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LBB & Friends Beach returns for 2026, marking 15 years on La Plage Croisette. From June 22–26, the space brings together the industry for a week of panels, conversations, and a more relaxed way to connect by the sea.

Alongside daily talks and the 4pm Happy Hour, this year introduces a screening of The Monthly Cut and the Cannes debut of The Feed, spotlighting standout social and influencer work. The week also kicks off with an LBB birthday party on Monday night.

If you’re an LBB member, make sure to secure your spot before June 1.

Find out how to join via the link in bio.

LBB & Friends Beach returns for 2026, marking 15 years on La Plage Croisette. From June 22–26, the space brings together the industry for a week of panels, conversations, and a more relaxed way to connect by the sea.

Alongside daily talks and the 4pm Happy Hour, this year introduces a screening of The Monthly Cut and the Cannes debut of The Feed, spotlighting standout social and influencer work. The week also kicks off with an LBB birthday party on Monday night.

If you’re an LBB member, make sure to secure your spot before June 1.

Find out how to join via the link in bio.

LBB & Friends Beach returns for 2026, marking 15 years on La Plage Croisette. From June 22–26, the space brings together the industry for a week of panels, conversations, and a more relaxed way to connect by the sea.

Alongside daily talks and the 4pm Happy Hour, this year introduces a screening of The Monthly Cut and the Cannes debut of The Feed, spotlighting standout social and influencer work. The week also kicks off with an LBB birthday party on Monday night.

If you’re an LBB member, make sure to secure your spot before June 1.

Find out how to join via the link in bio.

LBB & Friends Beach returns for 2026, marking 15 years on La Plage Croisette. From June 22–26, the space brings together the industry for a week of panels, conversations, and a more relaxed way to connect by the sea.

Alongside daily talks and the 4pm Happy Hour, this year introduces a screening of The Monthly Cut and the Cannes debut of The Feed, spotlighting standout social and influencer work. The week also kicks off with an LBB birthday party on Monday night.

If you’re an LBB member, make sure to secure your spot before June 1.

Find out how to join via the link in bio.

LBB & Friends Beach returns for 2026, marking 15 years on La Plage Croisette. From June 22–26, the space brings together the industry for a week of panels, conversations, and a more relaxed way to connect by the sea.

Alongside daily talks and the 4pm Happy Hour, this year introduces a screening of The Monthly Cut and the Cannes debut of The Feed, spotlighting standout social and influencer work. The week also kicks off with an LBB birthday party on Monday night.

If you’re an LBB member, make sure to secure your spot before June 1.

Find out how to join via the link in bio.

LBB & Friends Beach returns for 2026, marking 15 years on La Plage Croisette. From June 22–26, the space brings together the industry for a week of panels, conversations, and a more relaxed way to connect by the sea.

Alongside daily talks and the 4pm Happy Hour, this year introduces a screening of The Monthly Cut and the Cannes debut of The Feed, spotlighting standout social and influencer work. The week also kicks off with an LBB birthday party on Monday night.

If you’re an LBB member, make sure to secure your spot before June 1.

Find out how to join via the link in bio.

We love a character design deep dive, especially when they come with such charming hand-drawn sketches and shoot photos. BBH London’s (@bbhlondon) Felipe Serradourada Guimaraes (@mr_filly) and Nicole Southey and MJZ (@mjzworldwide) director Nick Ball (@ballztopia) and Untold Studios (@untold_studios) reveal the ingredients in Tesco’s (@tesco) giant walking fruit salad, Plumbert.

There's a slice of Totoro, a sprinkle of Ken Loach, a pinch of Pixar and an amiable 'lopsided' wonkiness. If that can't encourage you to eat your five a day, what will?Read more via the link in bio

#characterdesign #vfx #animation #makingof BT

We love a character design deep dive, especially when they come with such charming hand-drawn sketches and shoot photos. BBH London’s (@bbhlondon) Felipe Serradourada Guimaraes (@mr_filly) and Nicole Southey and MJZ (@mjzworldwide) director Nick Ball (@ballztopia) and Untold Studios (@untold_studios) reveal the ingredients in Tesco’s (@tesco) giant walking fruit salad, Plumbert.

There's a slice of Totoro, a sprinkle of Ken Loach, a pinch of Pixar and an amiable 'lopsided' wonkiness. If that can't encourage you to eat your five a day, what will?Read more via the link in bio

#characterdesign #vfx #animation #makingof BT

We love a character design deep dive, especially when they come with such charming hand-drawn sketches and shoot photos. BBH London’s (@bbhlondon) Felipe Serradourada Guimaraes (@mr_filly) and Nicole Southey and MJZ (@mjzworldwide) director Nick Ball (@ballztopia) and Untold Studios (@untold_studios) reveal the ingredients in Tesco’s (@tesco) giant walking fruit salad, Plumbert.

