RCP_LDN
A top 3 UK independent creative agency, part of @notnormal.group an independent group of specialist agencies.
Big up to the big man. Huge win for the Agency and our clients at @oldspiceuk
Breaking the mould of what an ad campaign looks and sounds like.

Big up to the big man. Huge win for the Agency and our clients at @oldspiceuk
Breaking the mould of what an ad campaign looks and sounds like.

Big up to the big man. Huge win for the Agency and our clients at @oldspiceuk
Breaking the mould of what an ad campaign looks and sounds like.

Big up to the big man. Huge win for the Agency and our clients at @oldspiceuk
Breaking the mould of what an ad campaign looks and sounds like.

We got back to basics on this one, shooting, retouching, and crafting the penny to create the illusion of it sticking out of the newspaper.
To add that extra element of believability, we made it break through the edges of the ad space and into the margins of the page.
It's a small detail, but it makes all the difference.
Big credit to our legendary designers for their relentless work on this one and to @interactive_investor for the trust.
We got back to basics on this one, shooting, retouching, and crafting the penny to create the illusion of it sticking out of the newspaper.
To add that extra element of believability, we made it break through the edges of the ad space and into the margins of the page.
It's a small detail, but it makes all the difference.
Big credit to our legendary designers for their relentless work on this one and to @interactive_investor for the trust.

We got back to basics on this one, shooting, retouching, and crafting the penny to create the illusion of it sticking out of the newspaper.
To add that extra element of believability, we made it break through the edges of the ad space and into the margins of the page.
It's a small detail, but it makes all the difference.
Big credit to our legendary designers for their relentless work on this one and to @interactive_investor for the trust.

We got back to basics on this one, shooting, retouching, and crafting the penny to create the illusion of it sticking out of the newspaper.
To add that extra element of believability, we made it break through the edges of the ad space and into the margins of the page.
It's a small detail, but it makes all the difference.
Big credit to our legendary designers for their relentless work on this one and to @interactive_investor for the trust.

We got back to basics on this one, shooting, retouching, and crafting the penny to create the illusion of it sticking out of the newspaper.
To add that extra element of believability, we made it break through the edges of the ad space and into the margins of the page.
It's a small detail, but it makes all the difference.
Big credit to our legendary designers for their relentless work on this one and to @interactive_investor for the trust.

We got back to basics on this one, shooting, retouching, and crafting the penny to create the illusion of it sticking out of the newspaper.
To add that extra element of believability, we made it break through the edges of the ad space and into the margins of the page.
It's a small detail, but it makes all the difference.
Big credit to our legendary designers for their relentless work on this one and to @interactive_investor for the trust.

An actual print brief! Rarer than an agency not talking about AI. So we took this as another opportunity to play with the medium and smash pennies into something new.
The print work ties into the multichannel launch of @interactive_investor 's Penny Drop campaign.
See it IRL in the Daily/Sunday Telegraph, iPaper, Daily mail or the New Scientist.
📸 @xanderkemp

An actual print brief! Rarer than an agency not talking about AI. So we took this as another opportunity to play with the medium and smash pennies into something new.
The print work ties into the multichannel launch of @interactive_investor 's Penny Drop campaign.
See it IRL in the Daily/Sunday Telegraph, iPaper, Daily mail or the New Scientist.
📸 @xanderkemp

An actual print brief! Rarer than an agency not talking about AI. So we took this as another opportunity to play with the medium and smash pennies into something new.
The print work ties into the multichannel launch of @interactive_investor 's Penny Drop campaign.
See it IRL in the Daily/Sunday Telegraph, iPaper, Daily mail or the New Scientist.
📸 @xanderkemp

An actual print brief! Rarer than an agency not talking about AI. So we took this as another opportunity to play with the medium and smash pennies into something new.
The print work ties into the multichannel launch of @interactive_investor 's Penny Drop campaign.
See it IRL in the Daily/Sunday Telegraph, iPaper, Daily mail or the New Scientist.
📸 @xanderkemp

An actual print brief! Rarer than an agency not talking about AI. So we took this as another opportunity to play with the medium and smash pennies into something new.
The print work ties into the multichannel launch of @interactive_investor 's Penny Drop campaign.
See it IRL in the Daily/Sunday Telegraph, iPaper, Daily mail or the New Scientist.
📸 @xanderkemp

An actual print brief! Rarer than an agency not talking about AI. So we took this as another opportunity to play with the medium and smash pennies into something new.
The print work ties into the multichannel launch of @interactive_investor 's Penny Drop campaign.
See it IRL in the Daily/Sunday Telegraph, iPaper, Daily mail or the New Scientist.
📸 @xanderkemp

