
The Dogma.ai Manifesto was published in 2025 on the #Transmixr website and written by @tupacmartir

Dogma.ai Manifesto was published in 2025 on the #Transmixr website and written by @tupacmartir

All the know-how carved after decade working for top-list fashion brands in the most important fashion weeks of the world was showcased in March in Bucharest.
This time, we didn’t just design the lighting for a single brand—we crafted the atmosphere for the main runway shows of the Bucharest Fashion Week.
We designed a flexible lighting systems capable of adapting to every designer’s creative vision, whether that required warm, direct spotlights or soft, diffused washes.
Our goal was to ensure the venue never limited a brand’s identity; instead, lighting empowered each show to look entirely unique.
If it wasn’t enough, it was even more rewarding to know that by doing so, we played a part in strengthening the growing fashion ecosystem of Eastern Europe.
All the know-how carved after decade working for top-list fashion brands in the most important fashion weeks of the world was showcased in March in Bucharest.
This time, we didn’t just design the lighting for a single brand—we crafted the atmosphere for the main runway shows of the Bucharest Fashion Week.
We designed a flexible lighting systems capable of adapting to every designer’s creative vision, whether that required warm, direct spotlights or soft, diffused washes.
Our goal was to ensure the venue never limited a brand’s identity; instead, lighting empowered each show to look entirely unique.
If it wasn’t enough, it was even more rewarding to know that by doing so, we played a part in strengthening the growing fashion ecosystem of Eastern Europe.

All the know-how carved after decade working for top-list fashion brands in the most important fashion weeks of the world was showcased in March in Bucharest.
This time, we didn’t just design the lighting for a single brand—we crafted the atmosphere for the main runway shows of the Bucharest Fashion Week.
We designed a flexible lighting systems capable of adapting to every designer’s creative vision, whether that required warm, direct spotlights or soft, diffused washes.
Our goal was to ensure the venue never limited a brand’s identity; instead, lighting empowered each show to look entirely unique.
If it wasn’t enough, it was even more rewarding to know that by doing so, we played a part in strengthening the growing fashion ecosystem of Eastern Europe.

We had a conversation about howcolonialism is part of XR. The discussion was thoughtful and in-depth, and it left us feeling that it should be replicated more often—and shared with a broader audience.
Thanks to @newimages.festival for trusting us. We’re sure @tupacmartir’s Mexican background was a meaningful contribution to the conversation.

We had a conversation about howcolonialism is part of XR. The discussion was thoughtful and in-depth, and it left us feeling that it should be replicated more often—and shared with a broader audience.
Thanks to @newimages.festival for trusting us. We’re sure @tupacmartir’s Mexican background was a meaningful contribution to the conversation.

This time, the collection blended the worlds of music and fashion. So at the helm of the lighting design, we explored how to translate beats and fabrics into light—through shape, rhythm, and movement.
@marccain asked us to create a real time installation to depict a wavelength for the “Echo of Now” AW26 collection.
The result was an iconic visual element for the show at the Great Recording Hall of the Funkhaus Berlin.
Thank you for letting us be part of @berlinfashionwe for the first time.

This time, the collection blended the worlds of music and fashion. So at the helm of the lighting design, we explored how to translate beats and fabrics into light—through shape, rhythm, and movement.
@marccain asked us to create a real time installation to depict a wavelength for the “Echo of Now” AW26 collection.
The result was an iconic visual element for the show at the Great Recording Hall of the Funkhaus Berlin.
Thank you for letting us be part of @berlinfashionwe for the first time.

This time, the collection blended the worlds of music and fashion. So at the helm of the lighting design, we explored how to translate beats and fabrics into light—through shape, rhythm, and movement.
@marccain asked us to create a real time installation to depict a wavelength for the “Echo of Now” AW26 collection.
The result was an iconic visual element for the show at the Great Recording Hall of the Funkhaus Berlin.
Thank you for letting us be part of @berlinfashionwe for the first time.

We’ve just kicked off 2026, and we’re looking forward to seeing how the ideas we exchanged with creatives at Beyond Manchester evolve. Our participation was interesting not only for the panel we took part in but also for the people we met there. Hopefully words develop into actions this year.

We’ve just kicked off 2026, and we’re looking forward to seeing how the ideas we exchanged with creatives at Beyond Manchester evolve. Our participation was interesting not only for the panel we took part in but also for the people we met there. Hopefully words develop into actions this year.

We’ve just kicked off 2026, and we’re looking forward to seeing how the ideas we exchanged with creatives at Beyond Manchester evolve. Our participation was interesting not only for the panel we took part in but also for the people we met there. Hopefully words develop into actions this year.

