Ashwin Lakshmi Narayan
Del | Bom
Hindi | Eng | Telugu | Tamil | Malayalam
Director of @netflix_in Home Stories
Writer and Director of Overtime
Potluck @sonylivindia
Playing on your TV screens this IPL. Always grateful to sruthisushanti and Scatter for all these lovely commercials with airtel. Glad that @sheenagola and @the.procaffeinator ran wild with all the ideas we threw at each other to make this look good, and glad we feel good post-release.
Looking forward to many more with the A-crew
Crew:
Brands: @airtelindia and @adobeexpress
Agency: @scatter.content
PH: @theentertainmentmafia (Vijay and Sapna)
Director: 🫡
Writer: @pseudoinsudo
DOP: @the.procaffeinator
PD: @sheenagola
LP: @rishi_upadhyay_155
Costume Stylist: @_ursjojo
DA: @theflipsideboy
Chief AD: @jaymalhotra87
2nd AD: @kratika_sharma7
Set Designer; @mananc_30
AC: @sudarshan_limbole
Gaffer: Jabbar
Focus Puller: Mohammwd Nasir
Lighting : Light n Light
Grips: Chandan Grips
Camera: Harish Shetty, Tanvi Enterprises
Post Team
Editor: @itsmelakku
Post Supervisor: @lcutmediaworks
Music and Sound Design: @thunderscore.in @hrishigiridhar and @bhaskarville ⭐
Grade: @samiransonowal @studio_tunnel_
Agency @scatter.content
Chief Revenue Officer: Abhishek Sharma
Chief Content Officer: Garima Sharma
Creative Director: Mrigashree Pant
Producer: Dhruv Singh
Client Operations: Aditya Prabhu and Jeslin George
Muscleblaze x Larry Wheels 💪
ft. Garuda Ram
Hundreds pitched. We brought the drama.
When MuscleBlaze put out a call on LinkedIn, we didn’t just send a deck — we sent cinema.
Multiple ideas. Pop-culture madness. Full masala treatment.
What won? A wild South Indian-style action showdown between Larry Wheels and Garuda Ram (yes, KGF’s beast himself).
From there, it was all gas, no brakes.
We built an entire gym set from scratch in under 24 hours.
Paint. Equipment. Floor levelling. All in the middle of a brutal 48°C Delhi heatwave.
Nothing stopped the crew. Not the sun. Not the sweat. Not the madness.
The cast? Zero tantrums. All muscle.
Explosive, hilarious, dramatic, over-the-top in the best way—this ad is a protein-packed punch of entertainment.
This is not an ad film. It’s a blockbuster.
—————-
STAR CREW
Conceptualised, Scripted & Produced by: @adstomediahouse
Cast:
@larrywheels
@garuda_ram_official
@sanjanavij
Rinkoo (Bulky Bala)
@ritikaa_sharma20
Produced by: Veena M. Lalwani & @shiven.work
Directed by: @ashwin.work
Executive Producer: @foshizzlemyslizzle
Cinematographer: @unrealpi
Chief AD: @director_pali
2nd AD: @jaykhuman5
DA: @richananda0
Production Designer: @diveshify
Art Director: Abhas
Line Producer: Ashish Dixit
Production Managers: Suraj Singh, Prashant Pandey
Action Director: satwant5650
Action Asst.: @designer_sandy
Action boys : Deepak Dogra, Joban, Ankit Pandey, Deep, Goldi, Daksh, Vikas Pandey, Chira, Ranjeet , Suraj, Gagan
Stylist: Shreya Singh
Makeup & Hair: Saloni
Sound Recordist: Shiva
Casting Director: @priyatadixitcasting
Gaffer: Rahul
1st AC: Vignesh
Key Grip: Veeru
Post Production:
Offline Editor: @apoorvds
Online Editor: Ilyas (Picture Post Studio)
Grade: @sujithvijayan__ (Picture Post Studio)
Music: @bhaskarville & Hrishi (Thunderscore)
Sound Mix & Master: @sanket5araiya
Myntra MNow
Packing Panic
ft. @biswakalyanrath and @prashastisingh
Brand • @myntra
Head of Marketing • Abhishek Gour
Assc Director, Marketing • Kasutav Das
Sr. Marketing Manager • Vivek Mulackel
Agency • @toaster.insea
CCO • Ira G
Managing Director • Bhawika Chhabra
Head of Design • Anshul Nagpal
CD • Swati Kapoor
Sr VP Growth & Ops • Yashi Vikram
Sr Copywriter • Dhruv Singla
Copywriter • Vignesh Ashok
