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On February 8th an amazing team of incredible people shared their creation with the world. We are honored to be part of that team and we are proud of this beautiful show with its beautiful message. We just wish we took more photos. Thanks to @abdchoudhury for the captivating black and white photos. Additional credits listed in comments. TRIBE INC CREATIVE TEAM:
BRUCE RODGERS, CREATIVE DIRECTOR/PRODUCTION DESIGN.
SHELLEY RODGERS, LEAD ART DIRECTOR.
LILY RODGERS, ART DIRECTION, PROPS.
CAD DESIGN: BRIAN IRELAND.
ART DEPARTMENT. REGAN EASTLAND, ANDREW FREY.
WITH SPECIAL THANKS TO : MICHAEL CURRY DESIGN AND STUFISH FOR EARLY COLLABORATION.
BAD BUNNY CREATIVE TEAM:
NOAH ASSAD. MANAGER.
ROLY GARBALOSA. PRODUCTION MANAGER.
HARRIET CUDDEFORD. CREATIVE DIRECTOR.
LIAM LUNNISS, ASSOCIATE CREATIVE DIRECTOR.
YELLOW STUDIO TEAM- JULIO HEMEDE, NICOLA FILLER ASSOULIN PRODUCTION DESIGN.
CONNOR WINTHROP, OLI COLMAN, ALEX SCHUPPEL, ADELAIDE POWEL, DAMUN JAWANRUDI. DESIGN
LETICIA LEON. ART DIRECTION.
CORY FITZGERALD, TIFFANY OLSEN, LOU ALENCAR, MATT MOJO, KALLYNE BOTTINI PRODUCERS / DESIGN.
EXECUTIVE PRODUCERS:
SHAWN CARTER
DESIREE PEREZ
ROGER GOODELL
JESSE COLLINS
NOAH ASSAD
CO-EXECUTIVE PRODUCER DAVE MEYERS
PRODUCERS:
BENITO ANTONIO MARTINEZ OCASIO
JANA FLEISHMAN
DARREN PFEFFER
SUPERVISING PRODUCER: JODY KOLOZSVARI.
LINE PRODUCERS:
CHELSEA GONNERING
JOHN KILGORE
OPERATIONS DIRECTOR CARLY VAKNIN
ASSOCIATE PRODUCERS
ELIZABETH JONES
SITE & LOGISTICS DIRECTOR DARIAN REYNOLDS
SENIOR PRODUCTION MANAGER ERIN HARDING
TALENT PRODUCER: ANNIE GOODROAD.
TALENT MANAGER: SARA SNYDER.
LEAD STAGE MANAGER: GARY NATOLI.
DIRECTOR: HAMISH HAMILTON.
ASSOCIATE DIRECTOR: HAYLEY COLLETT.
ASSISTANT DIRECTORS: CAM WHITELAW AND ZACH FIGURES.
DIR PHOTOGRAPHY: DYLAN SANFORD.
PREVIZ EDITOR: GUY HARDING.
PREVIZ ASSISTANT EDITOR: JASON YUE.
VISION MIXER: ROD WARDELL.
LD: AL GURDON.
LIGHTING DIRECTORS BEN GREEN
HARRY FORSTER
LIGHTING DIRECTORS / MARK HUMPHREY
PROGRAMMERS
ERIC MARCHWINSKI
LIGHTING SYSTEM TECH DAVIS KORNEGAY
PANEL LIGHT OPERATORS BRIAN FREIDIN
RON MURPHY
GAFFER ALEN SISUL

A long road traveled to an incredible monumental event - Congratulations to our SBLX family! @nfl @rocnation @badbunnypr @applemusic @diversifiedproductionservices @jessecollinsent @ladygaga @ricky_martin @hamishhamiltontv @lilhayley1 @camwhitelaw @dpsanford @zach_figures @darrenpfeffer @bad_avenue @harrietcuddeford @liamlunniss @kris10pterry @charmladonna @garynatoli @rolygarbalosa @rimas @yellowstudionyc @julshim @nicolafiller @connorwinthrop @leonleticia @getbacklit @coryfitzgerald @algurdon @bgtech11 @allaccessstaging @atomicdesigninc @_showfx @lennonandcompany.inc @jet_sets_ @pyrotecnico @pixmob @globalscenic @boldmoveproductions @brittanybrazil @funiculargoats @behindthebroadcast @abahno @c2wrigging @paulliszewski @fortifiedeventsolutions @2many5s @hauser9986 @oli.colman @lou.alencar @ransomfotes @hollyjoy1 @cocojones @charlieputh @brandicarlile @lilyrodgers13 @freyand2 @reganeastland @erikeastland @brucersalem @timkubit @elizabeth.paige99 @kellio16 @hcforster @alexschuppel.zip @adelaidepowell_ @damunjawanrudi @miguelgandelman jodyholly

@charlieputh

#SBLX #charlieputh

Music History.

