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Pop up exhibit w snacks/drinks @jayaram_law
Friday May 22 6:30 PM - 8:30 PM
Fifth floor above Pura Vida in MDD
special thanks to @jillian_mayer_ @vivekjayaram and @city_state_enterprises for making it possible

Team Jayaram met up in Miami this weekend for our annual retreat, where we talked about where we’ve been and where we’re headed for the rest of 2026.

We kicked things off with presentations diving into AI policies and best practices, our representation of brands and jewelers in the Saks bankruptcy, and the new ways infringers are targeting our clients’ IP online.

Saturday we took it out on the water for a boat tour of beautiful Miami, and capped off the whole weekend with celebratory dinners at @blueribbonsushi and @campocasafaena.

We headed home recharged and with big plans the rest of the year!

#Jayaram #LawyersforInnovators #Miami

Team Jayaram met up in Miami this weekend for our annual retreat, where we talked about where we’ve been and where we’re headed for the rest of 2026.

We kicked things off with presentations diving into AI policies and best practices, our representation of brands and jewelers in the Saks bankruptcy, and the new ways infringers are targeting our clients’ IP online.

Saturday we took it out on the water for a boat tour of beautiful Miami, and capped off the whole weekend with celebratory dinners at @blueribbonsushi and @campocasafaena.

We headed home recharged and with big plans the rest of the year!

#Jayaram #LawyersforInnovators #Miami

Team Jayaram met up in Miami this weekend for our annual retreat, where we talked about where we’ve been and where we’re headed for the rest of 2026.

We kicked things off with presentations diving into AI policies and best practices, our representation of brands and jewelers in the Saks bankruptcy, and the new ways infringers are targeting our clients’ IP online.

Saturday we took it out on the water for a boat tour of beautiful Miami, and capped off the whole weekend with celebratory dinners at @blueribbonsushi and @campocasafaena.

We headed home recharged and with big plans the rest of the year!

#Jayaram #LawyersforInnovators #Miami

Team Jayaram met up in Miami this weekend for our annual retreat, where we talked about where we’ve been and where we’re headed for the rest of 2026.

We kicked things off with presentations diving into AI policies and best practices, our representation of brands and jewelers in the Saks bankruptcy, and the new ways infringers are targeting our clients’ IP online.

Saturday we took it out on the water for a boat tour of beautiful Miami, and capped off the whole weekend with celebratory dinners at @blueribbonsushi and @campocasafaena.

We headed home recharged and with big plans the rest of the year!

#Jayaram #LawyersforInnovators #Miami

Team Jayaram met up in Miami this weekend for our annual retreat, where we talked about where we’ve been and where we’re headed for the rest of 2026.

We kicked things off with presentations diving into AI policies and best practices, our representation of brands and jewelers in the Saks bankruptcy, and the new ways infringers are targeting our clients’ IP online.

Saturday we took it out on the water for a boat tour of beautiful Miami, and capped off the whole weekend with celebratory dinners at @blueribbonsushi and @campocasafaena.

We headed home recharged and with big plans the rest of the year!

#Jayaram #LawyersforInnovators #Miami

Team Jayaram met up in Miami this weekend for our annual retreat, where we talked about where we’ve been and where we’re headed for the rest of 2026.

We kicked things off with presentations diving into AI policies and best practices, our representation of brands and jewelers in the Saks bankruptcy, and the new ways infringers are targeting our clients’ IP online.

Saturday we took it out on the water for a boat tour of beautiful Miami, and capped off the whole weekend with celebratory dinners at @blueribbonsushi and @campocasafaena.

We headed home recharged and with big plans the rest of the year!

#Jayaram #LawyersforInnovators #Miami

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

When we started Jayaram in 2009, almost everyone we represented was an emerging brand, and a lot of what the firm is today was shaped in those early rooms. The Creative Legal Alliance grew directly out of that experience. We know how decisive early-stage legal guidance can be for an emerging brand, and how hard it is for founders at that stage to access it, afford it, and actually implement it in a way that compounds over time.

CLA is a one school year accelerator and educational program for emerging fashion brands who need legal and business guidance to get to the next level. Across the year, we hosted conversations with industry leaders, and ran four workshops covering:

—Protecting Your Creative Work: The Essentials of Intellectual Property
—Raising Capital and Building Sustainable Businesses
—From Studio to Market (Scaling and Selling Without Losing Control)
—Contracts That Safeguard Your Future
—Financial Accounting for Creatives
—Anatomy of a Licensing Deal
—Copyright, Trademark & NIL 101

Huge congratulations to the first cohort:

—Martine Ali @martineali
—Dario Calmese @dario.studio
—Phillip Collins (Good Black Art) @phillipmichaelcollins
—Homerun NYC @homerunnyc
—Institute of Black Imagination @blackimagination
—Taylor Paige Long @taylorpaigelong
—Rose Salane @rose.salane
—Edvin Thompson @edvinthompson
—Elena Velez @elenavelez

In the coming weeks, we’ll begin accepting nominations for cohort 2, which kicks off in September. We look for brands that have a big vision, some traction, and a need for critical education and guidance to break through.