We’ve just kicked off 2026, and we’re looking forward to seeing how the ideas we exchanged with creatives at Beyond Manchester evolve. Our participation was interesting not only for the panel we took part in but also for the people we met there. Hopefully words develop into actions this year.

Nothing dies if the heart is alive.
Nada muere si vive el corazón.
These are instances of @tupacmartir’s contribution to the Day of the Dead exhibition “I love how you shine ‘cause I’m afraid of the dark” in Mexico City.
The installation was enveloped in Tupac’s prayers and meditations, which only emerge when the lights go out and we’re forced to look inward.
Thanks @_perlagalvez for curating this amazing exhibition and counting on us.

Nothing dies if the heart is alive.
Nada muere si vive el corazón.
These are instances of @tupacmartir’s contribution to the Day of the Dead exhibition “I love how you shine ‘cause I’m afraid of the dark” in Mexico City.
The installation was enveloped in Tupac’s prayers and meditations, which only emerge when the lights go out and we’re forced to look inward.
Thanks @_perlagalvez for curating this amazing exhibition and counting on us.

Nothing dies if the heart is alive.
Nada muere si vive el corazón.
These are instances of @tupacmartir’s contribution to the Day of the Dead exhibition “I love how you shine ‘cause I’m afraid of the dark” in Mexico City.
The installation was enveloped in Tupac’s prayers and meditations, which only emerge when the lights go out and we’re forced to look inward.
Thanks @_perlagalvez for curating this amazing exhibition and counting on us.

Nothing dies if the heart is alive.
Nada muere si vive el corazón.
These are instances of @tupacmartir’s contribution to the Day of the Dead exhibition “I love how you shine ‘cause I’m afraid of the dark” in Mexico City.
The installation was enveloped in Tupac’s prayers and meditations, which only emerge when the lights go out and we’re forced to look inward.
Thanks @_perlagalvez for curating this amazing exhibition and counting on us.

It was such a discovery traveling to Romania to collaborate with @almazclothing on his SS26 collection for Bucharest Fashion Week. Every time we’re invited to work in a new region, we broaden our perspective and learn to adapt to new environments.
Thanks @giostaiano for capturing such a beautiful moment.

It was such a discovery traveling to Romania to collaborate with @almazclothing on his SS26 collection for Bucharest Fashion Week. Every time we’re invited to work in a new region, we broaden our perspective and learn to adapt to new environments.
Thanks @giostaiano for capturing such a beautiful moment.

It was such a discovery traveling to Romania to collaborate with @almazclothing on his SS26 collection for Bucharest Fashion Week. Every time we’re invited to work in a new region, we broaden our perspective and learn to adapt to new environments.
Thanks @giostaiano for capturing such a beautiful moment.

It’s not just that we’re happy to see you again at the Prada After Party in Milan — it’s that they trust us with the ever-evolving challenge of creating a new lighting design each time.
📸: @alepix

It’s not just that we’re happy to see you again at the Prada After Party in Milan — it’s that they trust us with the ever-evolving challenge of creating a new lighting design each time.
📸: @alepix

It’s not just that we’re happy to see you again at the Prada After Party in Milan — it’s that they trust us with the ever-evolving challenge of creating a new lighting design each time.
📸: @alepix

It’s not just that we’re happy to see you again at the Prada After Party in Milan — it’s that they trust us with the ever-evolving challenge of creating a new lighting design each time.
📸: @alepix

It’s not just that we’re happy to see you again at the Prada After Party in Milan — it’s that they trust us with the ever-evolving challenge of creating a new lighting design each time.
📸: @alepix

We’ve teamed up with @jasonwu at #NYFW for years — but this season raised the bar. @tupacmartir didn’t just light the runway; he lit up the @rauschenbergfoundation art that inspired the entire collection.
One #lightingdesign for two art sets.
📸: Jason Wu and Rauschenberg Foundation.

We’ve teamed up with @jasonwu at #NYFW for years — but this season raised the bar. @tupacmartir didn’t just light the runway; he lit up the @rauschenbergfoundation art that inspired the entire collection.
One #lightingdesign for two art sets.
📸: Jason Wu and Rauschenberg Foundation.

We’ve teamed up with @jasonwu at #NYFW for years — but this season raised the bar. @tupacmartir didn’t just light the runway; he lit up the @rauschenbergfoundation art that inspired the entire collection.
One #lightingdesign for two art sets.
📸: Jason Wu and Rauschenberg Foundation.
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