There's a slice of Totoro, a sprinkle of Ken Loach, a pinch of Pixar and an amiable 'lopsided' wonkiness. If that can't encourage you to eat your five a day, what will?Read more via the link in bio

#characterdesign #vfx #animation #makingof BT

We love a character design deep dive, especially when they come with such charming hand-drawn sketches and shoot photos. BBH London’s (@bbhlondon) Felipe Serradourada Guimaraes (@mr_filly) and Nicole Southey and MJZ (@mjzworldwide) director Nick Ball (@ballztopia) and Untold Studios (@untold_studios) reveal the ingredients in Tesco’s (@tesco) giant walking fruit salad, Plumbert.

There's a slice of Totoro, a sprinkle of Ken Loach, a pinch of Pixar and an amiable 'lopsided' wonkiness. If that can't encourage you to eat your five a day, what will?Read more via the link in bio

#characterdesign #vfx #animation #makingof BT

We love a character design deep dive, especially when they come with such charming hand-drawn sketches and shoot photos. BBH London’s (@bbhlondon) Felipe Serradourada Guimaraes (@mr_filly) and Nicole Southey and MJZ (@mjzworldwide) director Nick Ball (@ballztopia) and Untold Studios (@untold_studios) reveal the ingredients in Tesco’s (@tesco) giant walking fruit salad, Plumbert.

There's a slice of Totoro, a sprinkle of Ken Loach, a pinch of Pixar and an amiable 'lopsided' wonkiness. If that can't encourage you to eat your five a day, what will?Read more via the link in bio

#characterdesign #vfx #animation #makingof BT

We love a character design deep dive, especially when they come with such charming hand-drawn sketches and shoot photos. BBH London’s (@bbhlondon) Felipe Serradourada Guimaraes (@mr_filly) and Nicole Southey and MJZ (@mjzworldwide) director Nick Ball (@ballztopia) and Untold Studios (@untold_studios) reveal the ingredients in Tesco’s (@tesco) giant walking fruit salad, Plumbert.

There's a slice of Totoro, a sprinkle of Ken Loach, a pinch of Pixar and an amiable 'lopsided' wonkiness. If that can't encourage you to eat your five a day, what will?Read more via the link in bio

#characterdesign #vfx #animation #makingof BT

This week’s Work of the Week rounds up standout campaigns from HORNBACH, Airwallex, Lidl and more, spanning edible installations, sharp humour and bold creative thinking from across the industry.

Read the full article via the link in bio.

Featuring work from @omnicom India, @suprvlln.films, @airwallex, @uncommon.creative.studio, @wearethemfn, Creators Inc, @rascalstudio_, @trimediting, @soundtreemusic, @goodyear, @bbhblacksheep, @foxsports, @special_group, @parkpictures, @marksandspencer, @motherlondon, @motherdesign, @wppmedia, @prodcoofficial, Juice, @blackkitestudios, @tenthree_editing, @kinglearlondon, @underclassstudio, @lidl, @nordddb, @directorsguildhelsinki, James Post, @255pixstudio, Pullapost, Humina, @ahm.healthinsurance, @tbwa Melbourne, @hornbach_de, @heimattbwa, @anorak_film, @enekyfilms, Katalyst, TMLS VFX, @cobblestonefoley, @klankwerk, Duoprint, @groenlandiabyhavas, @havas Ecuador, Herrera Havas, @orugacine, Poston, @sauvalle.music, @anchor_butteruk, @havaslondon, @caratglobal, @mindseyedotco, Digital Light Ltd, @proseonpixels, @lalamusicco, @sueterryvoicesltd, @swervereps, @skittles, @tbwachiatday, @criticalmass, @omnicomproduction_, @starcomww, @epoch_films, @powerhouse_casting, @madeinsuneeva, Kevin VFX, @cuttersstudios, Contrario, @tpo_vfx, BDS Studio, @canva, @qualitymeatsnyc, @smithandjonesfilms, @royal.muster, @framestore, @workeditorial, @barkingowl_, @adidas, @itslolamadrid, @the_midnight_club, @smugglersite, @twentyfourseven_______tv, @company_3, @untold_studios, Zeo, @750_mph

In this clip from LBB Presents, 100% (@100prcnt.film) partner and head of commercial and photo, Gijs Determeijer (@gijsdetermeijer) discusses the production company’s departmental structure, and how, after over 20 years in business, the three pillars are beginning to integrate.

Watch the full interview via the link in bio

adidas (@adidas) is tapping into pure football nostalgia with 'Backyard Legends', a five-minute spectacle that channels the golden era of late-’90s and 2000s football ads

Created by LOLA USA (@itslolausa) and produced by SMUGGLER (@smugglersite), the Mark Molloy (@_markmolloy) directed film stars Timothée Chalamet alongside football and culture icons including Lionel Messi, Bad Bunny, Lamine Yamal, Jude Bellingham and Trinity Rodman.