Feb 8. The World Will Dance.

#AppleMusicHalftime #SBLX @badbunnypr

Bad Bunny! Super Bowl Halftime Show February 8th 2026 Levi Stadium

We’re honored that the Apple Music Super Bowl LIX Halftime Show starring Kendrick Lamar—executive produced by Roc Nation, DPS, and Jesse Collins Entertainment—has received 4 Primetime Emmy® nominations!

Outstanding Variety Special (Live)
Outstanding Directing for a Variety Special
Outstanding Music Direction
Outstanding Choreography (Variety/Reality)

This recognition reflects the passion and precision of an extraordinary team—led by the visionary Hamish Hamilton, whose direction brought every frame to life with intention and artistry.

From unforgettable performances by Kendrick Lamar, SZA, and Mustard, to appearances by Samuel L. Jackson and Serena Williams, and choreography by Charm La’Donna—alongside our trusted partners at Apple Music, the NFL, and Roc Nation—this show was a true collective effort.

We’re proud to stand alongside the teams who made this moment possible. Congratulations to all involved!

At DPS, we specialize in making history. I'm so proud of the team that just pulled off yet another historic moment.

Last Sunday, the world witnessed the first-ever FIFA Halftime Show during the FIFA Club World Cup Final at MetLife Stadium, featuring performances by J Balvin, Doja Cat, Tems, Emmanuel Kelly, and surprise guest Coldplay. This event was the result of months of collaboration, creative ambition, and bold execution.

The show was curated by Chris Martin of Coldplay and produced by our longtime partners at @glblctzn, @hughcevans, @simon.moss.33, @lrolontz, @katieshill9, @dbeame, @itsblaec, Jen Dowd and their team who we’ve proudly collaborated with for over 13 years. Huge thanks to the Global Citizen team for bringing us in to help realize this vision. Importantly, every ticket sold helped launch the FIFA Global Citizen Education Fund, expanding access to education and football in underserved communities around the world.

This project came to life thanks to an amazing partnership with Melanie Fletcher, Hamish Hamilton, Guy Carrington, Lisa Geers and the team at @doneanddustedtv, along with @brucersalem, @tribeincdesign, @allaccessstaging, which all pushed the limits of what a halftime show could be and the army of individuals that worked around the clock.

To Gianni Infantino, Jennie-Lee Van Gelder and the entire FIFA Events & Entertainment team, thank you for your trust. From the earliest conversations, we knew this was bigger than any one show — and together, we made something historic. #clubworldcup

To the incredible DPS team, including Dave Meyers, Laura Paganucci, Carly Vaknin, Elizabeth Jones, Erin Harding, Marvin Hickman, Chris Covin, Patricia Guiao, Annie Goodroad, Christina Botero, Chris McKevitt, Mya Volant, Darian Reynolds, Mohammed Koomah, Max Chester, Siedah Young and Steven Kahana — thank you for everything.

On to the next.

📸: @kevinmazur / Getty Images for Global Citizen

At DPS, we specialize in making history. I'm so proud of the team that just pulled off yet another historic moment.

Last Sunday, the world witnessed the first-ever FIFA Halftime Show during the FIFA Club World Cup Final at MetLife Stadium, featuring performances by J Balvin, Doja Cat, Tems, Emmanuel Kelly, and surprise guest Coldplay. This event was the result of months of collaboration, creative ambition, and bold execution.

The show was curated by Chris Martin of Coldplay and produced by our longtime partners at @glblctzn, @hughcevans, @simon.moss.33, @lrolontz, @katieshill9, @dbeame, @itsblaec, Jen Dowd and their team who we’ve proudly collaborated with for over 13 years. Huge thanks to the Global Citizen team for bringing us in to help realize this vision. Importantly, every ticket sold helped launch the FIFA Global Citizen Education Fund, expanding access to education and football in underserved communities around the world.

This project came to life thanks to an amazing partnership with Melanie Fletcher, Hamish Hamilton, Guy Carrington, Lisa Geers and the team at @doneanddustedtv, along with @brucersalem, @tribeincdesign, @allaccessstaging, which all pushed the limits of what a halftime show could be and the army of individuals that worked around the clock.

To Gianni Infantino, Jennie-Lee Van Gelder and the entire FIFA Events & Entertainment team, thank you for your trust. From the earliest conversations, we knew this was bigger than any one show — and together, we made something historic. #clubworldcup

To the incredible DPS team, including Dave Meyers, Laura Paganucci, Carly Vaknin, Elizabeth Jones, Erin Harding, Marvin Hickman, Chris Covin, Patricia Guiao, Annie Goodroad, Christina Botero, Chris McKevitt, Mya Volant, Darian Reynolds, Mohammed Koomah, Max Chester, Siedah Young and Steven Kahana — thank you for everything.

