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Ribs & Dust · Forged in Love

Our friends at @ribsanddust came to us for brand enhancement, a new logotype and a new ecommerce website. Our dual-focused approach highlights the incredible imagery library the brand has built over the years while also improving the UI/UX.

Branding · Website Design · Website Development

Video @cameron_hammond

Paradise Awaits • An excerpt from our latest work for @hamiltonavenuegc @gcapproperty.com.au

Introducing Sable Rubber, formerly known as Molectra.

Rubber has long been synonymous with unsustainability. In Australia, we do not produce any virgin rubber and instead import it. Typically, rubber’s lifespan is short—vehicle tires lose tread quickly and often end up in landfills or incinerated.

Sable is actively working to change this narrative by transforming the way rubber is regenerated. They take used rubber, process it and transform it into a genuine alternative to virgin rubber - fit for any application.

When the project started, a phrase emerged within the team: “black is the new green,” fitting for the innovative and disruptive spirit of the brand. We leaned into this idea through the name “Sable,” a derivative of “sustainable” a word used ubiquitously to describe black.

We repositioned the brand from a recycling company to a tech company, giving Sable the potential to stand out in a stylistically stagnant industry. We built on the central attributes of innovation and minimalism to bring to life the 3D visuals that tell the story of rubber regeneration.

Scope: Brand strategy, naming, logo, visual identity and website design and website development.

Project partner @bloomandglare

The Ultimate Off-Road Cycling Adventure for a Cause. Valley Velo 2026 tickets are selling fast. Join us 30 May 2026. @valleyvelo.au

Reality starts with a render.

We’re excited to share the new @renderedrealityy website and refreshed visual identity.

It’s always special to work on a project with such beautiful visual assets and even rarer to do so with close friends. Ben and Mario are two of Brisbane’s great talents, delivering exceptional arch-viz work for the residential property market. But they also happen to be some of the kindest and hardest-working people we know, who have become good friends of ours here at @groundcrew.com.au

Jump on the website and have a look around!

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

Saint Eves • A Dream to Own

Project excerpt from our latest collaboration with @verso_projects and @ypmgroup

From a project perspective, we sought to find a point of difference from the typical home and land project brands, aiming for a more refined and slightly elevated aesthetic to complement the vision of the development.

We’re excited to continue working with the team on up coming phases of the project.

MICA • Built Different

Business cards for @mica.developments @jack.micalizzi

MICA • Built Different

Business cards for @mica.developments @jack.micalizzi

MICA • Built Different

Business cards for @mica.developments @jack.micalizzi

Austranna · Transforming Medicine

Introducing the new packaging concept for Austranna - a medicinal cannabis company based here in Australia.

The solution: anodised aluminium jars, completely airlocked and ultra-sustainable. Each genetic strain is identified with a colour-coded dot on the lid, while product details are laser-etched onto the front and base.

Project collab @laurajade_consults
3D visuals @bloomandglare

Austranna · Transforming Medicine

Introducing the new packaging concept for Austranna - a medicinal cannabis company based here in Australia.

The solution: anodised aluminium jars, completely airlocked and ultra-sustainable. Each genetic strain is identified with a colour-coded dot on the lid, while product details are laser-etched onto the front and base.

Project collab @laurajade_consults
3D visuals @bloomandglare

GCAP • A Thing of Beauty is a Joy Forever.

@gcapproperty.com.au

A throw back to our work with @mr.p_studios and @new_initiative_ for YOSO

A.G • Formed by Nature. Fashioned by Hand.

A long-standing relationship with our client A.G has allowed us to engage with nearly every aspect of their brand. Highlighted here is an excerpt from their packaging materials.

Client @agdesignerjeweller
Print @hungryworkshop
Design @groundcrew.com.au

New work @bypalomamaria