We are grateful to be listed as one of the top U.S. Law Firms in Fashion and Retail by @thefashionlaw!

Thank you to our team, our clients, and to The Fashion Law for this recognition.

We are grateful to be listed as one of the top U.S. Law Firms in Fashion and Retail by @thefashionlaw!

Thank you to our team, our clients, and to The Fashion Law for this recognition.

We are grateful to be listed as one of the top U.S. Law Firms in Fashion and Retail by @thefashionlaw!

Thank you to our team, our clients, and to The Fashion Law for this recognition.

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

Fashion Week Day 3: Miami Legal Runway: Fashion Law Panel & Show

On Wednesday, we hosted our second annual fashion show, and it was everything 🤍

A huge thank you to our featured brands @talpe_collective @serenabysia @jeniviethswim for being part of such a special night. Your designs were absolutely gorgeous, and we loved hearing from you during our panel 🥰

Thank you to @jayaram_law for hosting us in your beautiful office space. It truly made the event feel so special 🖤

And of course, thank you to our stunning student models for bringing the runway to life. You all rocked the runway ✨

We can’t wait to do it all again next year ❤️‍🔥

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

We love a good sneaker drop!

Every year, @jayaram_law collaborates with a designer to create a fully custom sneaker gifted to each member of our team. Over the years that’s meant everything from a classic New Balance reimagined with firm DNA, to designs from Jeff Waskowiak, to an ombré pair of MSCHF Supernormal, Mark Scepi, and Stomping Ground Customs, to unforgettable drops from Parisian footwear designer Stan Birch — first on an adidas Handball Spezial, then on a fresh ASICS canvas.

It’s become one of the highlights of our year and a way to say thank you to the best team in the biz!

#LawyersforInnovators

The SERÉNA’s Dress Makes its Début in 24 Hours

🇻🇦The First Signature Blazer with a Fabric Blend Curated for Miami’s Heat. Tailored for Petite Professionals Who Move With Comfort and Elegance, Creating a Capsule Wardrobe.​​​​​​​​​​​​​​​

@fashionlawsocietyum
@serenabysia
@siamarialeem

SERÉNA: Which Look Is Yours?

The world’s coolest lawyer’s office is the exact opposite of what you’d expect. When you think of a law office, you probably imagine a soulless glass box filled with guys in suits. That’s not the case here. On this episode, @vivekjayaram gives us the tour of Jayaram’s NYC office. #nyc #stepintomyoffice #officetour #realestate

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

Six years, two countries, and one complete victory.

We represented longtime client Saggezza (now a Goldman Sachs company) in a cross-border IP dispute tied to work done for the U.K.’s Metro Bank, where a former technology partner brought claims for copyright infringement and trade secret misappropriation.

From the beginning, we saw it differently. There was no protectable IP, no misappropriation, and no viable claim under the Copyright Act. But just as importantly, we identified early on that the claims were directed at the wrong entity—a structural issue that ultimately became central to the case.

We stayed with that strategy and kept pushing it forward over the life of the litigation. Six years later, the court agreed across the board.

The result: full summary judgment, recovery of attorneys’ fees and costs, and a client who was able to stay focused on growing their business while we handled the dispute.

This is the part of the work I value most—helping clients navigate complex situations with clarity, building a strategy that holds up over time, and seeing it through to the end.

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

When MSCHF dropped the Big Red Boot, the internet lost its mind. Oversized, instantly recognizable, and completely untethered from conventional footwear — it became a cultural moment almost overnight.

In the face of extensive copying overnight, our job was to make sure that the moment (and the IP) was protected.

Trade dress for a product like this isn’t straightforward. Skeptics saw something visually simple, potentially functional, maybe too generic to protect. We saw a distinctive visual signature that had already embedded itself in contemporary culture, and we built the legal case to match and propel that argument.

The strategy centered on fame, secondary meaning, and cultural saturation. We assembled an evidentiary record showing widespread media attention, viral consumer recognition, and deliberate design choices that pointed unmistakably to a single source. We weren’t arguing that this was just a utilitarian shoe. We were arguing that it was an iconic product known to tens of millions of people and that the law should treat it accordingly.

The USPTO agreed.

The trade dress registration gave MSCHF real leverage against copycats and reinforced that MSCHF is in a category of one.

This is the kind of work we love: unconventional IP for unconventional creators. We thrive where the asset doesn’t fit neatly into existing frameworks!

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Trademark cases rarely go to trial. So defending Fortanix, a cloud data security startup, against Fortinet, a multibillion-dollar cybersecurity giant, is a trial I'll always remember.