An actual print brief! Rarer than an agency not talking about AI. So we took this as another opportunity to play with the medium and smash pennies into something new.
The print work ties into the multichannel launch of @interactive_investor 's Penny Drop campaign.
See it IRL in the Daily/Sunday Telegraph, iPaper, Daily mail or the New Scientist.
📸 @xanderkemp
🎺 being blown, long and loud 📣
Finding a genuinely unique positioning is hard and takes clear thinking clients who are confident in their convictions and team, a whole load of alignment on business objectives, internal game play, risk assessment and legal team collaboration, and this is that. And it will be big. 💥
Articulated in a smart, memorable, enjoyable way and painstakingly executed. all things (@peoplewhodoitall) and @canadacanadacom co-producing and Electric Theatre Collective on VFX. A dream team who poured everything into it and loved (almost) every second ♥️.
TV, Radio, Print, Digital and Takeovers... The whole gamut; a million assets, all consistent, all fit for purpose, all designed to bring warmth, smarts and joy to each and every platform.
Happy with the craft and confident, this is the type of advertising that has a seismic change on our client's business.
So thank you @interactive_investor Gemma, Chris, Yann and Sangita you have been and will continue to be world class
With a new era comes a new site, new work, and a whole lot of love. If loving brands and building them into titans is your thing then show us some.
🔗 click our bio link / rcpldn.com
📚✨ Romantasy meets reality 📚✨
@audible_uk asked us to bring Romantasy to life.
We answered with :
💫 Meet-cute moments made real.
💫 A BookTok lead in @abbysbookand and Nano creators who speak the language of the community through @prettygreenthings
💫 Fantasy stills to seal the spell.
A campaign built on authentic fandom, crafted by a stellar team of true fans and produced by @peoplewhodoitall
Catch the rest on @audible_uk and across TikTok

✨ She's Live!! ✨
What. A. Project! From the dream duo @emmawillisofficial and @sjdooley who trusted us with their empowering stories, to our incredible team who brought this to life – This has been a dream job! @clairol_uk_ire
We’ve loved crafting messaging that resonated with talent, client and team alike — and now, hopefully, with you too! 💛
As lifelong Nice N’ Easy stans, this one truly felt like the perfect match.
Catch all versions online (and in DOOH/In-Store)and enjoy the little BTS 👀🎬

✨ She's Live!! ✨
What. A. Project! From the dream duo @emmawillisofficial and @sjdooley who trusted us with their empowering stories, to our incredible team who brought this to life – This has been a dream job! @clairol_uk_ire
We’ve loved crafting messaging that resonated with talent, client and team alike — and now, hopefully, with you too! 💛
As lifelong Nice N’ Easy stans, this one truly felt like the perfect match.
Catch all versions online (and in DOOH/In-Store)and enjoy the little BTS 👀🎬

✨ She's Live!! ✨
What. A. Project! From the dream duo @emmawillisofficial and @sjdooley who trusted us with their empowering stories, to our incredible team who brought this to life – This has been a dream job! @clairol_uk_ire
We’ve loved crafting messaging that resonated with talent, client and team alike — and now, hopefully, with you too! 💛
As lifelong Nice N’ Easy stans, this one truly felt like the perfect match.
Catch all versions online (and in DOOH/In-Store)and enjoy the little BTS 👀🎬

✨ She's Live!! ✨
What. A. Project! From the dream duo @emmawillisofficial and @sjdooley who trusted us with their empowering stories, to our incredible team who brought this to life – This has been a dream job! @clairol_uk_ire
We’ve loved crafting messaging that resonated with talent, client and team alike — and now, hopefully, with you too! 💛
As lifelong Nice N’ Easy stans, this one truly felt like the perfect match.
Catch all versions online (and in DOOH/In-Store)and enjoy the little BTS 👀🎬
From Sponsorship to Social 360° - Wella UK&I’s first fully integrated consumer brand campaign.
Together with @peoplewhodoitall we're proud to have co-led Wella UK&I’s first UK-born, fully integrated campaign for @clairol_uk_ire
Now live across digital, social, DOOH and more, with 40+ assets delivered in just 8 weeks.
We worked with @emmawillisofficial @sjdooley and over 20 creators to help bring new meaning to “natural” for today’s audience.
Want to make sense of your money? Our new Zurich Money Mindset series for @zurichinsurance has you covered.
It's behavioural science meets financial literacy to teach you how to take control of your mind and your finances.
Stay tuned for all 10 episodes and the Digital Hub ⏳️
More big man tings for @oldspiceuk. @officialchip & TikTok live streamer@djagonlinelaunched the Level Up on a Big Man Ting open verse challenge on TikTok.
Duets and entries piling up. No wonder. @officialchip pushing it on socials and on TalkSPORT to the masses whilst @djagonline spins the instrumental during his live streams.
Check it and drop some bars to win £1000 of studio time with @djagonline himself.
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