Casey Lewis
More than 80,000 people read my newsletter about Gen Z + Alpha trends ↓
skinny jeans are dead, long live skinny jeans #baggyjeans #denimtrends #genz
I research and write about youth trends for a living, and I’ve gotten some questions about how my job (if you can call it that…) came to be…

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘

Had the best time at SXSW!!! The first time I went was 20 years ago, in 2006, when I was a panel called “Meet Judy Jetson.” It was very cool to be back talking about many of those same things — memes, virality, youth trends, etc. two decades later. I was honored to moderate a panel with @milkkarten, @nuuly, and @getgraza. Also: so fun to host a happy hour with Rachel and the Nuuly team and meet so many After School x Link In Bio readers. 💘
The Sephora tween phenomenon has (inevitably!) given way to a new breed of girlboss: the middle school skincare CEO #genalpha #salishmatter #sephora

We were cringe but we were free!!! New episode with @caseylewis available now on Apple and Spotify!!
We were cringe but we were free!!! New episode with @caseylewis available now on Apple and Spotify!!

We were cringe but we were free!!! New episode with @caseylewis available now on Apple and Spotify!!
We were cringe but we were free!!! New episode with @caseylewis available now on Apple and Spotify!!

We were cringe but we were free!!! New episode with @caseylewis available now on Apple and Spotify!!
We were cringe but we were free!!! New episode with @caseylewis available now on Apple and Spotify!!
In defense of face masks for kids #sephora #shaymitchell #genalpha #salishmatter

Celebrating the launch of @caseylewis’ Tweenfluence: Meet Gen Alpha report at @nyoysterbar with some of our nearest and dearest.

Celebrating the launch of @caseylewis’ Tweenfluence: Meet Gen Alpha report at @nyoysterbar with some of our nearest and dearest.

Celebrating the launch of @caseylewis’ Tweenfluence: Meet Gen Alpha report at @nyoysterbar with some of our nearest and dearest.

Celebrating the launch of @caseylewis’ Tweenfluence: Meet Gen Alpha report at @nyoysterbar with some of our nearest and dearest.

Celebrating the launch of @caseylewis’ Tweenfluence: Meet Gen Alpha report at @nyoysterbar with some of our nearest and dearest.

Celebrating the launch of @caseylewis’ Tweenfluence: Meet Gen Alpha report at @nyoysterbar with some of our nearest and dearest.

Celebrating the launch of @caseylewis’ Tweenfluence: Meet Gen Alpha report at @nyoysterbar with some of our nearest and dearest.

What are kids obsessed with right now? In partnership with D1A, our friend @caseylewis talked to kids ages 7 to 14 across the country to find out what they love and hate right now, their hopes and dreams, their pop star crushes, the truth about dupes—and their over $5 trillion influence on household spending.
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