Account Director • Karishma Begani
Jr Account Manager • Nishtha Khubchandani
Production House • @handykraftpictures
Director • @ashwin.work
Producer • @dibyachatterjeee
Business Head • @namster_here
EP • @shahi_inside @undiscoveredyet__
LP • @appletreeproductions21
Head of Finance • @dhee0419
Head of Accounts • @i_m_vijendra_verma
DoP • @the.procaffeinator
PD • @betheredesignestudio
Costume • @rashay_instagram
Prashasti’s Make Up • @makeupbysheffali
Prashasti’s Hair • @kansara.arti
Biswa’s HMU • @karan_singh_makeup_artist
Prod. Controller • Umesh Kamble
Prod. Manager • Shivmay Tiwari
Prod. Asst. • Aman Pandey
DA • @johnkabeta
1st AD • @addy08k
2nd AD • Prashant Jha
2nd 2nd AD • @mamtani_
1st AC • @sudarshan_limbole
Gaffer • Abdul Khan
Focus Puller • Hefajat Ali
Key Grip • Chandan Dogre
Camera Attendant • Pankaj Dubey
Sound Recordist • RN Cine Digital
Cast • @tushartengale
Costume Asst. • Marlene Mascarenhas
Dressman • Arman, Sumit
Tailor • Rhiabdul
STB • Mithlesh
Print Photographer • @aalishnathani
DIT @ Vishal Chavan
Head Spot • Rahul Sahani
Post Producer • @post_producer_786
Offline Editor • @lcutmediaworks
Colorist • Nicola Gasparri
VFX Head • Hussain Khan
VFX Artist • Satya
Online Editor • Ilyas Magrabi
Online Asst. • Sonu Das, Mihir
Music + Sound Design • Hrishi Giridhar
VO • Shashank
Light • Light N Light
Camera • DENG India Pvt Ltd
Grips • Cine Grips
Grade Studio • Nube
Online Studio • Picture Post
Transport • Vipin Yadav
Catering • Only Taste of India
Security • Machindra Shrisath
Myntra MNow
Airdrop Nahi, Ab MNow Hai
ft. @biswakalyanrath and @prashastisingh
Brand • @myntra
Head of Marketing • Abhishek Gour
Assc Director, Marketing • Kasutav Das
Sr. Marketing Manager • Vivek Mulackel
Agency • @toaster.insea
CCO • Ira G
Managing Director • Bhawika Chhabra
Head of Design • Anshul Nagpal
CD • Swati Kapoor
Sr VP Growth & Ops • Yashi Vikram
Sr Copywriter • Dhruv Singla
Copywriter • Vignesh Ashok
Account Director • Karishma Begani
Jr Account Manager • Nishtha Khubchandani
Production House • @handykraftpictures
Director • @ashwin.work
Producer • @dibyachatterjeee
Business Head • @namster_here
EP • @shahi_inside @undiscoveredyet__
LP • @appletreeproductions21
Head of Finance • @dhee0419
Head of Account • @i_m_vijendra_verma
DoP • @the.procaffeinator
PD • @betheredesignestudio
Costume • @rashay_instagram
Prashasti’s Make Up • @makeupbysheffali
Prashasti’s Hair • @kansara.arti
Biswa’s HMU • @karan_singh_makeup_artist
Prod. Controller • Umesh Kamble
Prod. Manager • Shivmay Tiwari
Prod. Asst. • Aman Pandey
DA • @johnkabeta
1st AD • @addy08k
2nd AD • Prashant Jha
2nd 2nd AD • @mamtani_
1st AC • @sudarshan_limbole
Gaffer • Abdul Khan
Focus Puller • Hefajat Ali
Key Grip • Chandan Dogre
Camera Attendant • Pankaj Dubey
Sound Recordist • RN Cine Digital
Cast • @tushartengale
Costume Asst. • Marlene Mascarenhas
Dressman • Arman, Sumit
Tailor • Rhiabdul
STB • Mithlesh
Print Photographer • @aalishnathani
DIT @ Vishal Chavan
Head Spot • Rahul Sahani
Post Producer • @post_producer_786
Offline Editor • @lcutmediaworks
Colorist • Nicola Gasparri
VFX Head • Hussain Khan
VFX Artist • Satya
AI Visual Production • @avitmedia
Online Editor • Ilyas Magrabi
Online Asst. • Sonu Das, Mihir
Music + Sound Design • Hrishi Giridhar
VO • Shashank
Light • Light N Light
Camera • DENG India Pvt Ltd
Grips • Cine Grips
Grade Studio • Nube
Online Studio • Picture Post
Transport • Vipin Yadav
Catering • Only Taste of India
Security • Machindra Shrisath
Picture Vehicle • SM Yusuf
TVC 2/2 with Airtel and Adobe Express now out feat @whosunilgrover and @thevishnukaushal.