On to the next.

📸: @kevinmazur / Getty Images for Global Citizen

At DPS, we specialize in making history. I'm so proud of the team that just pulled off yet another historic moment.

Last Sunday, the world witnessed the first-ever FIFA Halftime Show during the FIFA Club World Cup Final at MetLife Stadium, featuring performances by J Balvin, Doja Cat, Tems, Emmanuel Kelly, and surprise guest Coldplay. This event was the result of months of collaboration, creative ambition, and bold execution.

The show was curated by Chris Martin of Coldplay and produced by our longtime partners at @glblctzn, @hughcevans, @simon.moss.33, @lrolontz, @katieshill9, @dbeame, @itsblaec, Jen Dowd and their team who we’ve proudly collaborated with for over 13 years. Huge thanks to the Global Citizen team for bringing us in to help realize this vision. Importantly, every ticket sold helped launch the FIFA Global Citizen Education Fund, expanding access to education and football in underserved communities around the world.

This project came to life thanks to an amazing partnership with Melanie Fletcher, Hamish Hamilton, Guy Carrington, Lisa Geers and the team at @doneanddustedtv, along with @brucersalem, @tribeincdesign, @allaccessstaging, which all pushed the limits of what a halftime show could be and the army of individuals that worked around the clock.

To Gianni Infantino, Jennie-Lee Van Gelder and the entire FIFA Events & Entertainment team, thank you for your trust. From the earliest conversations, we knew this was bigger than any one show — and together, we made something historic. #clubworldcup

To the incredible DPS team, including Dave Meyers, Laura Paganucci, Carly Vaknin, Elizabeth Jones, Erin Harding, Marvin Hickman, Chris Covin, Patricia Guiao, Annie Goodroad, Christina Botero, Chris McKevitt, Mya Volant, Darian Reynolds, Mohammed Koomah, Max Chester, Siedah Young and Steven Kahana — thank you for everything.

On to the next.

📸: @kevinmazur / Getty Images for Global Citizen

At DPS, we specialize in making history. I'm so proud of the team that just pulled off yet another historic moment.

Last Sunday, the world witnessed the first-ever FIFA Halftime Show during the FIFA Club World Cup Final at MetLife Stadium, featuring performances by J Balvin, Doja Cat, Tems, Emmanuel Kelly, and surprise guest Coldplay. This event was the result of months of collaboration, creative ambition, and bold execution.

The show was curated by Chris Martin of Coldplay and produced by our longtime partners at @glblctzn, @hughcevans, @simon.moss.33, @lrolontz, @katieshill9, @dbeame, @itsblaec, Jen Dowd and their team who we’ve proudly collaborated with for over 13 years. Huge thanks to the Global Citizen team for bringing us in to help realize this vision. Importantly, every ticket sold helped launch the FIFA Global Citizen Education Fund, expanding access to education and football in underserved communities around the world.

This project came to life thanks to an amazing partnership with Melanie Fletcher, Hamish Hamilton, Guy Carrington, Lisa Geers and the team at @doneanddustedtv, along with @brucersalem, @tribeincdesign, @allaccessstaging, which all pushed the limits of what a halftime show could be and the army of individuals that worked around the clock.

To Gianni Infantino, Jennie-Lee Van Gelder and the entire FIFA Events & Entertainment team, thank you for your trust. From the earliest conversations, we knew this was bigger than any one show — and together, we made something historic. #clubworldcup

To the incredible DPS team, including Dave Meyers, Laura Paganucci, Carly Vaknin, Elizabeth Jones, Erin Harding, Marvin Hickman, Chris Covin, Patricia Guiao, Annie Goodroad, Christina Botero, Chris McKevitt, Mya Volant, Darian Reynolds, Mohammed Koomah, Max Chester, Siedah Young and Steven Kahana — thank you for everything.

On to the next.

📸: @kevinmazur / Getty Images for Global Citizen

At DPS, we specialize in making history. I'm so proud of the team that just pulled off yet another historic moment.

Last Sunday, the world witnessed the first-ever FIFA Halftime Show during the FIFA Club World Cup Final at MetLife Stadium, featuring performances by J Balvin, Doja Cat, Tems, Emmanuel Kelly, and surprise guest Coldplay. This event was the result of months of collaboration, creative ambition, and bold execution.

The show was curated by Chris Martin of Coldplay and produced by our longtime partners at @glblctzn, @hughcevans, @simon.moss.33, @lrolontz, @katieshill9, @dbeame, @itsblaec, Jen Dowd and their team who we’ve proudly collaborated with for over 13 years. Huge thanks to the Global Citizen team for bringing us in to help realize this vision. Importantly, every ticket sold helped launch the FIFA Global Citizen Education Fund, expanding access to education and football in underserved communities around the world.

