chakrarecords for believing in this project, coming on board as the label, and helping take this music to global charts. Feeling blessed about this partnership and excited for the future collaborations.

With @droga_and_brmha we’re working to create music that brings out our culture through sounds, energy and moments that exist in real places and real celebrations.

The video was shot during a rare village festival called SAMRALU, which takes place only once every 50 years in Besi Ramchandra Puram, a small village near the eastern coast of Andhra Pradesh, India.

For 10 days the entire village comes alive every evening with celebrations, rituals and gatherings, ending with a powerful procession of their village Goddess Amavaru.

We were lucky to witness and capture a small part of that energy.

🎬 by @prashantsatyam @pastastudios.in 🍝

Jatra | جاتر is out now on all streaming platforms.

First and foremost, We’re truly grateful to @chakrarecords for believing in this project, coming on board as the label, and helping take this music to global charts. Feeling blessed about this partnership and excited for the future collaborations.

With @droga_and_brmha we’re working to create music that brings out our culture through sounds, energy and moments that exist in real places and real celebrations.

The video was shot during a rare village festival called SAMRALU, which takes place only once every 50 years in Besi Ramchandra Puram, a small village near the eastern coast of Andhra Pradesh, India.

For 10 days the entire village comes alive every evening with celebrations, rituals and gatherings, ending with a powerful procession of their village Goddess Amavaru.

We were lucky to witness and capture a small part of that energy.

🎬 by @prashantsatyam @pastastudios.in 🍝

Jatra | جاتر is out now on all streaming platforms.

First and foremost, We’re truly grateful to @chakrarecords for believing in this project, coming on board as the label, and helping take this music to global charts. Feeling blessed about this partnership and excited for the future collaborations.

With @droga_and_brmha we’re working to create music that brings out our culture through sounds, energy and moments that exist in real places and real celebrations.

The video was shot during a rare village festival called SAMRALU, which takes place only once every 50 years in Besi Ramchandra Puram, a small village near the eastern coast of Andhra Pradesh, India.

For 10 days the entire village comes alive every evening with celebrations, rituals and gatherings, ending with a powerful procession of their village Goddess Amavaru.

We were lucky to witness and capture a small part of that energy.

🎬 by @prashantsatyam @pastastudios.in 🍝

Jatra | جاتر is out now on all streaming platforms.

First and foremost, We’re truly grateful to @chakrarecords for believing in this project, coming on board as the label, and helping take this music to global charts. Feeling blessed about this partnership and excited for the future collaborations.

With @droga_and_brmha we’re working to create music that brings out our culture through sounds, energy and moments that exist in real places and real celebrations.

The video was shot during a rare village festival called SAMRALU, which takes place only once every 50 years in Besi Ramchandra Puram, a small village near the eastern coast of Andhra Pradesh, India.

For 10 days the entire village comes alive every evening with celebrations, rituals and gatherings, ending with a powerful procession of their village Goddess Amavaru.

We were lucky to witness and capture a small part of that energy.

🎬 by @prashantsatyam @pastastudios.in 🍝

Jatra | جاتر is out now on all streaming platforms.

First and foremost, We’re truly grateful to @chakrarecords for believing in this project, coming on board as the label, and helping take this music to global charts. Feeling blessed about this partnership and excited for the future collaborations.

With @droga_and_brmha we’re working to create music that brings out our culture through sounds, energy and moments that exist in real places and real celebrations.

The video was shot during a rare village festival called SAMRALU, which takes place only once every 50 years in Besi Ramchandra Puram, a small village near the eastern coast of Andhra Pradesh, India.

For 10 days the entire village comes alive every evening with celebrations, rituals and gatherings, ending with a powerful procession of their village Goddess Amavaru.

We were lucky to witness and capture a small part of that energy.

🎬 by @prashantsatyam @pastastudios.in 🍝

Jatra | جاتر is out now on all streaming platforms.

First and foremost, We’re truly grateful to @chakrarecords for believing in this project, coming on board as the label, and helping take this music to global charts. Feeling blessed about this partnership and excited for the future collaborations.

With @droga_and_brmha we’re working to create music that brings out our culture through sounds, energy and moments that exist in real places and real celebrations.

The video was shot during a rare village festival called SAMRALU, which takes place only once every 50 years in Besi Ramchandra Puram, a small village near the eastern coast of Andhra Pradesh, India.

For 10 days the entire village comes alive every evening with celebrations, rituals and gatherings, ending with a powerful procession of their village Goddess Amavaru.

We were lucky to witness and capture a small part of that energy.

🎬 by @prashantsatyam @pastastudios.in 🍝

Bawa, kya haal hain?

Feels like it’s been forever since I had ‘that’ call.
No masks, no “I’m good bro” — bas sab kuch bol dena.
Just wanna check in with my fam

Toh, this song comes in the picture.
Mann ka dump type shi, but the only way I know how to.

Now you tell me… kya haal hain?

That music tho 🎶 @captain.fuse

Spit something real over this, this beat needs a problem 🚨
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#newmusicreel #beats #beatmaking #musicproduction #sampling #hiphopmusic #korgvolca #rap #freestyle #rapmusic #trap #captainfuse #indianhiphop #indianrap

No better joy than flipping some samples,
That’s the real high.
@korg_inc
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#volcasessions #sampler #sampling #newmusicreel #hiphopmusic #beatmaking #beats #korgvolca #musicproduction