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Za3lana is rewriting history. 🏆✨
The Middle East’s first 3D music video just swept major international awards, setting a new global standard for creativity. #Za3lana #3DMusicVideo #GlobalWin #MiddleEastInnovation

Za3lana is rewriting history. 🏆✨
The Middle East’s first 3D music video just swept major international awards, setting a new global standard for creativity. #Za3lana #3DMusicVideo #GlobalWin #MiddleEastInnovation

Client:@saudiegyptiandevelopers
Marina by the Lake
@mo.abdullatiff @ahmedelshimy89

Agency: @richkids_________cai @bassemgad

@thepaniclater Team
Executive Producer: @hmanawaty
Line Producer: @aljawharynouf

@nine_projects Team
Executive Producer: @elkouryehab
Producer: @shaima2hassan
Line Producer: @faridakhodeir - @nglaadel
Post Producer: @ahmed.rashed1911
Head of Production: Amr Sanad
Production Manager: @mohammadkardous
Production Assistants: Ali Zaghlol, Karim Andeel, Emad, Amin

Director: c'est moi
Director’s Creative Assistant: @elbakryjr
1st AD: @wael_mandour_79
2nd AD: @bado.7
DOP: @atbayoumi
Art Director: @peryahmed
Stylist: @nashwamaatouk
SFX artist: @mohamed_elfakharany_

Post Production
Editor: @mostafaroshdy @diggers.tv
Colorist: @gendyo
Compositing and 3D
@mostafaashraf4
Compositing
@mo_magdy61
3D
@hesham.fbx
Soundeng. @ramyothman
Sound Design: Klassy @karimosman @kaymusicc
Voice over: @ahmed_moawad1784
Casting Agency: @keevaagency

Client:@saudiegyptiandevelopers
Marina by the Lake
@mo.abdullatiff @ahmedelshimy89

Agency: @richkids_________cai @bassemgad

@thepaniclater Team
Executive Producer: @hmanawaty
Line Producer: @aljawharynouf

@nine_projects Team
Executive Producer: @elkouryehab
Producer: @shaima2hassan
Line Producer: @faridakhodeir - @nglaadel
Post Producer: @ahmed.rashed1911
Head of Production: Amr Sanad
Production Manager: @mohammadkardous
Production Assistants: Ali Zaghlol, Karim Andeel, Emad, Amin

Director: c'est moi
Director’s Creative Assistant: @elbakryjr
1st AD: @wael_mandour_79
2nd AD: @bado.7
DOP: @atbayoumi
Art Director: @peryahmed
Stylist: @nashwamaatouk
SFX artist: @mohamed_elfakharany_

Post Production
Editor: @mostafaroshdy @diggers.tv
Colorist: @gendyo
Compositing and 3D
@mostafaashraf4
Compositing
@mo_magdy61
3D
@hesham.fbx
Sound eng. @ramyothman
Sound Design: Klassy @karimosman @kaymusicc
Voice over: @ahmed_moawad1784
Casting Agency: @keevaagency

She took the panic first, so you could panic later.
Happy Mother’s Day to the ones who carried the fear, the pressure, and the sleepless nights before we even knew what any of it meant.
To every mother who held it together so we could keep going this one’s for you. Thank You

#MothersDay #PanicLater #SheTookThePanicFirst #HappyMothersDay #PanicLaterWorld

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Most agencies talk about AI.
We built an operating system around it.

The Panic Later Creative OS .

9 principles that power our Cairo × Riyadh operation.

This isn’t about prompts.
It’s about infrastructure.

Swipe through →
Save it →
Audit your stack.

Comment “STACK” 👇 we’ll send the internal blueprint.

If you’re serious about building this inside your company . link in bio to book a strategy session.

Calm the panic.
Keep the purpose.
رمضان كريم 🌙
#PanicLater #RamadanKareem #PressureToFuel

The resolution is simple: More signal. Less noise.
We’re leaving the clutter in 2025. This year is about clarity, precision, and doing the work that actually matters.
Take a breath. The panic can wait.
📍 Cairo × Riyadh
#PanicLater #2026 #CreativeDirection #moresignallessnoise

Panic Later × MRZAM, Al Imam Mohamed story- Diriyah Wall-Mapping Film

We approached the Al-Diriyah, Al Imam Mohamed story, wall-mapping projection, and animated film as a story. The goal was to make history feel close, human, and alive.

We started by listening to the place.
Diriyah’s textures, silhouettes, architectural rhythm, and cultural cues guided us. They shaped a clear story path and a reference library that kept every detail honest.

We set the direction early.
Sketches, styleframes, color rules, and an animatic locked the pacing and emotion. Each beat had a purpose and a line of dialogue the walls could carry.

We built the film scene by scene.
Environments, characters, motion, and FX came together with help from AI for faster exploration, and with human taste to keep the story grounded and respectful. This wasn’t a tool showcase. It was a narrative that belongs to Diriyah, told on the very walls that hold its memory.

On-site is where it became real.
We tailored the mapping to one of Diriyah’s heritage castles. Projection tests, alignment and keystone fixes, brightness and contrast tuned for stone, and safe-area refinements made sure the story landed cleanly across edges, surfaces, and architectural details.

The result
A heritage-first story that turns a castle into a narrator. History, told simply with modern craft and deep respect.

#PanicLater #Diriyah #AlDiriyah #Storytelling #Heritage #AlImamMohamed #ProjectionMapping #WallMapping #SaudiCreative #MENAProduction

Big week for Panic Later.
We’ve been shortlisted at the Athar Festival Awards 2025 in two categories: Best Startup of the Year and Production Team of the Year, alongside our friends at @geministudioo.