This project came to life thanks to an amazing partnership with Melanie Fletcher, Hamish Hamilton, Guy Carrington, Lisa Geers and the team at @doneanddustedtv, along with @brucersalem, @tribeincdesign, @allaccessstaging, which all pushed the limits of what a halftime show could be and the army of individuals that worked around the clock.

To Gianni Infantino, Jennie-Lee Van Gelder and the entire FIFA Events & Entertainment team, thank you for your trust. From the earliest conversations, we knew this was bigger than any one show — and together, we made something historic. #clubworldcup

To the incredible DPS team, including Dave Meyers, Laura Paganucci, Carly Vaknin, Elizabeth Jones, Erin Harding, Marvin Hickman, Chris Covin, Patricia Guiao, Annie Goodroad, Christina Botero, Chris McKevitt, Mya Volant, Darian Reynolds, Mohammed Koomah, Max Chester, Siedah Young and Steven Kahana — thank you for everything.

On to the next.

📸: @kevinmazur / Getty Images for Global Citizen

History Made. #SBLIX

@kendricklamar

27 years ago Tribe received it's first gig to design Fleetwood Mac's reunion concert "The Dance"! Julia Thompson the producer and director with the "You Had To Be There" Podcast, reached out to interview Bruce. Thank you for the memories Julia Thompson, Maureen Ryan, @lightingdiva_bob_dickinson @kishrigginginc @allaccessstaging @antongosspaintings @usctmb @fleetwoodmac, Carol Donovan, and the incredible, late director, Bruce Gowers. Click the link in our bio to listen to the podcast on Apple Podcasts! You can also listen to the episode on Spotify, Amazon Music, or Youtube.

27 years ago Tribe received it's first gig to design Fleetwood Mac's reunion concert "The Dance"! Julia Thompson the producer and director with the "You Had To Be There" Podcast, reached out to interview Bruce. Thank you for the memories Julia Thompson, Maureen Ryan, @lightingdiva_bob_dickinson @kishrigginginc @allaccessstaging @antongosspaintings @usctmb @fleetwoodmac, Carol Donovan, and the incredible, late director, Bruce Gowers. Click the link in our bio to listen to the podcast on Apple Podcasts! You can also listen to the episode on Spotify, Amazon Music, or Youtube.

27 years ago Tribe received it's first gig to design Fleetwood Mac's reunion concert "The Dance"! Julia Thompson the producer and director with the "You Had To Be There" Podcast, reached out to interview Bruce. Thank you for the memories Julia Thompson, Maureen Ryan, @lightingdiva_bob_dickinson @kishrigginginc @allaccessstaging @antongosspaintings @usctmb @fleetwoodmac, Carol Donovan, and the incredible, late director, Bruce Gowers. Click the link in our bio to listen to the podcast on Apple Podcasts! You can also listen to the episode on Spotify, Amazon Music, or Youtube.

27 years ago Tribe received it's first gig to design Fleetwood Mac's reunion concert "The Dance"! Julia Thompson the producer and director with the "You Had To Be There" Podcast, reached out to interview Bruce. Thank you for the memories Julia Thompson, Maureen Ryan, @lightingdiva_bob_dickinson @kishrigginginc @allaccessstaging @antongosspaintings @usctmb @fleetwoodmac, Carol Donovan, and the incredible, late director, Bruce Gowers. Click the link in our bio to listen to the podcast on Apple Podcasts! You can also listen to the episode on Spotify, Amazon Music, or Youtube.

27 years ago Tribe received it's first gig to design Fleetwood Mac's reunion concert "The Dance"! Julia Thompson the producer and director with the "You Had To Be There" Podcast, reached out to interview Bruce. Thank you for the memories Julia Thompson, Maureen Ryan, @lightingdiva_bob_dickinson @kishrigginginc @allaccessstaging @antongosspaintings @usctmb @fleetwoodmac, Carol Donovan, and the incredible, late director, Bruce Gowers. Click the link in our bio to listen to the podcast on Apple Podcasts! You can also listen to the episode on Spotify, Amazon Music, or Youtube.

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

Thank you Television Academy - We are thrilled and honored to accept this Production Design Emmy and we celebrate the 1000+ team members that come together to create this epic event! #televisionacademy #75themmys #creativeartsemmys

We are heartbroken to have lost one of our Tribe superpowers. Amber you were an incredible talented artist, friend and mom. We will always remember your strength and energy and positivity over the last 20 years of working together. You will never be forgotten. Thank you for being part of our Tribe. 💔