Had a blast on a campaign after a while with the A-team, makes work feel like play.
Crew:
Brands: @airtelindia and @adobeexpress
Agency: @scatter.content
PH: @theentertainmentmafia (Vijay and Sapna)
Director: 🫡
Writer: @pseudoinsudo
DOP: @the.procaffeinator
PD: @sheenagola
LP: @rishi_upadhyay_155
Costume Stylist: @_ursjojo
DA: @theflipsideboy
Chief AD: @jaymalhotra87
2nd AD: @kratika_sharma7
Set Designer; @mananc_30
AC: @sudarshan_limbole
Gaffer: Jabbar
Focus Puller: Mohammwd Nasir
Lighting: Light n Light
Grips: Chandan Grips
Camera: Harish Shetty, Tanvi Enterprises
Post Team
Editor: @itsmelakku
Post Supervisor: @lcutmediaworks
Music and Sound Design: @thunderscore.in @hrishigiridhar and @bhaskarville
Grade: @samiransonowal @studio_tunnel_
Agency @scatter.content
Chief Revenue Officer: Abhishek Sharma
Chief Content Officer: Garima Sharma
Creative Director: @indianroadstories
Producer: @dhrvsngh
Client Operations: Aditya Prabhu and Jeslin George
Cooked for Redmi
Feat @sanjeevkapoor, @sahilm, @dhasuvdd
Agency: @onlymuchlouder
Production House: @crossthelinep
Director: @ashwin.work
Head of Production: @rsravisharma223
Producer: @_karan.s._
DOP: @the.procaffeinator
AC: @abhiramr24
PD: @sheenagola
Associate Art: @mananc_30
DA: @johnkabeta
Chief AD: @shrma_aaditya
Post Production
Editor: Devendra Prajapati RK
Music: @firsttake.productions, @kabir_hiranandani @dishaan_
Grade: @prateek.mahesh
Post House: @mantrapixels
Post Producer: @post_pkd
Blinkit x Play Station 5
Directed by @ashwin.work
Shot by @the.procaffeinator
Music by @jayho_a
Edit by @mestrymachine_
Colour by @prateek.mahesh
On screen @jay_thakkar1524 @deepjangid05 @mrhardikthakkar
@deepikagoyal21 @addy08k @vansshsrivastava @vidurbhagat @mehullsinglla @sheenagola @tanvimdagarwal
A couple of IPL ads as the season is about to start for Tata Green Dot Ball Initiative. Here's to hoping Thala contributes to a lot more reforestation this year too.
Director: 🏄
PH: @whatworksindia
DOP: @dhatoora
EP: @thechaturdevi
LP: @jayesh_makk
Editors: @kevinkarl42, @azlaan.naqvi
PD: @_surabhehehehehe_
AD Team: @kevinkarl42, @azlaan.naqvi, @shubhlaaabh
AC: @filmfotografer
Grade: @manoharnaik__ , @dipitasehgal, @cuuriouss
Online: Randhir
Actors: @sahilm, @jay_thakkar1524, @gayasusheik, Simran and Sada
A couple of IPL ads as the season is about to start for Tata Green Dot Ball Initiative. Here's to hoping Thala contributes to a lot more reforestation this year too.
Director: 🏄
PH: @whatworksindia
DOP: @dhatoora
EP: @thechaturdevi
LP: @jayesh_makk
Editors: @kevinkarl42, @azlaan.naqvi
PD: @_surabhehehehehe_
AD Team: @kevinkarl42, @azlaan.naqvi, @shubhlaaabh
AC: @filmfotografer
Grade: @manoharnaik__ , @dipitasehgal, @cuuriouss
Online: Randhir
Actors: @sahilm, @jay_thakkar1524, @gayasusheik, Simran and Sada
A couple of IPL ads as the season is about to start for Tata Green Dot Ball Initiative. Here's to hoping Thala contributes to a lot more reforestation this year too.
Director: 🏄
PH: @whatworksindia
DOP: @dhatoora
EP: @thechaturdevi
LP: @jayesh_makk
Editors: @kevinkarl42, @azlaan.naqvi
PD: @_surabhehehehehe_
AD Team: @kevinkarl42, @azlaan.naqvi, @shubhlaaabh
AC: @filmfotografer
Grade: @manoharnaik__ , @dipitasehgal, @cuuriouss
Online: Randhir
Actors: @sahilm, @jay_thakkar1524, @gayasusheik, Simran and Sada
A couple of IPL ads as the season is about to start for Tata Green Dot Ball Initiative. Here's to hoping Thala contributes to a lot more reforestation this year too.
