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themocolab

The Moco Creative Lab

Estudio Creativo // Diseñamos Marcas RELEVANTES 🧠
📍 Med
And worldwide

86
posts
248
followers
477
following

🎨 “El mercado no está saturado, solo no está lo suficientemente explorado” - The moco Lab

Conversamos con los creativos de @themocolab sobre cómo transforman ideas en marcas únicas que conectan con las personas. Desde su origen hasta sus proyectos más desafiantes, nos comparten su proceso creativo y su visión sobre el branding.


105
6
11 months ago


Serie 1. Recibimos consejos de creadores de contenido para dejar de ser tan cringe.


51
12
1 months ago

En este episodio de Esto es Fashion eCommerce conversamos con Juan Pablo Castañeda @juanp111 y Sara Jailier @sjaillier, fundadores de The Moco Lab @themocolab, sobre uno de los problemas más grandes de la industria hoy:

marcas que se parecen entre sí.

Hablamos de:

• Por qué muchas marcas nacen sin ADN
• El error de construir solo producto sin construir narrativa
• Cómo crear identidad en un mercado saturado
• Estrategia, branding y cultura de marca
• Y por qué el diseño sin pensamiento estratégico se vuelve desechable

Este episodio es una clase sobre identidad, estrategia y construcción de marca real.

🎧 Ya disponible en YouTube + Spotify

💬 Comenta MOCO y te enviamos el link directo al episodio por DM.

#EstoEsFashionEcommerce
#TheMocoLab
#BrandingDeModa
#EstrategiaDeMarca
#ModaLatam
ConstrucciónDeMarca


160
45
2 months ago

Nuestro aliado The Moco Lab nos cuenta cómohicieron realidad el Branding para el Minfull, colores símbolos y mucha identidad caleña. ✏️

Un regalo de Medellín para Cali 💛🕺🏿


423
26
7 months ago

En el capítulo de hoy: los artífices. @sjaillier @juanp111The Mocos 👁️


166
14
8 months ago

Full Branding, @holytoastmiami 🤍


17
9 months ago

Full Branding, @holytoastmiami 🤍


17
9 months ago

Full Branding, @holytoastmiami 🤍


17
9 months ago


NoN. Construction.


5
11 months ago

Drop The Pin on Neutral.


8
11 months ago

2017. Donde empezó todo..
Un año. Una grieta. Una revolución en silencio.
Este fue el inicio de todo: concepto, sombra y forma.
Un proyecto de máster que aún resuena.


7
11 months ago

Sneak Peak (por que ni shoes las ha lanzado)


12
11 months ago

Call us if you Need a brand
<3


3
11 months ago

Sin palabras.
Nuestro hijo más preciado.
SHOES AND MONSTERS®


7
11 months ago


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