Featuring de-aged cameos from legends such as Zinedine Zidane and David Beckham, and a “win or go home” street football mentality, the campaign blends stars from across sports, music, and culture into an energetic hype piece ahead of the FIFA World Cup 2026.

A scrap of wood becomes pure DIY possibility in HORNBACH's latest spot from long-standing agency partner HeimatTBWA\ (@heimattbwa)

Directed by Ian Pons Jewell (@ianponsjewell) and produced by ANORAK x ProdCo (@anorak_film x @prodcofficial), the film shows that in the hands of real DIYers, a piece of wood can be anything: a fence, a swing, a toilet seat, flooring, or a toothpick. Or you can just chew on it. The only limit is your imagination. 🪵

Goodyear (@goodyear) launches 'Fast Is In Us', a global platform created by BBH USA (@bbhusa) at the Kentucky Derby

Through cinematic, emotionally charged storytelling, 'Fast Is In Us' taps into the instinctive human desire for speed, reintroducing Goodyear to a new generation of performance-minded drivers who value prestige, precision, and the thrill that first sparked their love of cars. In doing so, it transforms a tire brand into a broader cultural statement.

FOX Sports' star studded spot from Special US (@special_group_us) and Park Pictures (@parkpictures) director Lance Acord imagines an epic victory for the US team at this year's FIFA World Cup.

Starring players from the US Men's National Team, alongside celebrity cameos from Tom Brady, Zlatan Ibrahimović, Bruce Arena and Mike Eruzione, the spot imagines what could happen if the US lift the FIFA World Cup trophy.

What does creativity look like at 72andSunny Amsterdam?

In this clip from LBB Presents, @72andsunny_ Amsterdam’s executive creative director Psembi Kinstan (@psem) talks about the creative ambition and “audacious, big, simple, and surprising” work that brings clients from across the world to the agency. He also reflects on how the agency created one of the most talked about spots for e.l.f Cosmetics (@elfcosmetics) for this year’s Super Bowl.

Watch the full interview via the link in bio.

Canva’s (@canva) new brand platform ‘The Thing That Makes A Thing’ shows how even the wildest ideas can take off with the right tools.

Created by Quality Meats (@qualitymeatscreative) and directed by Ulf Johansson of Smith & Jones Films (@smithandjonesfilms) the work centres on a simple truth: when something looks real, it has the power to make an impact. With the tools to bring it to life, even a tiny spark can become shareable and catch on as a movement, or even a squirrel fandom🐿️

Read more via the link in bio.

A new month means one last look at the best work from the last.
This week’s Work of the Week spotlights seven spots from adidas Originals, Lacoste’s dash across the streets of Paris, Tesco’s joyfully generous fruit giant, and more in this vibrant collection of work.

Take a look at the work that closed out April via the link in bio.

Featuring work from @autoglassoficial, @plenitude, @lacoste, @kitkat, @adidas, @spotify, @apple, @tesco, @gucci, @larocheposay with @mccann_mw Birmingham, @caratglobal, @lepub_worldwide, @betcparis, @vml_unitedkingdom, @project3agency, @machinesound.co @publicisgroupe Africa, @prodigiousfilms MEA, @zenith.intl, @publicismedia, @tbwamal, @grey, @wpp_production_, @bbhblacksheep, @essencemediacomglobal, @from_agency, @mccann_paris, plus production by @iconoclast.tv Paris, @prodigiousfilms Italy, @stinkfilms Paris, @proseonpixels, @biscuit.filmworks, @theliftmx, @houseof.content, @earlymanfilm, @mjzworldwide, @bye.adiosadios, @makingpicturessoho, @twentyfourseven_______tv, @theproductionfactory, @sugarfree_tv, @wanda_productions, @academyfilms, @resistance_film, with post by @company_3, @monumental_fx, @hecklerhq, @blacksmithvfx, @harborpictureco, @trimediting, @untold_studios, @timebasedarts, @stitchediting, @dirtylooks_grades, @oneofusvfx, @thequarryedit, and sound by @eshosound, @wavestudios_, Kay Oskwarek Music Co, @sineaudiopost, @saw_music__, @bbhblacksheepmusic, and Viason.

@Gucci blurs the line between surreal cinema and fashion in its latest short film, ‘Generation Gucci’.

Directed by Jonathan Glazer and produced with Academy Films (@academyfilms) and Wanda Productions (@wanda_productions), the piece leans into auteur-driven storytelling, bringing cinematic craft and unpredictability to the brand’s evolving creative direction.

Read more via the link in bio.