At the same time, we’re honored to be part of the MENA Effie Awards 2025 Jury Board, contributing to a panel that recognizes the best ideas shaping marketing and creativity across the region.

We take pride in our collaborations, and we’re looking forward to contributing even more.

#AtharAwards2025 #MenaEffie2025 #PanicLater #CreativeCommunity #MarketingEffectiveness #GeminiStudio

Big week for Panic Later.
We’ve been shortlisted at the Athar Festival Awards 2025 in two categories: Best Startup of the Year and Production Team of the Year, alongside our friends at @geministudioo.

At the same time, we’re honored to be part of the MENA Effie Awards 2025 Jury Board, contributing to a panel that recognizes the best ideas shaping marketing and creativity across the region.

We take pride in our collaborations, and we’re looking forward to contributing even more.

#AtharAwards2025 #MenaEffie2025 #PanicLater #CreativeCommunity #MarketingEffectiveness #GeminiStudio

Big week for Panic Later.
We’ve been shortlisted at the Athar Festival Awards 2025 in two categories: Best Startup of the Year and Production Team of the Year, alongside our friends at @geministudioo.

At the same time, we’re honored to be part of the MENA Effie Awards 2025 Jury Board, contributing to a panel that recognizes the best ideas shaping marketing and creativity across the region.

We take pride in our collaborations, and we’re looking forward to contributing even more.

#AtharAwards2025 #MenaEffie2025 #PanicLater #CreativeCommunity #MarketingEffectiveness #GeminiStudio

⁨ من العرض الخاص للفيلم القصير الفنّي ليلى (النسخة ١٢) من إخراج نوره الإمام بسينما حي في جدة
Event hosted by ‪@thepaniclater‬

#افلام_من_توزيعنا
#سعدون_فيلم⁩

⁨ من العرض الخاص للفيلم القصير الفنّي ليلى (النسخة ١٢) من إخراج نوره الإمام بسينما حي في جدة
Event hosted by ‪@thepaniclater‬

#افلام_من_توزيعنا
#سعدون_فيلم⁩

⁨ من العرض الخاص للفيلم القصير الفنّي ليلى (النسخة ١٢) من إخراج نوره الإمام بسينما حي في جدة
Event hosted by ‪@thepaniclater‬

#افلام_من_توزيعنا
#سعدون_فيلم⁩

⁨ من العرض الخاص للفيلم القصير الفنّي ليلى (النسخة ١٢) من إخراج نوره الإمام بسينما حي في جدة
Event hosted by ‪@thepaniclater‬

#افلام_من_توزيعنا
#سعدون_فيلم⁩

⁨ من العرض الخاص للفيلم القصير الفنّي ليلى (النسخة ١٢) من إخراج نوره الإمام بسينما حي في جدة
Event hosted by ‪@thepaniclater‬

#افلام_من_توزيعنا
#سعدون_فيلم⁩

⁨ من العرض الخاص للفيلم القصير الفنّي ليلى (النسخة ١٢) من إخراج نوره الإمام بسينما حي في جدة
Event hosted by ‪@thepaniclater‬

#افلام_من_توزيعنا
#سعدون_فيلم⁩

Client:@saudiegyptiandevelopers
Marina by the Lake
@mo.abdullatiff @ahmedelshimy89

Agency: @richkids_________cai @bassemgad

@thepaniclater Team
Executive Producer: @hmanawaty
Line Producer: @aljawharynouf

@nine_projects Team
Executive Producer: @elkouryehab
Producer: @shaima2hassan
Line Producer: @faridakhodeir - @nglaadel
Post Producer: @ahmed.rashed1911
Head of Production: Amr Sanad
Production Manager: @mohammadkardous
Production Assistants: Ali Zaghlol, Karim Andeel, Emad, Amin

Director: c'est moi
Director’s Creative Assistant: @elbakryjr
1st AD: @wael_mandour_79
2nd AD: @bado.7
DOP: @atbayoumi
Art Director: @peryahmed
Stylist: @nashwamaatouk
SFX artist: @mohamed_elfakharany_

Post Production
Editor: @mostafaroshdy @diggers.tv
Colorist: @gendyo
Compositing and 3D
@mostafaashraf4
Compositing
@mo_magdy61
3D
@hesham.fbx
Soundeng. @ramyothman
Sound Design: Klassy @karimosman @kaymusicc
Voice over: @ahmed_moawad1784
Casting Agency: @keevaagency

And many more amazing people!
Thanks @__amrhaddad__ for the insight😄

Client:@saudiegyptiandevelopers
Marina by the Lake
@mo.abdullatiff @ahmedelshimy89

Agency: @richkids_________cai @bassemgad

@thepaniclater Team
Executive Producer: @hmanawaty
Line Producer: @aljawharynouf

@nine_projects Team
Executive Producer: @elkouryehab
Producer: @shaima2hassan
Line Producer: @faridakhodeir - @nglaadel
Post Producer: @ahmed.rashed1911
Head of Production: Amr Sanad
Production Manager: @mohammadkardous
Production Assistants: Ali Zaghlol, Karim Andeel, Emad, Amin

Director: c'est moi
Director’s Creative Assistant: @elbakryjr
1st AD: @wael_mandour_79
2nd AD: @bado.7
DOP: @atbayoumi
Art Director: @peryahmed
Stylist: @nashwamaatouk
SFX artist: @mohamed_elfakharany_

Post Production
Editor: @mostafaroshdy @diggers.tv
Colorist: @gendyo
Compositing and 3D
@mostafaashraf4
Compositing
@mo_magdy61
3D
@hesham.fbx
Soundeng. @ramyothman
Sound Design: Klassy @karimosman @kaymusicc
Voice over: @ahmed_moawad1784
Casting Agency: @keevaagency

And many more amazing people!