Director: 🏄
PH: @whatworksindia
DOP: @dhatoora
EP: @thechaturdevi
LP: @jayesh_makk
Editors: @kevinkarl42, @azlaan.naqvi
PD: @_surabhehehehehe_
AD Team: @kevinkarl42, @azlaan.naqvi, @shubhlaaabh
AC: @filmfotografer
Grade: @manoharnaik__ , @dipitasehgal, @cuuriouss
Online: Randhir
Actors: @sahilm, @jay_thakkar1524, @gayasusheik, Simran and Sada
Tata Play Binge Shots Promo
Directed by @ashwin.work
Creative Agency: @ogilvyindia
@chiranjeevmo @rikin_morty @zoe_ryan_dewey @siddyartha @deepikagoyal21
New direction work with @airtelindia Such shoots always remind me of how much I enjoy story-based commercials. Camera and treatment take a backseat while the performances and story take the wheel. Organic, flowing with no flashy cuts or gimmicks to keep you engaged. Hopefully, it keeps you engaged.
Feat. @sumukhisuresh, @khushaal_pawaar, @randomvarun, @rohitraghv_ and @gayasusheik
Crew
A1 Client: sruthisushanti
Agency: @scatter.content
Script: @vineeth_sri and Yakuta
Production House: @theentertainmentmafia
Director: 💁♂️
DOP: @abhijeetchaodp
Editor: @itsmelakku
Online: @lcutmediaworks
Music: @kabir_hiranandani and @dishaan_
AD: @jhuljharu
DA: @johnkabeta
▪️Big Muscle
.
.
Production House - @adstomediahouse
Producers - Veena Lalwani, @shiven.work, & Ajay Rajan
Director - @ashwin.work ⚡️
Dop - @rajivmalu 💃🏻
PD: @nikita_315
EP: Ajay Rajan
Line Production - Team Adsto
Line Producer - Rajat Jaiswal
Head of Production: Samkit Dagli
Editor : @apoorvds
Music: @jayho_a
VFX: @albert_thomas_t
Costume Stylist: @castelino_priyanka & Pooja Dhabuwala
HMU: Karan Singh
1st AD - Konarrk Sorap
DA - Alavi Hamdani
2nd AD - Anandita Palsule
1st AC: @hrishikesh.hj
Key Grip: Ashu
Colorist: @sujithvijayan__
Gaffer - @sajid_gaffer (@allfilmequipment ) 🫂
Focus puller - Mohammad Nasir
Light - @allfilmequipment
Camera: Sony Venice 1 + Supreme Primes (Prime Focus)
▪️Big Muscle
.
.
Production House - @adstomediahouse
Producers - Veena Lalwani, @shiven.work, & Ajay Rajan
Director - @ashwin.work ⚡️
Dop - @rajivmalu 💃🏻
PD: @nikita_315
EP: Ajay Rajan
Line Production - Team Adsto
Line Producer - Rajat Jaiswal
Head of Production: Samkit Dagli
Editor : @apoorvds
Music: @jayho_a
VFX: @albert_thomas_t
Costume Stylist: @castelino_priyanka & Pooja Dhabuwala
HMU: Karan Singh
1st AD - Konarrk Sorap
DA - Alavi Hamdani
2nd AD - Anandita Palsule
1st AC: @hrishikesh.hj
Key Grip: Ashu
Colorist: @sujithvijayan__
Gaffer - @sajid_gaffer (@allfilmequipment ) 🫂
Focus puller - Mohammad Nasir
Light - @allfilmequipment
Camera: Sony Venice 1 + Supreme Primes (Prime Focus)
▪️Big Muscle
.
.
Production House - @adstomediahouse
Producers - Veena Lalwani, @shiven.work, & Ajay Rajan
Director - @ashwin.work ⚡️
Dop - @rajivmalu 💃🏻
PD: @nikita_315
EP: Ajay Rajan
Line Production - Team Adsto
Line Producer - Rajat Jaiswal
Head of Production: Samkit Dagli
Editor : @apoorvds
Music: @jayho_a
VFX: @albert_thomas_t
Costume Stylist: @castelino_priyanka & Pooja Dhabuwala
HMU: Karan Singh
1st AD - Konarrk Sorap
DA - Alavi Hamdani
2nd AD - Anandita Palsule
1st AC: @hrishikesh.hj
Key Grip: Ashu
Colorist: @sujithvijayan__
Gaffer - @sajid_gaffer (@allfilmequipment ) 🫂
Focus puller - Mohammad Nasir
Light - @allfilmequipment
Camera: Sony Venice 1 + Supreme Primes (Prime Focus)
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