It was a David vs. Goliath situation in the N.D. Cal: Fortinet said our client was infringing on their name and confusing customers in the market.

During the pandemic, Palak Patel and I headed to San Francisco for more than two weeks of trial in federal court. The jury came back unanimous in our favor on everything!

Of course it's great to win, but what I remember now is the discipline it took to hold two things at the same time: our theory of the case, and the ability to make real-time pivots as evidence came in.

The theory required some conviction: when buyers are executive teams and CTOs purchasing complex, expensive software with long sales cycles and a deep diligence processes, the likelihood of confusion is extremely low.

In my view, almost non-existent!

The sophistication of the customer and the degree of care they exercise in making this kind of purchase creates almost no likelihood of confusion.

The jury agreed with us on that point.

Lawyers often sling C+Ds like paperboys, but those of us who have actually tried these cases know that consumer confusion requires a deep understanding of actual consumer behavior in the actual market at issue.

The relevant industry and the players in it are just as important as knowing the law.

#lawyersforinnovators #trademarklitigation #IPlaw #startuplaw #cybersecurity

Farrah Carbonell, The Sublime Gaze, a part of the Bodyscapes group exhibition

Farrah Carbonell @far.rah is a New York-based artist whose practice centres on digitally constructed imagery shaped by motion, light, and atmosphere. Spanning portraiture, landscape, and abstraction, her compositions are united by a quiet intensity that lingers between clarity and disappearance.

In The Sublime Gaze, the body becomes a quiet terrain of sensation, resistance, and revelation. These works do not seek clarity; instead, they drift between image and impression, asking us to linger in the thresholds: between gaze and gesture, form and feeling, signal and silence.

On view until 28 February 2026
Load Edition Miami @loadeditions at the @jayaram_law
3800 NE 1st Avenue, Suite 500, Miami, FL

Farrah Carbonell, The Sublime Gaze, a part of the Bodyscapes group exhibition

Farrah Carbonell @far.rah is a New York-based artist whose practice centres on digitally constructed imagery shaped by motion, light, and atmosphere. Spanning portraiture, landscape, and abstraction, her compositions are united by a quiet intensity that lingers between clarity and disappearance.

In The Sublime Gaze, the body becomes a quiet terrain of sensation, resistance, and revelation. These works do not seek clarity; instead, they drift between image and impression, asking us to linger in the thresholds: between gaze and gesture, form and feeling, signal and silence.

On view until 28 February 2026
Load Edition Miami @loadeditions at the @jayaram_law
3800 NE 1st Avenue, Suite 500, Miami, FL

Farrah Carbonell, The Sublime Gaze, a part of the Bodyscapes group exhibition

Farrah Carbonell @far.rah is a New York-based artist whose practice centres on digitally constructed imagery shaped by motion, light, and atmosphere. Spanning portraiture, landscape, and abstraction, her compositions are united by a quiet intensity that lingers between clarity and disappearance.

In The Sublime Gaze, the body becomes a quiet terrain of sensation, resistance, and revelation. These works do not seek clarity; instead, they drift between image and impression, asking us to linger in the thresholds: between gaze and gesture, form and feeling, signal and silence.

On view until 28 February 2026
Load Edition Miami @loadeditions at the @jayaram_law
3800 NE 1st Avenue, Suite 500, Miami, FL

Farrah Carbonell, The Sublime Gaze, a part of the Bodyscapes group exhibition

Farrah Carbonell @far.rah is a New York-based artist whose practice centres on digitally constructed imagery shaped by motion, light, and atmosphere. Spanning portraiture, landscape, and abstraction, her compositions are united by a quiet intensity that lingers between clarity and disappearance.

In The Sublime Gaze, the body becomes a quiet terrain of sensation, resistance, and revelation. These works do not seek clarity; instead, they drift between image and impression, asking us to linger in the thresholds: between gaze and gesture, form and feeling, signal and silence.

On view until 28 February 2026
Load Edition Miami @loadeditions at the @jayaram_law
3800 NE 1st Avenue, Suite 500, Miami, FL

Farrah Carbonell, The Sublime Gaze, a part of the Bodyscapes group exhibition

Farrah Carbonell @far.rah is a New York-based artist whose practice centres on digitally constructed imagery shaped by motion, light, and atmosphere. Spanning portraiture, landscape, and abstraction, her compositions are united by a quiet intensity that lingers between clarity and disappearance.

In The Sublime Gaze, the body becomes a quiet terrain of sensation, resistance, and revelation. These works do not seek clarity; instead, they drift between image and impression, asking us to linger in the thresholds: between gaze and gesture, form and feeling, signal and silence.

On view until 28 February 2026
Load Edition Miami @loadeditions at the @jayaram_law
3800 NE 1st Avenue, Suite 500, Miami, FL